Rascasse Audience Intelligence

Giza Audience in United States

A data profile of the people who buy, follow and care about Giza in United States — modelled from more than twelve digital signal sources. Giza has an estimated audience of 478,916 people in United States.

#4002among POI in United States#3030in Travel & Leisure

The average Giza fan in United States is 45.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Great Pyramid of Giza, EgyptAir, Google News, with strongest over-indexing on Great Pyramid of Giza (192.58× the country average).

Demographically, the Giza audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Giza fan in United States is more female, around 45.2 years old, with strong Patriotism tendencies and a notable affinity for Great Pyramid of Giza.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Giza profile in United States.

Audience size
479K
in United States
Gender
56.5%♀
43.5% male
Age
45.2
average years
Country rank
#37586
POI in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Giza fans

56.5% are female, 43.5% are male, average age 45.2.

Fig. 02

Gender split

56.5%
Female
43.5%
Male
Demographic split for Giza audience in United States
MetricValue
Female56.5%
Male43.5%
Average age45.2
Estimated audience size478,916
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Giza audience in United States
Age bracketShare%
16-1912%
20-2911%
30-3917%
40-4922%
50+38%
Fig. 04

Worldwide distribution

7.9%

of the worldwide Giza audience comes from United States.

Worldwide audience distribution share by country for Giza
CountryShare
Egypt47.5%
United States7.9%
Saudi Arabia6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Giza audience in United States is strongest.

Fig. 05

Top regions by affinity

Giza fans by region: top regions in United States
#RegionReachAffinity×
01Washington~10K1.24×
02South Dakota~1K1.18×
03Oregon~6K1.13×
04Washington, District of Columbia~2K1.12×
05New Jersey~10K1.10×
06Virginia~10K1.10×
07Massachusetts~10K1.10×
08California~60K1.09×
09Missouri~8K1.08×
10Michigan~10K1.06×
11New Hampshire~2K1.06×
12Texas~40K1.05×
13Pennsylvania~20K1.05×
14Arizona~10K1.04×
15Idaho~3K1.04×
16Kansas~4K1.03×
17North Dakota~1K1.03×
18Montana~1K1.02×
19New York~30K1.01×
20Illinois~20K1.01×
21Kentucky~6K1.01×
22Oklahoma~5K1.01×
23West Virginia~2K1.01×
24North Carolina~10K1.00×
25Maryland~8K1.00×
26Tennessee~10K0.99×
27Wisconsin~7K0.99×
28Minnesota~7K0.99×
29Connecticut~5K0.99×
30Hawaii~2K0.99×
31Maine~2K0.99×
32Ohio~10K0.98×
33Utah~4K0.98×
34Rhode Island~1K0.98×
35Indiana~9K0.97×
36New Mexico~2K0.97×
37Vermont<1K0.97×
38Colorado~7K0.96×
39Nevada~4K0.96×
40South Carolina~7K0.95×
41Iowa~4K0.95×
42Alaska<1K0.95×
43Arkansas~4K0.94×
44Florida~30K0.93×
45Nebraska~2K0.93×
46Georgia~10K0.92×
47Louisiana~6K0.92×
48Delaware~1K0.92×
49Mississippi~4K0.89×
50Alabama~6K0.86×
Fig. 06

Affinity by region

Affinity by region — Giza, United States
0.86×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Giza audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Giza audience
#·InterestCategoryAffinity×
01EgyptAirTravel & Leisure245.49×
02Great Pyramid of GizaTravel & Leisure192.58×
03Egyptian Premier LeagueSports29.74×
04Mohamed SalahSports25.67×
05OrangeTechnology & Electronics18.12×
06Google NewsNews12.02×
07Hampton InnTravel & Leisure9.17×
08Mattress protectorHome & Garden8.17×
09Corruption awarenessPolitics & Society7.71×
10Bed sheetHome & Garden6.90×
11MSNBCMovies & TV3.37×
12Fox News ChannelMovies & TV3.08×
13Ancient EgyptPolitics & Society3.00×
14Chuck NorrisMovies & TV2.94×
15Political scienceBusiness & Career2.76×
16ActivismPolitics & Society2.54×
17Joe BidenPolitics & Society2.32×
18BiblePolitics & Society2.25×
19NostalgiaHome & Garden2.21×
20GeneticsKids & Family2.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Giza audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Giza audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.95×
SpiritualityBALANCE1.90×
Career OrientationPOWER1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Giza audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.78×
MindfulnessBALANCE0.81×
Convenience OrientationPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Giza have in United States?

Giza has an estimated audience of 478,916 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Giza fans?

56.5% of Giza fans are female, 43.5% are male, with an average age of 45.2 years.

03

Which brands do Giza fans like most?

Giza fans show strongest brand affinity for Great Pyramid of Giza (192.58×), EgyptAir (245.49×), and Google News (12.02×) over the country average.

04

Where do Giza fans live in United States?

Giza fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Giza fans also like?

Beyond Giza itself, the audience over-indexes on EgyptAir (245.49×), Google News (12.02×), Orange (18.12×), and Mohamed Salah (25.67×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Giza. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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