Equine therapy Audience in United States

Equine therapy logo

Equine therapy has an estimated audience of 4,972,544 people in United States. 50.2% are female, 49.8% are male, average age 40.1. Top regions: California, Texas, Florida. Top brand affinities: Tech News, Natural rubber, Voter registration, Electrolyte, Corona (band).

The average Equine therapy fan in United States is 40.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Tech News, Natural rubber, Voter registration, with strongest over-indexing on Tech News (207.89× the country average). Demographically, the Equine therapy audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Equine therapy fans

Demographic split for Equine therapy audience in United States
MetricValue
Female50.2%
Male49.8%
Average age40.1
Estimated audience size4,972,544

Audience persona

The typical Equine therapy fan in United States is balanced, around 40.1 years old, with strong Pet Ownership tendencies and a notable affinity for Tech News.

Top regions in United States

Top regions ranked by reach for Equine therapy in United States
RegionReachAffinity
California566,2801.04×
Texas435,1301.02×
Florida330,6620.98×
New York197,0700.71×
Arizona171,7811.69×
North Carolina145,0680.97×
Pennsylvania144,8300.86×
Ohio139,2730.91×
Illinois137,9280.83×
Colorado129,5841.65×
Virginia120,0870.99×
Georgia116,9280.76×
Washington115,9291.16×
Tennessee107,2281.07×
New Jersey104,5900.83×
Michigan101,0680.78×
Wisconsin96,4061.29×
Minnesota91,6621.29×
Massachusetts91,4050.93×
Indiana88,2670.97×
Utah83,1271.87×
Missouri77,0440.96×
Oregon74,2541.3×
South Carolina71,2620.95×
Maryland63,7560.75×
Kentucky53,2560.85×
Oklahoma51,8720.94×
Alabama48,8040.7×
Louisiana46,5310.73×
Connecticut43,8750.88×
Idaho42,7061.71×
New Mexico38,3401.54×
Mississippi36,8550.9×
Kansas34,5660.88×
Arkansas34,0510.83×
Nevada32,3740.67×
Iowa32,0150.78×
Nebraska21,6030.87×
Montana21,4391.55×
New Hampshire17,7990.91×
West Virginia16,4300.71×
Rhode Island16,2191.02×
Maine15,9670.9×
Hawaii14,7620.69×
South Dakota11,7561.02×
Delaware10,6220.77×
Washington, District of Columbia9,5480.64×
Vermont9,2861.06×
North Dakota9,1570.9×
Alaska8,8050.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Equine therapy audience
BrandAffinityCategory
Tech News207.89×Technology & Electronics
Natural rubber14.33×Cars & Mobility
Voter registration20×Politics & Society
Electrolyte9.43×Health
Corona (band)8.92×Music & Radio
Product design2.74×Business & Career
UK garage6.71×Music & Radio
Collectable1.9×Kids & Family
Elsword19.15×Games
Home construction1.53×Home & Garden
Brooklyn College11.78×Business & Career
Nebraska Cornhuskers football3.08×Sports
Staycation2.48×Home & Garden
Montana Grizzlies football9.59×Sports
Isometric exercise6.44×Sports
JDSU2.05×Business & Career
Pro-Ject2.59×Music & Radio
Chalco de Díaz Covarrubias9.73×Travel & Leisure
Kingdom of Judah4.54×Politics & Society
Stamp collecting2.75×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Equine therapy audience
TraitClusterScore
Pet OwnershipJOY4.32
Community OrientationOPEN2.63
LGBTQ+ IdentityOPEN2.3
DIY MentalityTHRILL1.52
TravellingTHRILL1.39
Sports ActivityPOWER1.3

Worldwide distribution

Worldwide audience distribution share by country for Equine therapy
CountryShare
United States20.5%
Germany18.7%
United Kingdom6.7%

See Equine therapy audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Equine therapy have in United States?

Equine therapy has an estimated audience of 4,972,544 people in United States, concentrated in California and Texas.

What is the gender split and age of Equine therapy fans?

50.2% of Equine therapy fans are female, 49.8% are male, with an average age of 40.1 years.

Which brands do Equine therapy fans like most?

Equine therapy fans show strongest brand affinity for Tech News (207.89×), Natural rubber (14.33×), and Voter registration (20×) over the country average.

Where do Equine therapy fans live in United States?

Equine therapy fans in United States are most concentrated in California (reach 566,280), Texas (reach 435,130), and Florida (reach 330,662). These three regions account for the largest share of the active audience.

What other brands do Equine therapy fans also like?

Beyond Equine therapy itself, the audience over-indexes on Natural rubber (14.33×), Voter registration (20×), Electrolyte (9.43×), and Corona (band) (8.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Equine therapy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.