Dungeons & Dragons Online Audience in United States

Dungeons & Dragons Online has an estimated audience of 459,175 people in United States. 21.7% are female, 78.3% are male, average age 34.3. Top regions: California, Texas, Florida. Top brand affinities: Zachary Levi, Magic: The Gathering, PSV Eindhoven, Autism Awareness, Diabetes mellitus awareness.

The average Dungeons & Dragons Online fan in United States is 34.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Zachary Levi, Magic: The Gathering, PSV Eindhoven, with strongest over-indexing on Zachary Levi (70.3× the country average). Demographically, the Dungeons & Dragons Online audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Dungeons & Dragons Online fans

Demographic split for Dungeons & Dragons Online audience in United States
MetricValue
Female21.7%
Male78.3%
Average age34.3
Estimated audience size459,175

Audience persona

The typical Dungeons & Dragons Online fan in United States is more male, around 34.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Zachary Levi.

Top regions in United States

Top regions ranked by reach for Dungeons & Dragons Online in United States
RegionReachAffinity
California38,5110.76×
Texas37,8030.96×
Florida27,4530.88×
New York19,3420.75×
Ohio15,2971.08×
Pennsylvania14,7390.95×
Illinois13,3270.87×
North Carolina13,1560.95×
Georgia12,8640.91×
Michigan12,7761.06×
Washington12,4031.35×
Virginia10,7750.96×
Indiana9,7231.16×
New Jersey9,7030.83×
Tennessee9,5891.04×
Missouri9,1131.23×
Arizona8,8630.95×
Massachusetts8,1740.9×
Colorado7,4461.03×
Oregon7,2421.38×
Kentucky6,9411.21×
Alabama6,7431.05×
Minnesota6,5190.99×
Oklahoma6,5181.28×
Wisconsin6,4770.94×
Maryland6,4400.82×
South Carolina6,0790.88×
Louisiana5,4720.92×
Arkansas5,0511.34×
Utah4,7291.15×
Kansas4,5591.26×
Iowa3,9461.04×
Nevada3,8320.86×
Connecticut3,7620.82×
Mississippi3,2530.86×
Idaho2,7481.19×
West Virginia2,6611.24×
Nebraska2,2250.97×
New Mexico1,8640.81×
Maine1,8281.11×
New Hampshire1,7140.95×
Alaska1,4731.5×
Hawaii1,4730.75×
Montana1,3051.02×
Rhode Island1,2900.88×
South Dakota1,0180.96×
North Dakota9300.99×
Delaware9140.72×
Washington, District of Columbia8210.6×
Vermont7570.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dungeons & Dragons Online audience
BrandAffinityCategory
Zachary Levi70.3×Movies & TV
Magic: The Gathering30.18×Games
PSV Eindhoven80.41×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Collectible card game15.35×Games
Chris Evans (actor)19.47×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Strategy games10.47×Games
Checkers16.63×Food & Beverages
The Legend of Zelda11.37×Games
World of Warcraft9.24×Games
Income tax13.19×Business & Career
Superman2.6×Movies & TV
Dungeons & Dragons10.6×Games
Pokémon5.39×Games
Action role-playing game7.88×Games
Canasta44.21×Games
GameStop5.27×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dungeons & Dragons Online audience
TraitClusterScore
Early Adopter MentalityPOWER1.85
PatriotismCONSERVATISM1.67
IndividualismJOY1.61
Need for SecurityCONSERVATISM1.28
Social Media UsageJOY1.15
ExtroversionTHRILL1.15

Worldwide distribution

Worldwide audience distribution share by country for Dungeons & Dragons Online
CountryShare
United States36.6%
United Kingdom7.7%
Brazil5.7%

See Dungeons & Dragons Online audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Dungeons & Dragons Online have in United States?

Dungeons & Dragons Online has an estimated audience of 459,175 people in United States, concentrated in California and Texas.

What is the gender split and age of Dungeons & Dragons Online fans?

21.7% of Dungeons & Dragons Online fans are female, 78.3% are male, with an average age of 34.3 years.

Which brands do Dungeons & Dragons Online fans like most?

Dungeons & Dragons Online fans show strongest brand affinity for Zachary Levi (70.3×), Magic: The Gathering (30.18×), and PSV Eindhoven (80.41×) over the country average.

Where do Dungeons & Dragons Online fans live in United States?

Dungeons & Dragons Online fans in United States are most concentrated in California (reach 38,511), Texas (reach 37,803), and Florida (reach 27,453). These three regions account for the largest share of the active audience.

What other brands do Dungeons & Dragons Online fans also like?

Beyond Dungeons & Dragons Online itself, the audience over-indexes on Magic: The Gathering (30.18×), PSV Eindhoven (80.41×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dungeons & Dragons Online. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.