Florida Gators men's basketball Audience in United States

Florida Gators men's basketball logo

Florida Gators men's basketball has an estimated audience of 971,066 people in United States. 44.2% are female, 55.8% are male, average age 34.4. Top regions: Florida, Texas, Georgia. Top brand affinities: Florida Gators baseball, Duke Blue Devils men's basketball, Clemson Tigers men's basketball, Florida Gators football, Georgetown Hoyas men's basketball.

The average Florida Gators men's basketball fan in United States is 34.4 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, Georgia. Top brand affinities include Florida Gators baseball, Duke Blue Devils men's basketball, Clemson Tigers men's basketball, with strongest over-indexing on Florida Gators baseball (156.66× the country average). Demographically, the Florida Gators men's basketball audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Sports Activity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Basketball

Demographics of Florida Gators men's basketball fans

Demographic split for Florida Gators men's basketball audience in United States
MetricValue
Female44.2%
Male55.8%
Average age34.4
Estimated audience size971,066

Audience persona

The typical Florida Gators men's basketball fan in United States is more male, around 34.4 years old, with strong Sports Activity tendencies and a notable affinity for Florida Gators baseball.

Top regions in United States

Top regions ranked by reach for Florida Gators men's basketball in United States
RegionReachAffinity
Florida359,1035.46×
Texas58,1670.7×
Georgia52,6791.76×
Tennessee48,0232.47×
North Carolina45,8871.57×
Alabama44,0713.25×
California37,6860.35×
Kentucky34,3732.82×
New York33,2660.61×
Pennsylvania26,4070.81×
Illinois25,4500.79×
Ohio23,3630.78×
Indiana21,4481.21×
South Carolina21,4451.47×
Virginia21,0130.89×
Michigan20,3110.8×
New Jersey16,5810.67×
Maryland15,6970.94×
Missouri13,1500.84×
Mississippi12,6031.58×
Arizona12,4530.63×
Massachusetts12,2910.64×
Connecticut12,0971.24×
Louisiana11,8690.95×
Colorado10,1350.66×
Arkansas9,8291.23×
Wisconsin9,1870.63×
Iowa8,6541.08×
Washington8,3280.43×
Minnesota7,2290.52×
Nevada7,0130.75×
Kansas6,3260.83×
Oklahoma6,2150.58×
Utah4,9190.57×
Oregon3,9450.35×
West Virginia3,7160.82×
Nebraska3,7070.76×
New Mexico3,1110.64×
Washington, District of Columbia2,4910.85×
Maine2,3380.67×
New Hampshire2,1000.55×
Idaho2,0520.42×
Rhode Island2,0220.65×
Hawaii1,8260.44×
Montana1,7590.65×
South Dakota1,7090.76×
Delaware1,6850.63×
North Dakota1,1830.59×
Vermont1,1440.67×
Wyoming1,0600.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Florida Gators men's basketball audience
BrandAffinityCategory
Florida Gators baseball156.66×Sports
Duke Blue Devils men's basketball28.77×Sports
Clemson Tigers men's basketball71.7×Sports
Florida Gators football30.06×Sports
Georgetown Hoyas men's basketball72.79×Sports
Virginia Cavaliers men's basketball43.61×Sports
Notre Dame Fighting Irish men's basketball98.15×Sports
Florida Gators26.42×Sports
Florida Gators women's soccer146.57×Sports
Gonzaga Bulldogs men's basketball32.81×Sports
Arkansas Razorbacks men's basketball27.39×Sports
Peter Rabbit (TV series)58.01×Movies & TV
Wisconsin Badgers men's basketball31.9×Sports
LSU Lady Tigers basketball34.64×Sports
Arizona Wildcats men's basketball74.08×Sports
Villanova Wildcats men's basketball32.27×Sports
Marquette Golden Eagles men's basketball25.71×Sports
Seton Hall Pirates men's basketball49.29×Sports
Indiana Hoosiers football9.42×Sports
Washington Huskies men's basketball63.33×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Florida Gators men's basketball audience
TraitClusterScore
Sports ActivityPOWER1.19
Early Adopter MentalityPOWER1.18
Family OrientationCONSERVATISM1.16
Quality AwarenessPREMIUM1.1
Community OrientationOPEN1.09
Healthy LifestyleBALANCE1.05

Worldwide distribution

Worldwide audience distribution share by country for Florida Gators men's basketball
CountryShare
United States84.6%
Canada2.3%
China1.5%

See Florida Gators men's basketball audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Florida Gators men's basketball have in United States?

Florida Gators men's basketball has an estimated audience of 971,066 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Florida Gators men's basketball fans?

44.2% of Florida Gators men's basketball fans are female, 55.8% are male, with an average age of 34.4 years.

Which brands do Florida Gators men's basketball fans like most?

Florida Gators men's basketball fans show strongest brand affinity for Florida Gators baseball (156.66×), Duke Blue Devils men's basketball (28.77×), and Clemson Tigers men's basketball (71.7×) over the country average.

Where do Florida Gators men's basketball fans live in United States?

Florida Gators men's basketball fans in United States are most concentrated in Florida (reach 359,103), Texas (reach 58,167), and Georgia (reach 52,679). These three regions account for the largest share of the active audience.

What other brands do Florida Gators men's basketball fans also like?

Beyond Florida Gators men's basketball itself, the audience over-indexes on Duke Blue Devils men's basketball (28.77×), Clemson Tigers men's basketball (71.7×), Florida Gators football (30.06×), and Georgetown Hoyas men's basketball (72.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Florida Gators men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.