Elden Ring Audience in United States

Elden Ring logo

Elden Ring has an estimated audience of 3,684,591 people in United States. 28.7% are female, 71.3% are male, average age 26.1. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Passaic County, New Jersey, Urban Outfitters, Wikia, Grinch.

The average Elden Ring fan in United States is 26.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Passaic County, New Jersey, Urban Outfitters, with strongest over-indexing on Keene, New Hampshire (225.44× the country average). Demographically, the Elden Ring audience skews more male with an average age of 26.1, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Video game

Demographics of Elden Ring fans

Demographic split for Elden Ring audience in United States
MetricValue
Female28.7%
Male71.3%
Average age26.1
Estimated audience size3,684,591

Audience persona

The typical Elden Ring fan in United States is more male, around 26.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Elden Ring in United States
RegionReachAffinity
California445,5721.1×
Texas334,0881.05×
Florida244,9510.98×
New York194,2070.94×
Illinois121,7990.99×
Pennsylvania120,0240.97×
Ohio114,9711.01×
Georgia112,6120.99×
North Carolina112,4931.01×
Washington100,2391.36×
Michigan99,0431.03×
Arizona93,7761.25×
Virginia91,0701.01×
New Jersey81,0210.86×
Tennessee75,9241.03×
Indiana70,8981.05×
Massachusetts67,3150.93×
Colorado65,7731.13×
Missouri65,7131.11×
Maryland58,1460.92×
Oregon55,1371.31×
Kentucky53,0081.15×
Minnesota52,8421×
Alabama52,7261.02×
Oklahoma51,5261.26×
Wisconsin51,5080.93×
South Carolina47,8940.86×
Louisiana43,3870.91×
Utah41,9771.27×
Nevada37,3411.05×
Connecticut33,8630.92×
Arkansas33,0021.09×
Kansas30,3771.05×
Iowa28,2480.93×
Mississippi25,1730.83×
Idaho21,4261.16×
New Mexico17,5430.95×
West Virginia17,0821×
Nebraska16,9300.92×
New Hampshire13,2440.91×
Hawaii12,5660.79×
Maine12,3000.93×
Montana9,9810.98×
Alaska9,8191.25×
Rhode Island9,3860.8×
Delaware8,4050.83×
Washington, District of Columbia7,6400.69×
South Dakota6,9930.82×
North Dakota6,7750.9×
Vermont5,6050.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elden Ring audience
BrandAffinityCategory
Keene, New Hampshire225.44×Travel & Leisure
Passaic County, New Jersey28.1×Travel & Leisure
Urban Outfitters4.15×Shopping
Wikia6.9×Internet & Social Media
Grinch7.78×Movies & TV
Dog breed2.26×Pets & Animals
Monogram5.86×Home & Garden
Gordita16.5×Food & Beverages
Grammarly6.71×Business & Career
Harmony Korine12.5×Movies & TV
Home construction1.6×Home & Garden
Combat sport1.73×Sports
Winemaking4.77×Food & Beverages
Product design1.93×Business & Career
Elsword15.83×Games
Lebanon County, Pennsylvania20.87×Travel & Leisure
Bridget Jones: The Edge of Reason19.26×Movies & TV
Pro-Ject3.61×Music & Radio
Progressive rock1.83×Music & Radio
Nuts (film)4.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elden Ring audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.28
Early Adopter MentalityPOWER2.08
PatriotismCONSERVATISM1.94
Family OrientationCONSERVATISM1.58
Social Media UsageJOY1.23
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Elden Ring
CountryShare
United States25.8%
Germany8.6%
Japan6.0%

See Elden Ring audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Elden Ring have in United States?

Elden Ring has an estimated audience of 3,684,591 people in United States, concentrated in California and Texas.

What is the gender split and age of Elden Ring fans?

28.7% of Elden Ring fans are female, 71.3% are male, with an average age of 26.1 years.

Which brands do Elden Ring fans like most?

Elden Ring fans show strongest brand affinity for Keene, New Hampshire (225.44×), Passaic County, New Jersey (28.1×), and Urban Outfitters (4.15×) over the country average.

Where do Elden Ring fans live in United States?

Elden Ring fans in United States are most concentrated in California (reach 445,572), Texas (reach 334,088), and Florida (reach 244,951). These three regions account for the largest share of the active audience.

What other brands do Elden Ring fans also like?

Beyond Elden Ring itself, the audience over-indexes on Passaic County, New Jersey (28.1×), Urban Outfitters (4.15×), Wikia (6.9×), and Grinch (7.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elden Ring. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.