Flixster Audience in United States

Flixster logo

Flixster has an estimated audience of 1,133,513 people in United States. 45.6% are female, 54.4% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Home construction, Historic site, Grinch, Vocal harmony.

The average Flixster fan in United States is 36.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Home construction, Historic site, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Flixster audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Risk Appetite, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Website / Newspaper / Magazine · Subtype: TV / music streaming

Demographics of Flixster fans

Demographic split for Flixster audience in United States
MetricValue
Female45.6%
Male54.4%
Average age36.3
Estimated audience size1,133,513

Audience persona

The typical Flixster fan in United States is balanced, around 36.3 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Flixster in United States
RegionReachAffinity
California175,6621.41×
Texas152,4621.56×
Florida97,6601.27×
New York89,4451.41×
Georgia48,6771.39×
Illinois42,8471.13×
Pennsylvania39,7731.04×
North Carolina37,2631.09×
New Jersey37,2221.29×
Michigan33,9981.15×
Ohio33,5450.96×
Virginia31,6891.15×
Arizona26,9941.17×
Indiana23,6021.14×
Washington23,4181.03×
Maryland23,4061.2×
Massachusetts22,2621×
Tennessee20,3320.89×
Alabama18,1411.15×
Louisiana17,4821.2×
Missouri16,8260.92×
Oklahoma15,9631.27×
Colorado15,8490.89×
Minnesota14,6370.9×
South Carolina14,5340.85×
Nevada14,4771.32×
Connecticut13,7201.21×
Wisconsin13,3010.78×
Kentucky13,2290.93×
Oregon12,1900.94×
Arkansas11,6831.25×
Mississippi10,9591.17×
Kansas8,3240.93×
Utah8,1480.8×
Hawaii7,2461.49×
Iowa6,4400.69×
New Mexico5,8381.03×
Nebraska5,1890.91×
West Virginia4,7810.91×
Washington, District of Columbia4,0611.19×
Idaho3,8330.67×
Rhode Island3,3240.92×
Delaware3,0460.97×
New Hampshire2,6310.59×
Maine2,4050.59×
Alaska1,8680.77×
South Dakota1,5690.6×
Montana1,4660.47×
North Dakota1,2610.54×
Vermont9020.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Flixster audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Home construction7.76×Home & Garden
Historic site13.55×Arts & Culture
Grinch10.07×Movies & TV
Vocal harmony9.7×Music & Radio
Cherish (group)18.1×Music & Radio
TV Fanatic17.52×Movies & TV
Jumia28.19×Fashion & Accessoires
Grace Slick14.06×Music & Radio
Hamden, Connecticut19.3×Travel & Leisure
Elsword16.67×Games
Lahaina, Hawaii18.56×Travel & Leisure
Panama3.59×Travel & Leisure
Vickie Guerrero13.39×Business & Career
Gomer Pyle, U.S.M.C.20.21×Movies & TV
Ironmongery7.04×Home & Garden
Palestine Polytechnic University12.81×Business & Career
Sydney Evan18.81×Fashion & Accessoires
Beres Hammond13.46×Music & Radio
Jan Švankmajer22.5×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Flixster audience
TraitClusterScore
Risk AppetiteTHRILL1.77
TraditionCONSERVATISM1.52
Need for SecurityCONSERVATISM1.52
SpiritualityBALANCE1.34
ExtroversionTHRILL1.19
LGBTQ+ IdentityOPEN1.13

Worldwide distribution

Worldwide audience distribution share by country for Flixster
CountryShare
United States13.1%
India8.1%
Canada5.4%

See Flixster audiences in other countries

More TV / music streaming audiences in United States

Frequently asked questions

How many fans does Flixster have in United States?

Flixster has an estimated audience of 1,133,513 people in United States, concentrated in California and Texas.

What is the gender split and age of Flixster fans?

45.6% of Flixster fans are female, 54.4% are male, with an average age of 36.3 years.

Which brands do Flixster fans like most?

Flixster fans show strongest brand affinity for Keene, New Hampshire (675×), Home construction (7.76×), and Historic site (13.55×) over the country average.

Where do Flixster fans live in United States?

Flixster fans in United States are most concentrated in California (reach 175,662), Texas (reach 152,462), and Florida (reach 97,660). These three regions account for the largest share of the active audience.

What other brands do Flixster fans also like?

Beyond Flixster itself, the audience over-indexes on Home construction (7.76×), Historic site (13.55×), Grinch (10.07×), and Vocal harmony (9.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Flixster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.