A data profile of the people who buy, follow and care about Glashütte in United States — modelled from more than twelve digital signal sources. Glashütte has an estimated audience of 716,089 people in United States.
The average Glashütte fan in United States is 40.2 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Bulova, Bremont Watches, Hamilton Watch Company, with strongest over-indexing on Bulova (70.24× the country average).
Demographically, the Glashütte audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Glashütte fan in United States is more male, around 40.2 years old, with strong Patriotism tendencies and a notable affinity for Bulova.
The key figures that characterise the Glashütte profile in United States.
15.8% are female, 84.2% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 15.8% |
| Male | 84.2% |
| Average age | 40.2 |
| Estimated audience size | 716,089 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 22% |
Where the Glashütte audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~80K | 1.93× | |
| 02 | New Jersey | ~30K | 1.65× | |
| 03 | California | ~100K | 1.58× | |
| 04 | Washington, District of Columbia | ~3K | 1.52× | |
| 05 | Connecticut | ~10K | 1.50× | |
| 06 | Illinois | ~30K | 1.44× | |
| 07 | Massachusetts | ~20K | 1.38× | |
| 08 | Nevada | ~9K | 1.26× | |
| 09 | Alaska | ~2K | 1.25× | |
| 10 | Virginia | ~20K | 1.24× | |
| 11 | Vermont | ~2K | 1.22× | |
| 12 | Colorado | ~10K | 1.17× | |
| 13 | Florida | ~60K | 1.15× | |
| 14 | Washington | ~20K | 1.14× | |
| 15 | South Dakota | ~2K | 1.14× | |
| 16 | Rhode Island | ~3K | 1.12× | |
| 17 | Texas | ~70K | 1.10× | |
| 18 | Montana | ~2K | 1.09× | |
| 19 | Hawaii | ~3K | 1.08× | |
| 20 | North Carolina | ~20K | 1.07× | |
| 21 | New Hampshire | ~3K | 1.07× | |
| 22 | Delaware | ~2K | 1.05× | |
| 23 | Arizona | ~20K | 1.04× | |
| 24 | Georgia | ~20K | 1.02× | |
| 25 | Maryland | ~10K | 1.01× | |
| 26 | Utah | ~6K | 1.01× | |
| 27 | Maine | ~3K | 1.01× | |
| 28 | Pennsylvania | ~20K | 1.00× | |
| 29 | Idaho | ~4K | 0.98× | |
| 30 | West Virginia | ~3K | 0.98× | |
| 31 | North Dakota | ~1K | 0.96× | |
| 32 | Michigan | ~20K | 0.93× | |
| 33 | Ohio | ~20K | 0.92× | |
| 34 | Oregon | ~8K | 0.92× | |
| 35 | Nebraska | ~3K | 0.92× | |
| 36 | New Mexico | ~3K | 0.92× | |
| 37 | Tennessee | ~10K | 0.91× | |
| 38 | South Carolina | ~10K | 0.91× | |
| 39 | Indiana | ~10K | 0.90× | |
| 40 | Mississippi | ~5K | 0.90× | |
| 41 | Oklahoma | ~7K | 0.88× | |
| 42 | Arkansas | ~5K | 0.88× | |
| 43 | Kansas | ~5K | 0.88× | |
| 44 | Louisiana | ~8K | 0.86× | |
| 45 | Iowa | ~5K | 0.86× | |
| 46 | Minnesota | ~9K | 0.85× | |
| 47 | Wisconsin | ~9K | 0.84× | |
| 48 | Kentucky | ~7K | 0.83× | |
| 49 | Alabama | ~8K | 0.82× | |
| 50 | Missouri | ~9K | 0.81× |
The strongest cross-interests of the Glashütte audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bulova | Fashion & Accessoires | 70.24× | ||
| 02 | Bremont Watches | Fashion & Accessoires | 49.07× | ||
| 03 | Swiss Made | Business & Career | 38.97× | ||
| 04 | Invicta (company) | Fashion & Accessoires | 34.66× | ||
| 05 | Hamilton Watch Company | Fashion & Accessoires | 30.76× | ||
| 06 | Pebble Beach Golf Links | Sports | 21.26× | ||
| 07 | Tropic Thunder | Movies & TV | 20.00× | ||
| 08 | Vera Farmiga | Movies & TV | 20.00× | ||
| 09 | Boucheron | Fashion & Accessoires | 20.00× | ||
| 10 | Rado (watch) | Fashion & Accessoires | 20.00× | ||
| 11 | Ulysse Nardin | Fashion & Accessoires | 16.83× | ||
| 12 | Seiko | Fashion & Accessoires | 14.76× | ||
| 13 | Longines | Fashion & Accessoires | 14.32× | ||
| 14 | Onitsuka Tiger | Fashion & Accessoires | 14.27× | ||
| 15 | Vacheron Constantin | Fashion & Accessoires | 12.27× | ||
| 16 | Panerai | Fashion & Accessoires | 12.23× | ||
| 17 | High-net-worth individual | Business & Career | 6.87× | ||
| 18 | Leather | Fashion & Accessoires | 3.29× | ||
| 19 | Nordstrom | Shopping | 2.84× | ||
| 20 | Cooking | Food & Beverages | 1.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.77× | |
| Indulgence | JOY | 3.49× | |
| Quality Awareness | PREMIUM | 2.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.63× | |
| Community Orientation | OPEN | 0.66× | |
| Extroversion | THRILL | 0.70× |
Glashütte has an estimated audience of 716,089 people in United States, concentrated in California and New York.
15.8% of Glashütte fans are female, 84.2% are male, with an average age of 40.2 years.
Glashütte fans show strongest brand affinity for Bulova (70.24×), Bremont Watches (49.07×), and Hamilton Watch Company (30.76×) over the country average.
Glashütte fans in United States are most concentrated in California (reach ~100K), New York (reach ~80K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Glashütte itself, the audience over-indexes on Bremont Watches (49.07×), Hamilton Watch Company (30.76×), Tropic Thunder (20×), and Vera Farmiga (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Glashütte. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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