Rascasse Audience Intelligence

Georgia Institute of Technology Audience in United States

Name: Georgia Institute of Technology — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Georgia Institute of Technology in United States — modelled from more than twelve digital signal sources. Georgia Institute of Technology has an estimated audience of 743,273 people in United States.

#2737among POI in United States #1813in Business & Career

The average Georgia Institute of Technology fan in United States is 35.5 years old, more male, and lives primarily in Georgia.

The audience is concentrated in Georgia, California, Texas.

Top brand affinities include Colgate University, Carnegie Mellon University, Natasha Bedingfield, with strongest over-indexing on Colgate University (60.42× the country average).

Demographically, the Georgia Institute of Technology audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Georgia Institute of Technology fan in United States is more male, around 35.5 years old, with strong Patriotism tendencies and a notable affinity for Colgate University.

Category: Business & Career · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Georgia Institute of Technology profile in United States.

Audience size

743K

in United States

Gender

44.6%♀

55.4% male

Age

35.5

average years

Country rank

#28793

POI in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Georgia Institute of Technology fans

44.6% are female, 55.4% are male, average age 35.5.

Fig. 02

Gender split

44.6%

Female

55.4%

Male

Demographic split for Georgia Institute of Technology audience in United States
Metric	Value
Female	44.6%
Male	55.4%
Average age	35.5
Estimated audience size	743,273

Fig. 03

Age distribution

Age distribution of the Georgia Institute of Technology audience in United States
Age bracket	Share	%
16-19		35%
20-29		16%
30-39		15%
40-49		17%
50+		17%

Fig. 04

Worldwide distribution

62.4%

of the worldwide Georgia Institute of Technology audience comes from United States.

Worldwide audience distribution share by country for Georgia Institute of Technology
Country	Share
United States	62.4%
Japan	11.9%
India	3.8%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Georgia Institute of Technology audience in United States is strongest.

Fig. 05

Top regions by affinity

Georgia Institute of Technology fans by region: top regions in United States
#	Region	Reach	×
01	Georgia	~500K	20.54×
02	Alabama	~10K	1.07×
03	Virginia	~20K	1.05×
04	Washington, District of Columbia	~2K	1.05×
05	New Jersey	~20K	1.00×
06	South Carolina	~10K	1.00×
07	Maryland	~10K	0.96×
08	Massachusetts	~10K	0.89×
09	North Carolina	~20K	0.86×
10	Tennessee	~10K	0.86×
11	Connecticut	~6K	0.83×
12	Alaska	~1K	0.83×
13	Vermont	~1K	0.83×
14	Mississippi	~5K	0.82×
15	Delaware	~2K	0.82×
16	North Dakota	~1K	0.81×
17	South Dakota	~1K	0.80×
18	New York	~30K	0.79×
19	Rhode Island	~2K	0.78×
20	New Hampshire	~2K	0.77×
21	Montana	~2K	0.77×
22	Florida	~40K	0.76×
23	Washington	~10K	0.74×
24	Hawaii	~2K	0.74×
25	Texas	~50K	0.73×
26	Illinois	~20K	0.73×
27	West Virginia	~2K	0.72×
28	Maine	~2K	0.72×
29	California	~60K	0.71×
30	Pennsylvania	~20K	0.69×
31	Louisiana	~7K	0.69×
32	Idaho	~3K	0.69×
33	Arkansas	~4K	0.68×
34	New Mexico	~3K	0.68×
35	Nebraska	~3K	0.67×
36	Kansas	~4K	0.66×
37	Indiana	~9K	0.64×
38	Colorado	~8K	0.64×
39	Iowa	~4K	0.63×
40	Missouri	~7K	0.62×
41	Utah	~4K	0.62×
42	Kentucky	~6K	0.61×
43	Oklahoma	~5K	0.60×
44	Ohio	~10K	0.59×
45	Minnesota	~6K	0.58×
46	Oregon	~5K	0.58×
47	Nevada	~4K	0.57×
48	Michigan	~10K	0.56×
49	Arizona	~8K	0.56×
50	Wisconsin	~6K	0.56×

Affinity by region — Georgia Institute of Technology, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Georgia Institute of Technology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Georgia Institute of Technology audience
#	Interest	Category	×
01	Natasha Bedingfield	Music & Radio	61.89×
02	Carnegie Mellon University	Business & Career	60.97×
03	Colgate University	Business & Career	60.42×
04	Image Skincare	Shopping	43.13×
05	Felicity Jones	Movies & TV	33.13×
06	Brown University	Business & Career	26.29×
07	University of Southern California	Business & Career	25.86×
08	University of Chicago	Business & Career	24.88×
09	Duke University	Business & Career	22.56×
10	Northwestern University	Business & Career	22.02×
11	Johns Hopkins University	Business & Career	21.84×
12	University of Pennsylvania	Business & Career	21.53×
13	New York University	Business & Career	21.10×
14	University of California, Berkeley	Business & Career	18.54×
15	Columbia University	Business & Career	12.87×
16	University of Alabama	Business & Career	11.30×
17	University of Florida	Business & Career	9.86×
18	University of Texas at Austin	Business & Career	9.41×
19	Brittany Snow	Movies & TV	8.26×
20	Atlanta Braves	Sports	6.78×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Georgia Institute of Technology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Georgia Institute of Technology audience · What stands out
Trait	Cluster	Score
Patriotism	CONSERVATISM	2.21×
Career Orientation	POWER	1.72×
Need for Security	CONSERVATISM	1.37×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Georgia Institute of Technology audience · Rather not
Trait	Cluster	Score
Pet Ownership	JOY	0.75×
Extroversion	THRILL	0.78×
Mindfulness	BALANCE	0.83×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Georgia Institute of Technology have in United States?

Georgia Institute of Technology has an estimated audience of 743,273 people in United States, concentrated in Georgia and California.

What is the gender split and age of Georgia Institute of Technology fans?

44.6% of Georgia Institute of Technology fans are female, 55.4% are male, with an average age of 35.5 years.

Which brands do Georgia Institute of Technology fans like most?

Georgia Institute of Technology fans show strongest brand affinity for Colgate University (60.42×), Carnegie Mellon University (60.97×), and Natasha Bedingfield (61.89×) over the country average.

Where do Georgia Institute of Technology fans live in United States?

Georgia Institute of Technology fans in United States are most concentrated in Georgia (reach ~500K), California (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

What other brands do Georgia Institute of Technology fans also like?

Beyond Georgia Institute of Technology itself, the audience over-indexes on Carnegie Mellon University (60.97×), Natasha Bedingfield (61.89×), University of Southern California (25.86×), and Northwestern University (22.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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North America (79,975,752)
Florida (70,758,765)

See Georgia Institute of Technology audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Georgia Institute of Technology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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