Notre Dame Fighting Irish men's basketball Audience in United States
Notre Dame Fighting Irish men's basketball has an estimated audience of 399,541 people in United States. 32.8% are female, 67.2% are male, average age 31.0. Top regions: Indiana, Florida, Pennsylvania. Top brand affinities: Duke Blue Devils men's basketball, Erin Andrews, Gonzaga Bulldogs men's basketball, Florida Gators men's basketball, Sharon Osbourne.
The average Notre Dame Fighting Irish men's basketball fan in United States is 31.0 years old, more male, and lives primarily in Indiana. The audience is concentrated in Indiana, Florida, Pennsylvania. Top brand affinities include Duke Blue Devils men's basketball, Erin Andrews, Gonzaga Bulldogs men's basketball, with strongest over-indexing on Duke Blue Devils men's basketball (23.86× the country average). Demographically, the Notre Dame Fighting Irish men's basketball audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Tradition, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Notre Dame Fighting Irish men's basketball fans
| Metric | Value |
|---|---|
| Female | 32.8% |
| Male | 67.2% |
| Average age | 31.0 |
| Estimated audience size | 399,541 |
Audience persona
The typical Notre Dame Fighting Irish men's basketball fan in United States is more male, around 31.0 years old, with strong Tradition tendencies and a notable affinity for Duke Blue Devils men's basketball.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Indiana | 81,598 | 11.18× |
| Florida | 24,811 | 0.92× |
| Pennsylvania | 21,529 | 1.6× |
| Michigan | 20,727 | 1.98× |
| North Carolina | 19,121 | 1.59× |
| Illinois | 19,026 | 1.43× |
| New York | 18,114 | 0.81× |
| Ohio | 17,059 | 1.39× |
| California | 15,013 | 0.34× |
| Texas | 12,060 | 0.35× |
| New Jersey | 11,140 | 1.1× |
| Kentucky | 9,658 | 1.93× |
| Virginia | 9,650 | 0.99× |
| Georgia | 8,527 | 0.69× |
| Tennessee | 6,994 | 0.87× |
| South Carolina | 5,823 | 0.97× |
| Massachusetts | 5,600 | 0.71× |
| Maryland | 5,542 | 0.81× |
| Louisiana | 4,507 | 0.87× |
| Arizona | 4,033 | 0.49× |
| Connecticut | 4,019 | 1× |
| Missouri | 3,921 | 0.61× |
| Wisconsin | 3,712 | 0.62× |
| Iowa | 3,536 | 1.07× |
| Alabama | 3,481 | 0.62× |
| Colorado | 3,439 | 0.55× |
| Nevada | 2,948 | 0.76× |
| Minnesota | 2,743 | 0.48× |
| Mississippi | 2,167 | 0.66× |
| Washington | 1,996 | 0.25× |
| Kansas | 1,751 | 0.56× |
| Nebraska | 1,676 | 0.84× |
| Arkansas | 1,468 | 0.45× |
| New Hampshire | 1,324 | 0.84× |
| West Virginia | 1,304 | 0.7× |
| Oklahoma | 1,245 | 0.28× |
| Maine | 1,181 | 0.83× |
| Washington, District of Columbia | 1,178 | 0.98× |
| Oregon | 1,150 | 0.25× |
| Montana | 1,108 | 1× |
| South Dakota | 1,015 | 1.1× |
| New Mexico | 913 | 0.46× |
| Utah | 905 | 0.25× |
| Rhode Island | 820 | 0.65× |
| Delaware | 799 | 0.73× |
| Hawaii | 736 | 0.43× |
| North Dakota | 634 | 0.77× |
| Idaho | 546 | 0.27× |
| Vermont | 510 | 0.73× |
| Wyoming | 491 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Duke Blue Devils men's basketball | 23.86× | Sports |
| Erin Andrews | 44× | Sports |
| Gonzaga Bulldogs men's basketball | 28.38× | Sports |
| Florida Gators men's basketball | 39× | Sports |
| Sharon Osbourne | 14.82× | Movies & TV |
| PSV Eindhoven | 44.29× | Sports |
| Virginia Cavaliers men's basketball | 18.66× | Sports |
| Notre Dame Fighting Irish football | 15.13× | Sports |
| Kansas Jayhawks men's basketball | 22.03× | Sports |
| Seth Green | 14.82× | Movies & TV |
| Kansas State Wildcats men's basketball | 33.06× | Sports |
| MSN | 2.7× | News |
| Alyssa Milano | 11.97× | Movies & TV |
| Rose McGowan | 14.82× | Movies & TV |
| Wisconsin Badgers men's basketball | 14.25× | Sports |
| Chicago Cubs | 4.32× | Sports |
| Planet Fitness | 2.33× | Sports |
| College basketball | 3.12× | Sports |
| University of Notre Dame | 7.58× | Business & Career |
| NBA playoffs | 2.99× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.22 |
| Sports Activity | POWER | 1.18 |
| Community Orientation | OPEN | 1.17 |
| Sustainability | BALANCE | 1.05 |
| Family Orientation | CONSERVATISM | 1.05 |
| Career Orientation | POWER | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.3% |
| China | 1.4% |
| Canada | 1.2% |
See Notre Dame Fighting Irish men's basketball audiences in other countries
- Notre Dame Fighting Irish men's basketball — Germany
- Notre Dame Fighting Irish men's basketball — United Kingdom
- Notre Dame Fighting Irish men's basketball — France
- Notre Dame Fighting Irish men's basketball — Italy
- Notre Dame Fighting Irish men's basketball — Spain
- Notre Dame Fighting Irish men's basketball — Brazil
- Notre Dame Fighting Irish men's basketball — Japan
- Notre Dame Fighting Irish men's basketball — South Korea
- Notre Dame Fighting Irish men's basketball — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
Frequently asked questions
How many fans does Notre Dame Fighting Irish men's basketball have in United States?
Notre Dame Fighting Irish men's basketball has an estimated audience of 399,541 people in United States, concentrated in Indiana and Florida.
What is the gender split and age of Notre Dame Fighting Irish men's basketball fans?
32.8% of Notre Dame Fighting Irish men's basketball fans are female, 67.2% are male, with an average age of 31.0 years.
Which brands do Notre Dame Fighting Irish men's basketball fans like most?
Notre Dame Fighting Irish men's basketball fans show strongest brand affinity for Duke Blue Devils men's basketball (23.86×), Erin Andrews (44×), and Gonzaga Bulldogs men's basketball (28.38×) over the country average.
Where do Notre Dame Fighting Irish men's basketball fans live in United States?
Notre Dame Fighting Irish men's basketball fans in United States are most concentrated in Indiana (reach 81,598), Florida (reach 24,811), and Pennsylvania (reach 21,529). These three regions account for the largest share of the active audience.
What other brands do Notre Dame Fighting Irish men's basketball fans also like?
Beyond Notre Dame Fighting Irish men's basketball itself, the audience over-indexes on Erin Andrews (44×), Gonzaga Bulldogs men's basketball (28.38×), Florida Gators men's basketball (39×), and Sharon Osbourne (14.82×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Notre Dame Fighting Irish men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.