Rascasse Audience Intelligence

FLETCHER Audience in United States

A data profile of the people who buy, follow and care about FLETCHER in United States — modelled from more than twelve digital signal sources. FLETCHER has an estimated audience of 716,810 people in United States.

The average FLETCHER fan in United States is 33.4 years old, more female, and lives primarily in North Carolina.

The audience is concentrated in North Carolina, California, Alaska.

Top brand affinities include Monogram, Sabrina Carpenter, Charli XCX, with strongest over-indexing on Monogram (28.3× the country average).

Demographically, the FLETCHER audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Mindfulness, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical FLETCHER fan in United States is more female, around 33.4 years old, with strong Mindfulness tendencies and a notable affinity for Monogram.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FLETCHER profile in United States.

Audience size
717K
in United States
Gender
60.8%
39.2% male
Age
33.4
average years
Country rank
#29478
Person in United States
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FLETCHER fans

60.8% are female, 39.2% are male, average age 33.4.

Fig. 02

Gender split

60.8%
Female
39.2%
Male
Demographic split for FLETCHER audience in United States
MetricValue
Female60.8%
Male39.2%
Average age33.4
Estimated audience size716,810
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the FLETCHER audience in United States
Age bracketShare%
16-1937%
20-2921%
30-3915%
40-4914%
50+13%
Fig. 04

Worldwide distribution

33.0%

of the worldwide FLETCHER audience comes from United States.

Worldwide audience distribution share by country for FLETCHER
CountryShare
United States33.0%
Netherlands30.6%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FLETCHER audience in United States is strongest.

Fig. 05

Top regions by affinity

FLETCHER fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~40K19.29×
02Utah~30K4.01×
03Louisiana~20K2.07×
04Vermont~3K1.91×
05North Carolina~40K1.68×
06Minnesota~20K1.34×
07Oklahoma~10K1.28×
08Massachusetts~10K0.79×
09South Carolina~10K0.76×
10Alabama~9K0.75×
11North Dakota~1K0.69×
12South Dakota~1K0.67×
13Arkansas~5K0.66×
14Missouri~9K0.64×
15Montana~2K0.64×
16Delaware~1K0.63×
17West Virginia~2K0.62×
18Georgia~20K0.61×
19Wisconsin~8K0.61×
20Maine~2K0.61×
21Rhode Island~2K0.61×
22Washington, District of Columbia~2K0.60×
23New Hampshire~2K0.58×
24Connecticut~5K0.57×
25Hawaii~2K0.56×
26Illinois~20K0.55×
27Idaho~2K0.55×
28Michigan~10K0.54×
29Nebraska~2K0.53×
30New Mexico~2K0.52×
31Pennsylvania~10K0.51×
32Ohio~10K0.51×
33Mississippi~4K0.51×
34Kentucky~5K0.50×
35Kansas~3K0.50×
36Oregon~5K0.48×
37Indiana~7K0.47×
38Iowa~3K0.47×
39Tennessee~8K0.46×
40Maryland~7K0.46×
41Arizona~8K0.45×
42Nevada~4K0.45×
43Washington~7K0.44×
44Florida~20K0.43×
45Colorado~6K0.43×
46New York~20K0.42×
47Virginia~9K0.41×
48California~40K0.39×
49New Jersey~8K0.36×
50Texas~20K0.34×
Fig. 06

Affinity by region

Affinity by region — FLETCHER, United States
0.34×1.00×19.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FLETCHER audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FLETCHER audience
#·InterestCategoryAffinity×
01Lie to MeMovies & TV45.52×
02MonogramHome & Garden28.30×
03OyshoFashion & Accessoires21.67×
04LordeMusic & Radio20.54×
05SiaMusic & Radio16.26×
06Charli XCXMusic & Radio16.20×
07Fifth HarmonyMusic & Radio15.65×
08Jonas BrothersMusic & Radio14.63×
09Niall HoranMusic & Radio13.04×
10Real Time with Bill MaherMovies & TV12.26×
11Sabrina CarpenterMusic & Radio10.36×
12Zayn MalikMusic & Radio10.25×
13Madison BeerMusic & Radio9.74×
14SeatGeekSports9.37×
15Tyler, The CreatorMusic & Radio8.38×
16Lindsay LohanMovies & TV6.15×
17Hailee SteinfeldMovies & TV5.95×
18Ariana GrandeMusic & Radio5.03×
19Obsessed (2009 film)Movies & TV4.30×
20TikTokInternet & Social Media1.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FLETCHER audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by FLETCHER audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.51×
ExtroversionTHRILL1.35×
Price SensitivityPREMIUM1.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by FLETCHER audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.74×
Need for SecurityCONSERVATISM0.85×
Risk AppetiteTHRILL0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does FLETCHER have in United States?

FLETCHER has an estimated audience of 716,810 people in United States, concentrated in North Carolina and California.

02

What is the gender split and age of FLETCHER fans?

60.8% of FLETCHER fans are female, 39.2% are male, with an average age of 33.4 years.

03

Which brands do FLETCHER fans like most?

FLETCHER fans show strongest brand affinity for Monogram (28.3×), Sabrina Carpenter (10.36×), and Charli XCX (16.2×) over the country average.

04

Where do FLETCHER fans live in United States?

FLETCHER fans in United States are most concentrated in North Carolina (reach ~40K), California (reach ~40K), and Alaska (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do FLETCHER fans also like?

Beyond FLETCHER itself, the audience over-indexes on Sabrina Carpenter (10.36×), Charli XCX (16.2×), Lorde (20.54×), and Lie to Me (45.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for FLETCHER. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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