A data profile of the people who buy, follow and care about Georgia Tech Yellow Jackets in United States — modelled from more than twelve digital signal sources. Georgia Tech Yellow Jackets has an estimated audience of 482,848 people in United States.
The average Georgia Tech Yellow Jackets fan in United States is 42.5 years old, balanced, and lives primarily in Georgia.
The audience is concentrated in Georgia, Florida, Texas.
Top brand affinities include StubHub, Freddie Freeman, Atlanta Braves, with strongest over-indexing on StubHub (61.58× the country average).
Demographically, the Georgia Tech Yellow Jackets audience skews balanced with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Georgia Tech Yellow Jackets fan in United States is balanced, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for StubHub.
The key figures that characterise the Georgia Tech Yellow Jackets profile in United States.
50.0% are female, 50.0% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 42.5 |
| Estimated audience size | 482,848 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 28% |
of the worldwide Georgia Tech Yellow Jackets audience comes from United States.
| Country | Share |
|---|---|
| United States | 95.1% |
| China | 1.3% |
| Philippines | 0.4% |
Where the Georgia Tech Yellow Jackets audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 8.59× | |
| 02 | Alabama | ~10K | 1.64× | |
| 03 | South Carolina | ~10K | 1.45× | |
| 04 | Mississippi | ~5K | 1.17× | |
| 05 | Arkansas | ~4K | 1.13× | |
| 06 | North Carolina | ~20K | 1.10× | |
| 07 | Vermont | <1K | 1.09× | |
| 08 | North Dakota | ~1K | 1.08× | |
| 09 | Tennessee | ~10K | 1.07× | |
| 10 | Alaska | ~1K | 1.07× | |
| 11 | South Dakota | ~1K | 1.05× | |
| 12 | Rhode Island | ~2K | 1.03× | |
| 13 | Nevada | ~5K | 1.00× | |
| 14 | Washington, District of Columbia | ~1K | 1.00× | |
| 15 | Montana | ~1K | 1.00× | |
| 16 | Virginia | ~10K | 0.97× | |
| 17 | West Virginia | ~2K | 0.97× | |
| 18 | Delaware | ~1K | 0.97× | |
| 19 | New Hampshire | ~2K | 0.95× | |
| 20 | Maine | ~2K | 0.95× | |
| 21 | Kentucky | ~6K | 0.94× | |
| 22 | Hawaii | ~2K | 0.94× | |
| 23 | Nebraska | ~2K | 0.93× | |
| 24 | Idaho | ~2K | 0.93× | |
| 25 | Louisiana | ~6K | 0.92× | |
| 26 | New Mexico | ~2K | 0.92× | |
| 27 | Florida | ~30K | 0.90× | |
| 28 | Oklahoma | ~5K | 0.90× | |
| 29 | Maryland | ~7K | 0.89× | |
| 30 | Iowa | ~4K | 0.89× | |
| 31 | Kansas | ~3K | 0.89× | |
| 32 | Minnesota | ~6K | 0.87× | |
| 33 | Utah | ~4K | 0.87× | |
| 34 | Connecticut | ~4K | 0.86× | |
| 35 | Indiana | ~7K | 0.82× | |
| 36 | Oregon | ~5K | 0.82× | |
| 37 | Massachusetts | ~8K | 0.81× | |
| 38 | Missouri | ~6K | 0.80× | |
| 39 | Colorado | ~6K | 0.80× | |
| 40 | Wisconsin | ~6K | 0.79× | |
| 41 | Pennsylvania | ~10K | 0.77× | |
| 42 | Washington | ~7K | 0.77× | |
| 43 | Ohio | ~10K | 0.76× | |
| 44 | Michigan | ~9K | 0.75× | |
| 45 | New Jersey | ~9K | 0.75× | |
| 46 | Arizona | ~7K | 0.74× | |
| 47 | Illinois | ~10K | 0.72× | |
| 48 | Texas | ~30K | 0.71× | |
| 49 | New York | ~20K | 0.66× | |
| 50 | California | ~30K | 0.54× |
The strongest cross-interests of the Georgia Tech Yellow Jackets audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | StubHub | Travel & Leisure | 61.58× | ||
| 02 | Freddie Freeman | Sports | 54.70× | ||
| 03 | Erin Andrews | Sports | 33.37× | ||
| 04 | Atlanta United FC | Sports | 30.69× | ||
| 05 | Sharon Osbourne | Movies & TV | 20.00× | ||
| 06 | Josh Duhamel | Fashion & Accessoires | 20.00× | ||
| 07 | Sophia Bush | Movies & TV | 20.00× | ||
| 08 | Seth Green | Movies & TV | 20.00× | ||
| 09 | Rose McGowan | Movies & TV | 20.00× | ||
| 10 | Atlanta Braves | Sports | 12.81× | ||
| 11 | Alyssa Milano | Movies & TV | 11.96× | ||
| 12 | Ed Harris | Movies & TV | 11.18× | ||
| 13 | Auburn Tigers football | Sports | 7.72× | ||
| 14 | Tennessee Volunteers football | Sports | 7.06× | ||
| 15 | Florida State Seminoles football | Sports | 6.80× | ||
| 16 | US Open (tennis) | Sports | 6.67× | ||
| 17 | Masters Tournament | Sports | 4.96× | ||
| 18 | FedEx | Business & Career | 4.47× | ||
| 19 | Mortgage loans | Business & Career | 2.99× | ||
| 20 | Internet & Social Media | 2.07× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.94× | |
| Convenience Orientation | PREMIUM | 1.89× | |
| Family Orientation | CONSERVATISM | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.78× | |
| Pet Ownership | JOY | 0.80× | |
| Extroversion | THRILL | 0.82× |
Georgia Tech Yellow Jackets has an estimated audience of 482,848 people in United States, concentrated in Georgia and Florida.
50.0% of Georgia Tech Yellow Jackets fans are female, 50.0% are male, with an average age of 42.5 years.
Georgia Tech Yellow Jackets fans show strongest brand affinity for StubHub (61.58×), Freddie Freeman (54.7×), and Atlanta Braves (12.81×) over the country average.
Georgia Tech Yellow Jackets fans in United States are most concentrated in Georgia (reach ~100K), Florida (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Georgia Tech Yellow Jackets itself, the audience over-indexes on Freddie Freeman (54.7×), Atlanta Braves (12.81×), Sharon Osbourne (20×), and Erin Andrews (33.37×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Georgia Tech Yellow Jackets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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