Georgetown Hoyas men's basketball Audience in United States

Georgetown Hoyas men's basketball logo

Georgetown Hoyas men's basketball has an estimated audience of 864,633 people in United States. 28.9% are female, 71.1% are male, average age 38.0. Top regions: New York, Maryland, Virginia. Top brand affinities: Graham Greene, Quiche, Welder certification, Nick Jr. (Australia), Minnesota.

The average Georgetown Hoyas men's basketball fan in United States is 38.0 years old, more male, and lives primarily in New York. The audience is concentrated in New York, Maryland, Virginia. Top brand affinities include Graham Greene, Quiche, Welder certification, with strongest over-indexing on Graham Greene (7.69× the country average). Demographically, the Georgetown Hoyas men's basketball audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Early Adopter Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Basketball

Demographics of Georgetown Hoyas men's basketball fans

Demographic split for Georgetown Hoyas men's basketball audience in United States
MetricValue
Female28.9%
Male71.1%
Average age38.0
Estimated audience size864,633

Audience persona

The typical Georgetown Hoyas men's basketball fan in United States is more male, around 38.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Graham Greene.

Top regions in United States

Top regions ranked by reach for Georgetown Hoyas men's basketball in United States
RegionReachAffinity
New York59,2981.23×
Maryland50,8143.42×
Virginia48,4052.3×
Florida44,2580.76×
California31,8140.33×
Pennsylvania29,3901.01×
Texas29,2360.39×
New Jersey29,0631.32×
Washington, District of Columbia28,98411.15×
North Carolina23,0160.88×
Massachusetts19,9461.17×
Illinois19,7150.68×
Ohio18,7180.7×
Connecticut17,8312.06×
Georgia17,5260.66×
Tennessee11,4960.66×
Michigan11,1730.49×
Indiana10,6600.67×
Louisiana10,3890.93×
Kentucky10,2640.95×
South Carolina9,5220.73×
Rhode Island9,1803.34×
Wisconsin7,5030.58×
Alabama7,4540.62×
Mississippi7,2781.02×
Missouri6,5290.47×
Nevada6,4750.77×
Arizona6,4450.37×
West Virginia5,8561.45×
Colorado5,2660.39×
Nebraska4,8481.12×
Washington4,7130.27×
Iowa4,0470.57×
Kansas3,6040.53×
Arkansas3,5350.5×
Minnesota3,4620.28×
Delaware2,8491.19×
Oklahoma2,4140.25×
Oregon1,8830.19×
New Hampshire1,8670.55×
Utah1,7300.22×
Hawaii1,6870.45×
Maine1,6480.53×
New Mexico1,5070.35×
Idaho1,1390.26×
Vermont1,1060.73×
South Dakota8090.4×
Montana7900.33×
North Dakota5850.33×
Wyoming3760.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Georgetown Hoyas men's basketball audience
BrandAffinityCategory
Graham Greene7.69×Literature
Quiche15.9×Food & Beverages
Welder certification23.59×Business & Career
Nick Jr. (Australia)9.41×Kids & Family
Minnesota1.76×Travel & Leisure
Alaska1.7×Travel & Leisure
Sinaloa3.6×Travel & Leisure
Litter box1.96×Pets & Animals
Voltron: Legendary Defender13.66×Movies & TV
Consequence (rapper)5.3×Music & Radio
Israel1.65×Travel & Leisure
Iowa Lottery7.88×Games
Kevin Carroll17.84×Movies & TV
Staycation2.39×Home & Garden
South Asian cuisine6.38×Food & Beverages
Jesse Plemons2.22×Movies & TV
Nebraska1.74×Travel & Leisure
Chili con carne5.16×Food & Beverages
UK garage3.08×Music & Radio
Noodle (Gorillaz)2.01×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Georgetown Hoyas men's basketball audience
TraitClusterScore
Early Adopter MentalityPOWER1.83
Family OrientationCONSERVATISM1.53
LGBTQ+ IdentityOPEN1.52
Luxury OrientationPREMIUM1.42
Convenience OrientationPREMIUM1.33
Sports ActivityPOWER1.25

Worldwide distribution

Worldwide audience distribution share by country for Georgetown Hoyas men's basketball
CountryShare
United States91.6%
China1.8%
France1.1%

See Georgetown Hoyas men's basketball audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Georgetown Hoyas men's basketball have in United States?

Georgetown Hoyas men's basketball has an estimated audience of 864,633 people in United States, concentrated in New York and Maryland.

What is the gender split and age of Georgetown Hoyas men's basketball fans?

28.9% of Georgetown Hoyas men's basketball fans are female, 71.1% are male, with an average age of 38.0 years.

Which brands do Georgetown Hoyas men's basketball fans like most?

Georgetown Hoyas men's basketball fans show strongest brand affinity for Graham Greene (7.69×), Quiche (15.9×), and Welder certification (23.59×) over the country average.

Where do Georgetown Hoyas men's basketball fans live in United States?

Georgetown Hoyas men's basketball fans in United States are most concentrated in New York (reach 59,298), Maryland (reach 50,814), and Virginia (reach 48,405). These three regions account for the largest share of the active audience.

What other brands do Georgetown Hoyas men's basketball fans also like?

Beyond Georgetown Hoyas men's basketball itself, the audience over-indexes on Quiche (15.9×), Welder certification (23.59×), Nick Jr. (Australia) (9.41×), and Minnesota (1.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Georgetown Hoyas men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.