Rascasse Audience Intelligence

Epidemic Audience in United States

A data profile of the people who buy, follow and care about Epidemic in United States — modelled from more than twelve digital signal sources. Epidemic has an estimated audience of 4,513,853 people in United States.

The average Epidemic fan in United States is 45.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rob Zombie, David Tennant, Nonprofit organization, with strongest over-indexing on Rob Zombie (18.58× the country average).

Demographically, the Epidemic audience skews more female with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Epidemic fan in United States is more female, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Rob Zombie.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Epidemic profile in United States.

Audience size
4.5M
in United States
Gender
56.5%
43.5% male
Age
45.0
average years
Country rank
#7285
Topic in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Epidemic fans

56.5% are female, 43.5% are male, average age 45.0.

Fig. 02

Gender split

56.5%
Female
43.5%
Male
Demographic split for Epidemic audience in United States
MetricValue
Female56.5%
Male43.5%
Average age45.0
Estimated audience size4,513,853
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Epidemic audience in United States
Age bracketShare%
16-1912%
20-2913%
30-3916%
40-4922%
50+37%
Fig. 04

Worldwide distribution

27.1%

of the worldwide Epidemic audience comes from United States.

Worldwide audience distribution share by country for Epidemic
CountryShare
United States27.1%
Taiwan13.9%
Hong Kong4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Epidemic audience in United States is strongest.

Fig. 05

Top regions by affinity

Epidemic fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~200K1.59×
02California~600K1.28×
03Hawaii~20K1.24×
04Kentucky~70K1.19×
05Texas~400K1.14×
06Georgia~200K1.13×
07Virginia~100K1.13×
08Louisiana~70K1.13×
09New York~300K1.11×
10Kansas~40K1.10×
11Maryland~80K1.08×
12New Mexico~20K1.08×
13Washington, District of Columbia~10K1.08×
14Indiana~90K1.06×
15Michigan~100K1.05×
16Oklahoma~50K1.04×
17Connecticut~50K1.04×
18New Jersey~100K1.03×
19Alabama~70K1.03×
20Utah~40K1.03×
21Mississippi~40K1.03×
22South Carolina~70K1.02×
23Washington~90K1.01×
24Pennsylvania~200K1.00×
25Illinois~100K1.00×
26Arizona~90K1.00×
27Alaska~10K1.00×
28Delaware~10K0.99×
29Nebraska~20K0.97×
30West Virginia~20K0.97×
31Florida~300K0.96×
32Nevada~40K0.96×
33Missouri~70K0.95×
34Arkansas~40K0.95×
35Tennessee~90K0.94×
36Massachusetts~80K0.94×
37Oregon~50K0.93×
38Maine~10K0.93×
39Rhode Island~10K0.93×
40Idaho~20K0.92×
41North Dakota~9K0.92×
42Montana~10K0.91×
43Vermont~7K0.91×
44Iowa~30K0.90×
45Minnesota~60K0.89×
46Ohio~100K0.88×
47Colorado~60K0.88×
48Wisconsin~60K0.87×
49New Hampshire~20K0.86×
50South Dakota~9K0.86×
Fig. 06

Affinity by region

Affinity by region — Epidemic, United States
0.86×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Epidemic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Epidemic audience
#·InterestCategoryAffinity×
01Planet TerrorMovies & TV19.56×
02Rob ZombieMusic & Radio18.58×
03David TennantMovies & TV16.30×
04Anne HathawayMovies & TV3.06×
05DemocracyPolitics & Society2.57×
06Health insuranceBusiness & Career2.43×
07PharmacyBusiness & Career2.37×
08Charitable organizationPolitics & Society2.18×
09Ace HardwareHome & Garden2.15×
10FedExBusiness & Career2.10×
11Discount storesShopping1.95×
12NostalgiaHome & Garden1.95×
13Nonprofit organizationPolitics & Society1.93×
14SubwayFood & Beverages1.81×
15LivestockPets & Animals1.80×
16TraditionPolitics & Society1.76×
17McDonald'sFood & Beverages1.74×
18IKEAHome & Garden1.70×
19Pizza HutFood & Beverages1.69×
20PinterestInternet & Social Media1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Epidemic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Epidemic audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.83×
Community OrientationOPEN1.79×
Need for SecurityCONSERVATISM1.56×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Epidemic audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Pet OwnershipJOY0.88×
Design AffinityPREMIUM0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Epidemic have in United States?

Epidemic has an estimated audience of 4,513,853 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Epidemic fans?

56.5% of Epidemic fans are female, 43.5% are male, with an average age of 45.0 years.

03

Which brands do Epidemic fans like most?

Epidemic fans show strongest brand affinity for Rob Zombie (18.58×), David Tennant (16.3×), and Nonprofit organization (1.93×) over the country average.

04

Where do Epidemic fans live in United States?

Epidemic fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Epidemic fans also like?

Beyond Epidemic itself, the audience over-indexes on David Tennant (16.3×), Nonprofit organization (1.93×), Pinterest (1.61×), and McDonald's (1.74×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Epidemic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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