Dr. Seuss Audience in United States
Dr. Seuss has an estimated audience of 3,527,394 people in United States. 72.0% are female, 28.0% are male, average age 42.5. Top regions: California, Texas, Florida. Top brand affinities: Google Voice, Horton Hears a Who! (film), Dartmouth College, The Lorax (film), Child.
The average Dr. Seuss fan in United States is 42.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Voice, Horton Hears a Who! (film), Dartmouth College, with strongest over-indexing on Google Voice (90.24× the country average). Demographically, the Dr. Seuss audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Price Sensitivity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Person · Subtype: Author
Demographics of Dr. Seuss fans
| Metric | Value |
|---|---|
| Female | 72.0% |
| Male | 28.0% |
| Average age | 42.5 |
| Estimated audience size | 3,527,394 |
Audience persona
The typical Dr. Seuss fan in United States is more female, around 42.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Google Voice.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 424,928 | 1.1× |
| Texas | 374,606 | 1.24× |
| Florida | 287,076 | 1.2× |
| New York | 191,660 | 0.97× |
| Pennsylvania | 130,343 | 1.1× |
| Georgia | 128,189 | 1.18× |
| North Carolina | 116,445 | 1.1× |
| Illinois | 114,054 | 0.97× |
| Ohio | 105,746 | 0.97× |
| New Jersey | 100,768 | 1.12× |
| Michigan | 92,956 | 1.01× |
| Virginia | 83,288 | 0.97× |
| Arizona | 77,612 | 1.08× |
| Tennessee | 76,214 | 1.08× |
| Massachusetts | 74,580 | 1.07× |
| Washington | 70,430 | 1× |
| Indiana | 68,480 | 1.06× |
| Maryland | 59,010 | 0.97× |
| South Carolina | 55,870 | 1.05× |
| Missouri | 54,896 | 0.97× |
| Alabama | 54,519 | 1.11× |
| Louisiana | 50,034 | 1.1× |
| Colorado | 49,638 | 0.89× |
| Wisconsin | 46,730 | 0.88× |
| Kentucky | 46,437 | 1.05× |
| Minnesota | 43,708 | 0.86× |
| Oklahoma | 42,219 | 1.08× |
| Oregon | 38,641 | 0.96× |
| Mississippi | 38,179 | 1.31× |
| Connecticut | 37,131 | 1.05× |
| Utah | 33,925 | 1.07× |
| Nevada | 31,919 | 0.94× |
| Arkansas | 31,614 | 1.09× |
| Iowa | 26,809 | 0.92× |
| Kansas | 26,661 | 0.96× |
| New Mexico | 20,419 | 1.15× |
| West Virginia | 18,550 | 1.13× |
| Idaho | 17,017 | 0.96× |
| Nebraska | 16,672 | 0.94× |
| Hawaii | 14,066 | 0.93× |
| New Hampshire | 13,288 | 0.96× |
| Maine | 11,182 | 0.88× |
| Rhode Island | 9,805 | 0.87× |
| Montana | 8,302 | 0.85× |
| Washington, District of Columbia | 8,259 | 0.78× |
| Delaware | 7,802 | 0.8× |
| South Dakota | 7,509 | 0.92× |
| Alaska | 6,448 | 0.85× |
| North Dakota | 6,362 | 0.88× |
| Vermont | 4,917 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Voice | 90.24× | Technology & Electronics |
| Horton Hears a Who! (film) | 29.94× | Movies & TV |
| Dartmouth College | 23.88× | Business & Career |
| The Lorax (film) | 32.88× | Movies & TV |
| Child | 1.66× | Kids & Family |
| Gift | 1.74× | Shopping |
| Holiday | 1.96× | Travel & Leisure |
| Fox News Channel | 1.55× | Movies & TV |
| Stitch! | 5.45× | Movies & TV |
| Infant | 1.83× | Kids & Family |
| 1.72× | Internet & Social Media | |
| Nature | 1.58× | Home & Garden |
| Motherhood | 1.65× | Kids & Family |
| Books | 1.64× | Literature |
| Alvin and the Chipmunks | 6.95× | Music & Radio |
| Printing | 1.69× | Technology & Electronics |
| Sibling | 2.4× | Kids & Family |
| U.S. state | 1.53× | Travel & Leisure |
| Shel Silverstein | 13.88× | Literature |
| NBC | 1.58× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.42 |
| Family Orientation | CONSERVATISM | 1.37 |
| Extroversion | THRILL | 1.35 |
| Community Orientation | OPEN | 1.34 |
| Creativity | OPEN | 1.31 |
| Patriotism | CONSERVATISM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 55.2% |
| United Kingdom | 7.8% |
| Canada | 4.7% |
See Dr. Seuss audiences in other countries
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Frequently asked questions
How many fans does Dr. Seuss have in United States?
Dr. Seuss has an estimated audience of 3,527,394 people in United States, concentrated in California and Texas.
What is the gender split and age of Dr. Seuss fans?
72.0% of Dr. Seuss fans are female, 28.0% are male, with an average age of 42.5 years.
Which brands do Dr. Seuss fans like most?
Dr. Seuss fans show strongest brand affinity for Google Voice (90.24×), Horton Hears a Who! (film) (29.94×), and Dartmouth College (23.88×) over the country average.
Where do Dr. Seuss fans live in United States?
Dr. Seuss fans in United States are most concentrated in California (reach 424,928), Texas (reach 374,606), and Florida (reach 287,076). These three regions account for the largest share of the active audience.
What other brands do Dr. Seuss fans also like?
Beyond Dr. Seuss itself, the audience over-indexes on Horton Hears a Who! (film) (29.94×), Dartmouth College (23.88×), The Lorax (film) (32.88×), and Child (1.66×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Dr. Seuss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.