Kiev Audience in United States
Kiev has an estimated audience of 4,026,664 people in United States. 40.0% are female, 60.0% are male, average age 40.7. Top brand affinities: Google News, Capital One, Google Maps, Indeed.com, CarGurus.
Top brand affinities include Google News, Capital One, Google Maps, with strongest over-indexing on Google News (45.79× the country average). Demographically, the Kiev audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Kiev fans
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 40.7 |
| Estimated audience size | 4,026,664 |
Audience persona
The typical Kiev fan in United States is more male, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for Google News.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google News | 45.79× | News |
| Capital One | 13.88× | Business & Career |
| Google Maps | 13.51× | Internet & Social Media |
| Indeed.com | 13.49× | Business & Career |
| CarGurus | 16.84× | Cars & Mobility |
| Lithuania | 45.15× | Travel & Leisure |
| Autism Awareness | 19.03× | Health |
| Pierce Brosnan | 24.73× | Movies & TV |
| Circle K | 13.85× | Shopping |
| DeviantArt | 13.77× | Internet & Social Media |
| Diabetes mellitus awareness | 12.48× | Health |
| Enterprise Rent-A-Car | 11.09× | Cars & Mobility |
| Cillian Murphy | 20.43× | Movies & TV |
| AccuWeather | 10.49× | Home & Garden |
| Bruce Willis | 10.48× | Movies & TV |
| MailChimp | 22.66× | Internet & Social Media |
| PSV Eindhoven | 52.1× | Sports |
| Microblogging | 12.67× | Technology & Electronics |
| Billy Bob Thornton | 12.35× | Movies & TV |
| Dakota Johnson | 13.45× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.88 |
| LGBTQ+ Identity | OPEN | 2.55 |
| Design Affinity | PREMIUM | 1.97 |
| Community Orientation | OPEN | 1.69 |
| Early Adopter Mentality | POWER | 1.6 |
| Sustainability | BALANCE | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.9% |
| Ukraine | 10.9% |
| Japan | 10.2% |
See Kiev audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
How to read this data
Audience size is the estimated number of people in United States who actively search for Kiev. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.