FLETCHER Audience in United States
FLETCHER has an estimated audience of 797,075 people in United States. 64.5% are female, 35.5% are male, average age 30.0. Top brand affinities: Jarabacoa, Dog breed, Guy Fieri, Home construction, Combat sport.
Top brand affinities include Jarabacoa, Dog breed, Guy Fieri, with strongest over-indexing on Jarabacoa (111.25× the country average). Demographically, the FLETCHER audience skews more female with an average age of 30.0, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of FLETCHER fans
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 30.0 |
| Estimated audience size | 797,075 |
Audience persona
The typical FLETCHER fan in United States is more female, around 30.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jarabacoa.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jarabacoa | 111.25× | Travel & Leisure |
| Dog breed | 2.12× | Pets & Animals |
| Guy Fieri | 6.71× | Movies & TV |
| Home construction | 2.25× | Home & Garden |
| Combat sport | 2.45× | Sports |
| Bullion | 12.33× | Business & Career |
| Product design | 2.6× | Business & Career |
| Cass County, Missouri | 10.8× | Travel & Leisure |
| Inland Empire (film) | 10.65× | Movies & TV |
| JDSU | 2.96× | Business & Career |
| Home staging | 4.82× | Home & Garden |
| Pro-Ject | 3.64× | Music & Radio |
| Home equity | 1.73× | Home & Garden |
| Bank account | 2.09× | Business & Career |
| Fantasy Football | 10.4× | Internet & Social Media |
| Fantasy Earth: Zero | 9.18× | Games |
| Mothercare | 2.28× | Kids & Family |
| 3D printing | 1.73× | Technology & Electronics |
| Sub Zero (Official) | 6.59× | Literature |
| Racing | 1.74× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.6 |
| Sustainability | BALANCE | 1.53 |
| Extroversion | THRILL | 1.4 |
| Mindfulness | BALANCE | 1.32 |
| Early Adopter Mentality | POWER | 1.29 |
| Design Affinity | PREMIUM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.6% |
| Netherlands | 27.0% |
| United Kingdom | 6.4% |
See FLETCHER audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for FLETCHER. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.