Rascasse Audience Intelligence

Follies Audience in United States

A data profile of the people who buy, follow and care about Follies in United States — modelled from more than twelve digital signal sources. Follies has an estimated audience of 418,556 people in United States.

#39among Musical in United States#5753in Music & Radio

The average Follies fan in United States is 50.9 years old, more female, and lives primarily in Georgia.

The audience is concentrated in Georgia, California, Texas.

Top brand affinities include Renewable energy, Sustainable energy, Weather forecasting, with strongest over-indexing on Renewable energy (7.3× the country average).

Demographically, the Follies audience skews more female with an average age of 50.9, and over-indexes on personality traits such as Family Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Follies fan in United States is more female, around 50.9 years old, with strong Family Orientation tendencies and a notable affinity for Renewable energy.

Category: Music & Radio · Type: Musical

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Follies profile in United States.

Audience size
419K
in United States
Gender
64.6%♀
35.4% male
Age
50.9
average years
Country rank
#40578
Musical in United States
Fig. 01

Search interest · 12-month trend

+116%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Follies fans

64.6% are female, 35.4% are male, average age 50.9.

Fig. 02

Gender split

64.6%
Female
35.4%
Male
Demographic split for Follies audience in United States
MetricValue
Female64.6%
Male35.4%
Average age50.9
Estimated audience size418,556
Fig. 03

Age distribution

Ø 50.9
average years
Age distribution of the Follies audience in United States
Age bracketShare%
16-194%
20-296%
30-3911%
40-4924%
50+55%
Fig. 04

Worldwide distribution

59.8%

of the worldwide Follies audience comes from United States.

Worldwide audience distribution share by country for Follies
CountryShare
United States59.8%
Canada9.8%
France7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Follies audience in United States is strongest.

Fig. 05

Top regions by affinity

Follies fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~80K6.18×
02Alabama~8K1.37×
03New York~30K1.26×
04Washington, District of Columbia~2K1.26×
05Vermont<1K1.13×
06Oklahoma~5K1.11×
07Massachusetts~9K1.06×
08Utah~4K1.04×
09Washington~9K1.02×
10California~50K1.01×
11Pennsylvania~10K1.01×
12Oregon~5K0.99×
13Connecticut~4K0.99×
14West Virginia~2K0.99×
15Rhode Island~1K0.98×
16Alaska<1K0.98×
17Florida~30K0.97×
18Idaho~2K0.97×
19Maryland~7K0.96×
20Mississippi~3K0.96×
21Maine~1K0.96×
22Illinois~10K0.95×
23Missouri~6K0.95×
24Nevada~4K0.95×
25New Hampshire~2K0.95×
26North Carolina~10K0.94×
27New Jersey~10K0.94×
28Virginia~10K0.94×
29Louisiana~5K0.94×
30Arkansas~3K0.94×
31Hawaii~2K0.94×
32North Dakota<1K0.94×
33Montana~1K0.93×
34South Dakota<1K0.91×
35Delaware~1K0.90×
36Kentucky~5K0.89×
37Kansas~3K0.89×
38Michigan~10K0.88×
39Tennessee~7K0.88×
40New Mexico~2K0.88×
41Ohio~10K0.87×
42Nebraska~2K0.86×
43Iowa~3K0.85×
44Indiana~6K0.84×
45Texas~30K0.83×
46Colorado~5K0.83×
47South Carolina~5K0.82×
48Minnesota~5K0.82×
49Arizona~7K0.80×
50Wisconsin~5K0.79×
Fig. 06

Affinity by region

Affinity by region — Follies, United States
0.79×1.00×6.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Follies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Follies audience
#·InterestCategoryAffinity×
01ExxonMobilCars & Mobility17.51×
02Elderly careHealth12.02×
03Weather forecastingHome & Garden7.90×
04Sustainable energyHome & Garden7.48×
05QVCMovies & TV7.48×
06Renewable energyBusiness & Career7.30×
07Minions (film)Movies & TV7.30×
08FedExBusiness & Career5.54×
09Microwave ovenHome & Garden5.19×
10Non-alcoholic beverageFood & Beverages5.13×
11Solar energyHome & Garden3.77×
12Discount storesShopping3.59×
13Vehicle insuranceCars & Mobility3.19×
14Mortgage loansBusiness & Career3.18×
15Britney SpearsMusic & Radio3.08×
16PinterestInternet & Social Media2.87×
17Cancer awarenessHealth2.72×
18Shopping mallsShopping2.43×
19McDonald'sFood & Beverages2.19×
20FurnitureHome & Garden1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Follies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Follies audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM6.64×
Convenience OrientationPREMIUM2.91×
IndividualismJOY2.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Follies audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.49×
Risk AppetiteTHRILL0.53×
ExtroversionTHRILL0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Follies have in United States?

Follies has an estimated audience of 418,556 people in United States, concentrated in Georgia and California.

02

What is the gender split and age of Follies fans?

64.6% of Follies fans are female, 35.4% are male, with an average age of 50.9 years.

03

Which brands do Follies fans like most?

Follies fans show strongest brand affinity for Renewable energy (7.3×), Sustainable energy (7.48×), and Weather forecasting (7.9×) over the country average.

04

Where do Follies fans live in United States?

Follies fans in United States are most concentrated in Georgia (reach ~80K), California (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Follies fans also like?

Beyond Follies itself, the audience over-indexes on Sustainable energy (7.48×), Weather forecasting (7.9×), QVC (7.48×), and FedEx (5.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Follies audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Follies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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