Rascasse Audience Intelligence

Electronic drum Audience in United States

A data profile of the people who buy, follow and care about Electronic drum in United States — modelled from more than twelve digital signal sources. Electronic drum has an estimated audience of 1,099,035 people in United States.

#7among Music instrument in United States#8351among Topic in United States#2837in Music & Radio

The average Electronic drum fan in United States is 42.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Burger King, Domino's Pizza, Pizza Hut, with strongest over-indexing on Burger King (4.33× the country average).

Demographically, the Electronic drum audience skews more male with an average age of 42.8, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Electronic drum fan in United States is more male, around 42.8 years old, with strong Quality Awareness tendencies and a notable affinity for Burger King.

Category: Music & Radio · Type: Topic · Subtype: Music instrument

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Electronic drum profile in United States.

Audience size
1.1M
in United States
Gender
20.4%♀
79.6% male
Age
42.8
average years
Country rank
#22196
Topic in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Electronic drum fans

20.4% are female, 79.6% are male, average age 42.8.

Fig. 02

Gender split

20.4%
Female
79.6%
Male
Demographic split for Electronic drum audience in United States
MetricValue
Female20.4%
Male79.6%
Average age42.8
Estimated audience size1,099,035
Fig. 03

Age distribution

Ø 42.8
average years
Age distribution of the Electronic drum audience in United States
Age bracketShare%
16-1915%
20-2915%
30-3918%
40-4923%
50+30%
Fig. 04

Worldwide distribution

33.3%

of the worldwide Electronic drum audience comes from United States.

Worldwide audience distribution share by country for Electronic drum
CountryShare
United States33.3%
Italy7.6%
Japan7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Electronic drum audience in United States is strongest.

Fig. 05

Top regions by affinity

Electronic drum fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~10K1.26×
02Kentucky~20K1.25×
03Oklahoma~10K1.21×
04Tennessee~30K1.19×
05Alabama~20K1.18×
06California~100K1.17×
07Mississippi~10K1.17×
08West Virginia~6K1.16×
09North Carolina~40K1.14×
10Arizona~30K1.13×
11Utah~10K1.13×
12Texas~100K1.12×
13Louisiana~20K1.12×
14South Carolina~20K1.10×
15Indiana~20K1.08×
16New Jersey~30K1.05×
17Florida~80K1.04×
18Georgia~40K1.04×
19Washington~20K1.04×
20Oregon~10K1.04×
21Virginia~30K1.03×
22Missouri~20K1.03×
23Nevada~10K1.03×
24Idaho~6K1.02×
25Alaska~2K1.00×
26Pennsylvania~40K0.99×
27Massachusetts~20K0.99×
28New Mexico~5K0.99×
29Rhode Island~3K0.99×
30Hawaii~5K0.97×
31North Dakota~2K0.97×
32Maryland~20K0.96×
33Kansas~8K0.95×
34Delaware~3K0.95×
35Maine~4K0.94×
36Illinois~30K0.93×
37Ohio~30K0.92×
38Connecticut~10K0.92×
39Nebraska~5K0.92×
40New Hampshire~4K0.92×
41Montana~3K0.92×
42Vermont~2K0.92×
43Colorado~20K0.91×
44Iowa~8K0.90×
45South Dakota~2K0.90×
46Michigan~30K0.89×
47New York~50K0.86×
48Washington, District of Columbia~3K0.86×
49Minnesota~10K0.85×
50Wisconsin~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Electronic drum, United States
0.81×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Electronic drum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Electronic drum audience
#·InterestCategoryAffinity×
01Freestyle swimmingSports7.99×
02ParisTravel & Leisure7.45×
03FranceTravel & Leisure6.46×
04Acoustic guitarMusic & Radio5.01×
05PizzaFood & Beverages4.75×
06Domino's PizzaFood & Beverages4.62×
07KFCFood & Beverages4.56×
08Burger KingFood & Beverages4.33×
09Pizza HutFood & Beverages4.13×
10Combat sportSports4.13×
11PokémonGames4.09×
12Electric guitarMusic & Radio3.95×
13Physical exerciseSports2.18×
14Online shoppingShopping2.14×
15BusinessBusiness & Career2.09×
16VehiclesCars & Mobility2.06×
17Physical fitnessSports1.99×
18InstagramInternet & Social Media1.90×
19FamilyKids & Family1.84×
20NFLSports1.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Electronic drum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Electronic drum audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.48×
Luxury OrientationPREMIUM2.39×
Social Media UsageJOY1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Electronic drum audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.15×
Community OrientationOPEN0.52×
IndividualismJOY0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Electronic drum have in United States?

Electronic drum has an estimated audience of 1,099,035 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Electronic drum fans?

20.4% of Electronic drum fans are female, 79.6% are male, with an average age of 42.8 years.

03

Which brands do Electronic drum fans like most?

Electronic drum fans show strongest brand affinity for Burger King (4.33×), Domino's Pizza (4.62×), and Pizza Hut (4.13×) over the country average.

04

Where do Electronic drum fans live in United States?

Electronic drum fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Electronic drum fans also like?

Beyond Electronic drum itself, the audience over-indexes on Domino's Pizza (4.62×), Pizza Hut (4.13×), Pizza (4.75×), and Paris (7.45×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music instrument audiences in United States

See Electronic drum audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Electronic drum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →