Elijah Craig Audience in United States

Elijah Craig logo

Elijah Craig has an estimated audience of 424,304 people in United States. 17.4% are female, 82.6% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Alaska, Assassin's Creed II, Natural rubber, Sinaloa, Business English.

The average Elijah Craig fan in United States is 43.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alaska, Assassin's Creed II, Natural rubber, with strongest over-indexing on Alaska (1.98× the country average). Demographically, the Elijah Craig audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Elijah Craig fans

Demographic split for Elijah Craig audience in United States
MetricValue
Female17.4%
Male82.6%
Average age43.1
Estimated audience size424,304

Audience persona

The typical Elijah Craig fan in United States is more male, around 43.1 years old, with strong Quality Awareness tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Elijah Craig in United States
RegionReachAffinity
California32,6610.7×
Texas32,5310.89×
Florida24,3780.85×
North Carolina19,4791.53×
New York16,3770.69×
Kentucky16,1143.03×
Ohio15,9811.22×
Illinois14,4481.02×
Georgia13,7111.05×
Virginia13,2301.28×
Tennessee11,7141.38×
Pennsylvania11,5680.81×
Michigan10,5450.95×
Indiana10,2071.32×
Alabama9,8411.66×
South Carolina8,8021.38×
New Jersey8,6250.8×
Arizona8,3800.97×
Missouri7,6151.11×
Massachusetts7,1420.85×
Wisconsin7,1241.12×
Louisiana6,6881.22×
Washington6,6240.78×
Maryland6,5550.9×
Colorado6,4400.96×
Minnesota5,5200.91×
Oklahoma5,4491.16×
Oregon4,4890.92×
Arkansas4,0671.16×
Mississippi3,9481.13×
Iowa3,8391.1×
Connecticut3,7850.89×
Kansas3,6271.08×
Nevada3,4090.83×
Nebraska2,7731.3×
Utah1,9990.53×
West Virginia1,8280.93×
Idaho1,7750.83×
Hawaii1,5940.87×
New Mexico1,2890.61×
Washington, District of Columbia1,2530.98×
New Hampshire1,1760.7×
Maine1,0460.69×
Rhode Island9960.74×
Delaware9490.81×
Montana9340.79×
South Dakota8010.82×
Alaska7260.8×
North Dakota6460.74×
Vermont4780.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Elijah Craig audience
BrandAffinityCategory
Alaska1.98×Travel & Leisure
Assassin's Creed II6.61×Games
Natural rubber1.53×Cars & Mobility
Sinaloa2.49×Travel & Leisure
Business English3.82×Business & Career
3D printing1.56×Technology & Electronics
Nebraska1.61×Travel & Leisure
Ezekiel Elliott4.39×Sports
N1 road (South Africa)2.08×Travel & Leisure
Chili con carne3.91×Food & Beverages
Hide My IP29.48×Technology & Electronics
Acoustic music2.03×Music & Radio
Eli Lilly3.16×Health
IS (Infinite Stratos)1.58×Literature
Notre Dame Fighting Irish football1.93×Sports
Women's empowerment1.56×Politics & Society
Judge Dredd (film)4.25×Movies & TV
Ludo (board game)3.94×Games
Sacred Heart Catholic Church (Dubuque, Iowa)3.82×Politics & Society
Winemaking1.52×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Elijah Craig audience
TraitClusterScore
Quality AwarenessPREMIUM2.51
Luxury OrientationPREMIUM1.74
IndulgenceJOY1.69
Early Adopter MentalityPOWER1.47
DIY MentalityTHRILL1.33
SustainabilityBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Elijah Craig
CountryShare
United States89.8%
United Kingdom1.7%
Japan1.5%

See Elijah Craig audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Elijah Craig have in United States?

Elijah Craig has an estimated audience of 424,304 people in United States, concentrated in California and Texas.

What is the gender split and age of Elijah Craig fans?

17.4% of Elijah Craig fans are female, 82.6% are male, with an average age of 43.1 years.

Which brands do Elijah Craig fans like most?

Elijah Craig fans show strongest brand affinity for Alaska (1.98×), Assassin's Creed II (6.61×), and Natural rubber (1.53×) over the country average.

Where do Elijah Craig fans live in United States?

Elijah Craig fans in United States are most concentrated in California (reach 32,661), Texas (reach 32,531), and Florida (reach 24,378). These three regions account for the largest share of the active audience.

What other brands do Elijah Craig fans also like?

Beyond Elijah Craig itself, the audience over-indexes on Assassin's Creed II (6.61×), Natural rubber (1.53×), Sinaloa (2.49×), and Business English (3.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Elijah Craig. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.