Hungary Audience in United States

Hungary logo

Hungary has an estimated audience of 1,554,511 people in United States. 47.3% are female, 52.7% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Lithuania, Slovakia, Crimea, Hungarian University of Fine Arts, Poland.

The average Hungary fan in United States is 43.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lithuania, Slovakia, Crimea, with strongest over-indexing on Lithuania (38.73× the country average). Demographically, the Hungary audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Hungary fans

Demographic split for Hungary audience in United States
MetricValue
Female47.3%
Male52.7%
Average age43.1
Estimated audience size1,554,511

Audience persona

The typical Hungary fan in United States is balanced, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Lithuania.

Top regions in United States

Top regions ranked by reach for Hungary in United States
RegionReachAffinity
California216,5751.27×
Texas134,6951.01×
Florida126,6281.2×
New York116,5901.34×
Illinois58,4521.13×
Pennsylvania58,3521.11×
Ohio54,2501.13×
New Jersey51,0931.29×
North Carolina47,7241.02×
Virginia47,2161.25×
Georgia46,3580.97×
Michigan44,2161.09×
Washington39,7861.28×
Massachusetts37,7441.23×
Arizona31,1020.98×
Maryland29,6591.11×
Indiana28,5831.01×
Tennessee27,7180.89×
Colorado26,2641.07×
Missouri23,3960.93×
Minnesota23,2001.04×
Wisconsin21,3410.91×
Oregon20,6521.16×
South Carolina19,9810.85×
Connecticut18,5181.19×
Alabama16,9960.78×
Kentucky16,9630.87×
Louisiana15,1640.76×
Oklahoma15,1200.88×
Nevada15,0951×
Utah14,2121.02×
Iowa10,7330.84×
Kansas10,6160.87×
Arkansas9,8120.77×
Mississippi9,4900.74×
Idaho7,3760.95×
Washington, District of Columbia6,9481.49×
Hawaii6,5560.98×
Nebraska6,3990.82×
West Virginia6,3790.88×
New Hampshire6,3291.03×
New Mexico6,2880.81×
Maine5,9631.07×
Rhode Island4,5880.93×
Delaware3,9720.93×
Montana3,7580.87×
Alaska3,2880.99×
South Dakota2,9200.81×
Vermont2,8261.04×
North Dakota2,4420.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hungary audience
BrandAffinityCategory
Lithuania38.73×Travel & Leisure
Slovakia29.17×Travel & Leisure
Crimea27.86×Travel & Leisure
Hungarian University of Fine Arts169×Business & Career
Poland20.69×Travel & Leisure
Bulgaria20.32×Travel & Leisure
Kiev15.86×Travel & Leisure
Ottoman Empire16.06×Politics & Society
TsUM (Moscow)37.91×Arts & Culture
Europe4.98×Travel & Leisure
Eastern Europe12×Travel & Leisure
Belarus18.32×Travel & Leisure
Donetsk37.37×Travel & Leisure
Kharkiv25.76×Travel & Leisure
Romania14.38×Travel & Leisure
Sweden10.71×Travel & Leisure
Serbia15.62×Travel & Leisure
Friends2.16×Movies & TV
TV8 (Turkey)28.49×Movies & TV
Data cable80.95×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hungary audience
TraitClusterScore
PatriotismCONSERVATISM2.59
TravellingTHRILL1.78
Design AffinityPREMIUM1.63
SustainabilityBALANCE1.5
Sports ActivityPOWER1.37
Community OrientationOPEN1.36

Worldwide distribution

Worldwide audience distribution share by country for Hungary
CountryShare
Hungary18.6%
Romania6.2%
Austria5.9%

See Hungary audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Hungary have in United States?

Hungary has an estimated audience of 1,554,511 people in United States, concentrated in California and Texas.

What is the gender split and age of Hungary fans?

47.3% of Hungary fans are female, 52.7% are male, with an average age of 43.1 years.

Which brands do Hungary fans like most?

Hungary fans show strongest brand affinity for Lithuania (38.73×), Slovakia (29.17×), and Crimea (27.86×) over the country average.

Where do Hungary fans live in United States?

Hungary fans in United States are most concentrated in California (reach 216,575), Texas (reach 134,695), and Florida (reach 126,628). These three regions account for the largest share of the active audience.

What other brands do Hungary fans also like?

Beyond Hungary itself, the audience over-indexes on Slovakia (29.17×), Crimea (27.86×), Hungarian University of Fine Arts (169×), and Poland (20.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hungary. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.