Syracuse Orange men's basketball Audience in United States

Syracuse Orange men's basketball logo

Syracuse Orange men's basketball has an estimated audience of 1,837,278 people in United States. 32.0% are female, 68.0% are male, average age 41.8. Top regions: New York, Florida, North Carolina. Top brand affinities: Teletubbies, Dune, Marquette Golden Eagles men's basketball, Duke Blue Devils men's basketball, Brook Lopez.

The average Syracuse Orange men's basketball fan in United States is 41.8 years old, more male, and lives primarily in New York. The audience is concentrated in New York, Florida, North Carolina. Top brand affinities include Teletubbies, Dune, Marquette Golden Eagles men's basketball, with strongest over-indexing on Teletubbies (47.81× the country average). Demographically, the Syracuse Orange men's basketball audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Basketball

Demographics of Syracuse Orange men's basketball fans

Demographic split for Syracuse Orange men's basketball audience in United States
MetricValue
Female32.0%
Male68.0%
Average age41.8
Estimated audience size1,837,278

Audience persona

The typical Syracuse Orange men's basketball fan in United States is more male, around 41.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Teletubbies.

Top regions in United States

Top regions ranked by reach for Syracuse Orange men's basketball in United States
RegionReachAffinity
New York1,141,82411.12×
Florida184,3691.48×
North Carolina115,6802.09×
Pennsylvania88,6031.43×
New Jersey68,3941.46×
Virginia66,1601.48×
California59,9440.3×
Massachusetts51,9651.44×
Texas47,8310.3×
South Carolina44,1791.6×
Georgia40,7310.72×
Ohio37,4720.66×
Maryland37,4651.19×
Connecticut36,824
Arizona34,3320.92×
Tennessee33,3490.9×
Illinois25,6980.42×
Kentucky25,0671.09×
Michigan20,2210.42×
Alabama19,9620.78×
Indiana19,2200.57×
Colorado18,6610.64×
Nevada12,0400.68×
Missouri11,6350.39×
Louisiana11,3620.48×
New Hampshire11,0951.53×
Minnesota9,6600.37×
Washington9,4130.26×
Mississippi9,2750.61×
Wisconsin9,0130.33×
Washington, District of Columbia7,9691.44×
Delaware7,6191.5×
Maine7,2601.1×
West Virginia7,1400.83×
Rhode Island6,8451.17×
Vermont6,1981.92×
Oregon5,4390.26×
Arkansas5,1850.34×
Kansas4,8570.34×
Iowa4,7170.31×
Oklahoma4,1850.21×
Nebraska3,6750.4×
New Mexico3,3600.36×
Utah2,9620.18×
Montana2,7270.54×
South Dakota2,6450.62×
Hawaii2,6350.33×
Idaho2,0060.22×
Wyoming1,7800.65×
Alaska1,6360.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Syracuse Orange men's basketball audience
BrandAffinityCategory
Teletubbies47.81×Kids & Family
Dune11.14×Movies & TV
Marquette Golden Eagles men's basketball22.27×Sports
Duke Blue Devils men's basketball9.6×Sports
Brook Lopez29.91×Sports
De'Aaron Fox22.14×Sports
Cracker Barrel Old Country Store7.68×Food & Beverages
Reebok Classic26.29×Fashion & Accessoires
Sanjay Dutt47.21×Movies & TV
Gonzaga Bulldogs men's basketball17.54×Sports
Jrue Holiday17.69×Sports
The New School20.95×Business & Career
Artificial turf12.53×Sports
Georgetown Hoyas men's basketball23.41×Sports
Villanova Wildcats men's basketball17.28×Sports
Georgia Tech Yellow Jackets men's basketball26.08×Sports
Memphis Tigers men's basketball21.61×Sports
Maryland Terrapins men's basketball20.88×Sports
WNBA4.04×Sports
Apocalyptic and post-apocalyptic fiction7.78×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Syracuse Orange men's basketball audience
TraitClusterScore
Early Adopter MentalityPOWER1.5
Sports ActivityPOWER1.18
Career OrientationPOWER1.16
Healthy LifestyleBALANCE1.13
SustainabilityBALANCE1.12
Community OrientationOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for Syracuse Orange men's basketball
CountryShare
United States95.4%
China0.9%
Mexico0.7%

See Syracuse Orange men's basketball audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Syracuse Orange men's basketball have in United States?

Syracuse Orange men's basketball has an estimated audience of 1,837,278 people in United States, concentrated in New York and Florida.

What is the gender split and age of Syracuse Orange men's basketball fans?

32.0% of Syracuse Orange men's basketball fans are female, 68.0% are male, with an average age of 41.8 years.

Which brands do Syracuse Orange men's basketball fans like most?

Syracuse Orange men's basketball fans show strongest brand affinity for Teletubbies (47.81×), Dune (11.14×), and Marquette Golden Eagles men's basketball (22.27×) over the country average.

Where do Syracuse Orange men's basketball fans live in United States?

Syracuse Orange men's basketball fans in United States are most concentrated in New York (reach 1,141,824), Florida (reach 184,369), and North Carolina (reach 115,680). These three regions account for the largest share of the active audience.

What other brands do Syracuse Orange men's basketball fans also like?

Beyond Syracuse Orange men's basketball itself, the audience over-indexes on Dune (11.14×), Marquette Golden Eagles men's basketball (22.27×), Duke Blue Devils men's basketball (9.6×), and Brook Lopez (29.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Syracuse Orange men's basketball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.