Franklin County, Ohio Audience in United States

Franklin County, Ohio logo

Franklin County, Ohio has an estimated audience of 991,115 people in United States. 67.3% are female, 32.7% are male, average age 40.5. Top regions: Ohio, Florida, Texas. Top brand affinities: Columbus Blue Jackets, Cleveland Browns, Cleveland Guardians, Cincinnati Reds, Solar power.

The average Franklin County, Ohio fan in United States is 40.5 years old, more female, and lives primarily in Ohio. The audience is concentrated in Ohio, Florida, Texas. Top brand affinities include Columbus Blue Jackets, Cleveland Browns, Cleveland Guardians, with strongest over-indexing on Columbus Blue Jackets (28.23× the country average). Demographically, the Franklin County, Ohio audience skews more female with an average age of 40.5, and over-indexes on personality traits such as DIY Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Franklin County, Ohio fans

Demographic split for Franklin County, Ohio audience in United States
MetricValue
Female67.3%
Male32.7%
Average age40.5
Estimated audience size991,115

Audience persona

The typical Franklin County, Ohio fan in United States is more female, around 40.5 years old, with strong DIY Mentality tendencies and a notable affinity for Columbus Blue Jackets.

Top regions in United States

Top regions ranked by reach for Franklin County, Ohio in United States
RegionReachAffinity
Ohio527,00917.26×
Florida48,9440.73×
Texas40,0950.47×
California35,9990.33×
Pennsylvania34,4591.03×
Indiana32,5501.8×
New York32,2360.58×
Illinois30,6770.93×
Michigan27,0481.04×
Kentucky25,9402.09×
Georgia24,0990.79×
Virginia22,2470.92×
North Carolina21,7220.73×
Tennessee16,2520.82×
West Virginia11,5042.49×
Missouri11,1510.7×
Maryland11,0670.65×
New Jersey10,1130.4×
Arizona9,5820.47×
Colorado9,4390.6×
Washington9,2900.47×
Massachusetts9,2470.47×
South Carolina9,0910.61×
Minnesota8,1640.57×
Wisconsin8,1220.54×
Alabama6,1270.44×
Washington, District of Columbia5,1171.72×
Oregon5,1110.45×
Iowa4,3080.53×
Oklahoma4,2880.39×
Louisiana4,1300.32×
Kansas4,0950.52×
Connecticut3,9580.4×
Utah3,9510.45×
Nevada3,8350.4×
Arkansas3,6110.44×
Mississippi2,6130.32×
Nebraska2,3200.47×
Idaho1,8810.38×
Maine1,8100.51×
New Hampshire1,6790.43×
Alaska1,5550.73×
Delaware1,5370.56×
Montana1,4590.53×
New Mexico1,3470.27×
Hawaii1,2690.3×
South Dakota1,2350.54×
North Dakota1,2020.59×
Wyoming1,1630.79×
Rhode Island1,1440.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Franklin County, Ohio audience
BrandAffinityCategory
Columbus Blue Jackets28.23×Sports
Cleveland Browns3.16×Sports
Cleveland Guardians3.73×Sports
Cincinnati Reds2.7×Sports
Solar power1.64×Home & Garden
Cincinnati Bengals1.6×Sports
Garden centre1.73×Home & Garden
st louis blues2.5×Sports
Toronto Maple Leafs1.87×Sports
Ford EcoSport2.26×Cars & Mobility
Disney on Ice1.86×Travel & Leisure
Twenty One Pilots1.6×Music & Radio
Franklin Graham1.74×Politics & Society
Ford Edge1.51×Cars & Mobility
Florida Georgia Line1.5×Music & Radio
The Lumineers1.61×Music & Radio
Mossy Oak1.71×Fashion & Accessoires
Nextbike1.51×Cars & Mobility
Opel Mokka1.65×Cars & Mobility
Industry: Protective Service1.51×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Franklin County, Ohio audience
TraitClusterScore
DIY MentalityTHRILL1.23
Family OrientationCONSERVATISM1.2
Community OrientationOPEN1.15
IndividualismJOY1.07
TraditionCONSERVATISM1.06
Need for SecurityCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Franklin County, Ohio
CountryShare
United States85.8%
Colombia4.8%
Spain3.0%

See Franklin County, Ohio audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Franklin County, Ohio have in United States?

Franklin County, Ohio has an estimated audience of 991,115 people in United States, concentrated in Ohio and Florida.

What is the gender split and age of Franklin County, Ohio fans?

67.3% of Franklin County, Ohio fans are female, 32.7% are male, with an average age of 40.5 years.

Which brands do Franklin County, Ohio fans like most?

Franklin County, Ohio fans show strongest brand affinity for Columbus Blue Jackets (28.23×), Cleveland Browns (3.16×), and Cleveland Guardians (3.73×) over the country average.

Where do Franklin County, Ohio fans live in United States?

Franklin County, Ohio fans in United States are most concentrated in Ohio (reach 527,009), Florida (reach 48,944), and Texas (reach 40,095). These three regions account for the largest share of the active audience.

What other brands do Franklin County, Ohio fans also like?

Beyond Franklin County, Ohio itself, the audience over-indexes on Cleveland Browns (3.16×), Cleveland Guardians (3.73×), Cincinnati Reds (2.7×), and Solar power (1.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Franklin County, Ohio. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.