Rascasse Audience Intelligence

El Comercio (Peru) Audience in United States

A data profile of the people who buy, follow and care about El Comercio (Peru) in United States — modelled from more than twelve digital signal sources. El Comercio (Peru) has an estimated audience of 658,285 people in United States.

#108among Newspaper in United States#989among Website / Newspaper / Magazine in United States#247in News

The average El Comercio (Peru) fan in United States is 39.9 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include Penélope Cruz, Machu Picchu, El País, with strongest over-indexing on Penélope Cruz (59.62× the country average).

Demographically, the El Comercio (Peru) audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical El Comercio (Peru) fan in United States is more male, around 39.9 years old, with strong Quality Awareness tendencies and a notable affinity for Penélope Cruz.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the El Comercio (Peru) profile in United States.

Audience size
658K
in United States
Gender
43.8%♀
56.2% male
Age
39.9
average years
Country rank
#31024
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+116%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of El Comercio (Peru)

43.8% are female, 56.2% are male, average age 39.9.

Fig. 02

Gender split

43.8%
Female
56.2%
Male
Demographic split for El Comercio (Peru) audience in United States
MetricValue
Female43.8%
Male56.2%
Average age39.9
Estimated audience size658,285
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the El Comercio (Peru) audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3924%
40-4924%
50+18%
Fig. 04

Worldwide distribution

21.8%

of the worldwide El Comercio (Peru) audience comes from United States.

Worldwide audience distribution share by country for El Comercio (Peru)
CountryShare
Ecuador30.6%
United States21.8%
Spain14.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the El Comercio (Peru) audience in United States is strongest.

Fig. 05

Top regions by affinity

El Comercio (Peru) fans by region: top regions in United States
#RegionReachAffinity×
01Florida~200K5.19×
02New Jersey~70K4.27×
03Washington, District of Columbia~5K2.93×
04Connecticut~20K2.73×
05Virginia~30K2.28×
06New York~80K2.27×
07California~100K1.77×
08Nevada~10K1.75×
09Maryland~20K1.48×
10Rhode Island~3K1.47×
11Georgia~30K1.41×
12Utah~7K1.29×
13Washington~20K1.22×
14Hawaii~3K0.97×
15North Carolina~20K0.96×
16Massachusetts~10K0.95×
17Texas~50K0.93×
18Alaska~1K0.92×
19Vermont<1K0.92×
20North Dakota~1K0.91×
21Colorado~9K0.90×
22South Dakota~1K0.90×
23Maine~2K0.89×
24Montana~2K0.89×
25Illinois~20K0.88×
26Wisconsin~8K0.86×
27West Virginia~2K0.86×
28Delaware~1K0.86×
29Indiana~10K0.85×
30Kansas~4K0.85×
31New Hampshire~2K0.85×
32Idaho~3K0.84×
33Mississippi~4K0.81×
34Nebraska~3K0.81×
35New Mexico~3K0.81×
36Arkansas~4K0.80×
37Oregon~5K0.75×
38Ohio~10K0.74×
39Iowa~4K0.74×
40Oklahoma~5K0.72×
41Louisiana~6K0.70×
42Kentucky~5K0.70×
43Alabama~6K0.69×
44South Carolina~6K0.66×
45Missouri~7K0.65×
46Arizona~8K0.64×
47Minnesota~6K0.62×
48Tennessee~8K0.61×
49Pennsylvania~10K0.58×
50Michigan~9K0.54×
Fig. 06

Affinity by region

Affinity by region — El Comercio (Peru), United States
0.54×1.00×5.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the El Comercio (Peru) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for El Comercio (Peru) audience
#·InterestCategoryAffinity×
01Penélope CruzMovies & TV59.62×
02Machu PicchuTravel & Leisure47.43×
03Hamburger SVSports39.12×
04El PaísNews31.48×
05Javier BardemMovies & TV20.00×
06Astro (Malaysian satellite television)Movies & TV20.00×
07Kate BeckinsaleMovies & TV19.79×
08MadridTravel & Leisure17.92×
09Copa LibertadoresSports17.80×
10RonaldinhoSports16.37×
11Magic JohnsonSports15.87×
12FIFA Club World CupSports15.76×
13Prison BreakMovies & TV14.45×
14Atlético MadridSports13.72×
15Giannis AntetokounmpoSports11.03×
16Web serverTechnology & Electronics8.69×
17Las VegasTravel & Leisure5.75×
18Diane KeatonMovies & TV5.29×
19Spanish languagePolitics & Society4.81×
20Real Madrid C.F.Sports3.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the El Comercio (Peru) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by El Comercio (Peru) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.88×
Convenience OrientationPREMIUM1.79×
SpiritualityBALANCE1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by El Comercio (Peru) audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.70×
Design AffinityPREMIUM0.74×
DIY MentalityTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does El Comercio (Peru) have in United States?

El Comercio (Peru) has an estimated audience of 658,285 people in United States, concentrated in Florida and California.

02

What is the gender split and age of El Comercio (Peru) fans?

43.8% of El Comercio (Peru) fans are female, 56.2% are male, with an average age of 39.9 years.

03

Which brands do El Comercio (Peru) fans like most?

El Comercio (Peru) fans show strongest brand affinity for Penélope Cruz (59.62×), Machu Picchu (47.43×), and El País (31.48×) over the country average.

04

Where do El Comercio (Peru) fans live in United States?

El Comercio (Peru) fans in United States are most concentrated in Florida (reach ~200K), California (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do El Comercio (Peru) fans also like?

Beyond El Comercio (Peru) itself, the audience over-indexes on Machu Picchu (47.43×), El País (31.48×), Giannis Antetokounmpo (11.03×), and Javier Bardem (20×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for El Comercio (Peru). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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