Rascasse Audience Intelligence

Glossary of wine terms Audience in United States

A data profile of the people who buy, follow and care about Glossary of wine terms in United States — modelled from more than twelve digital signal sources. Glossary of wine terms has an estimated audience of 410,378 people in United States.

#12207among Topic in United States

The average Glossary of wine terms fan in United States is 43.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Web server, Chilean wine, Mineral water, with strongest over-indexing on Web server (9.25× the country average).

Demographically, the Glossary of wine terms audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

The typical Glossary of wine terms fan in United States is more female, around 43.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Web server.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Glossary of wine terms profile in United States.

Audience size
410K
in United States
Gender
65.0%♀
35.0% male
Age
43.7
average years
Country rank
#41026
Topic in United States
Fig. 01

Search interest · 12-month trend

-62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Glossary of wine terms fans

65.0% are female, 35.0% are male, average age 43.7.

Fig. 02

Gender split

65.0%
Female
35.0%
Male
Demographic split for Glossary of wine terms audience in United States
MetricValue
Female65.0%
Male35.0%
Average age43.7
Estimated audience size410,378
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Glossary of wine terms audience in United States
Age bracketShare%
16-1913%
20-2913%
30-3918%
40-4926%
50+31%
Fig. 04

Worldwide distribution

20.6%

of the worldwide Glossary of wine terms audience comes from United States.

Worldwide audience distribution share by country for Glossary of wine terms
CountryShare
Italy41.1%
United States20.6%
France8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Glossary of wine terms audience in United States is strongest.

Fig. 05

Top regions by affinity

Glossary of wine terms fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~4K1.22×
02Nevada~4K1.10×
03Connecticut~4K1.09×
04Alabama~6K1.07×
05Oregon~5K1.06×
06Missouri~7K1.03×
07Wisconsin~6K1.03×
08Indiana~8K1.02×
09Minnesota~6K1.02×
10Tennessee~8K1.01×
11Maryland~7K1.01×
12Colorado~7K1.01×
13Arizona~8K0.99×
14Massachusetts~8K0.99×
15Washington~8K0.98×
16Michigan~10K0.97×
17New Jersey~10K0.97×
18Virginia~10K0.97×
19Ohio~10K0.96×
20Georgia~10K0.96×
21North Carolina~10K0.96×
22Pennsylvania~10K0.95×
23Illinois~10K0.95×
24Texas~30K0.92×
25Florida~30K0.92×
26New York~20K0.92×
27California~40K0.91×
Fig. 06

Affinity by region

Affinity by region — Glossary of wine terms, United States
0.91×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Glossary of wine terms audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Glossary of wine terms audience
#·InterestCategoryAffinity×
01Chilean wineFood & Beverages42.11×
02Burgundy wineFood & Beverages27.86×
03SalamiFood & Beverages24.41×
04Web serverTechnology & Electronics9.25×
05Berlin WallTravel & Leisure8.51×
06Mineral waterFood & Beverages7.13×
07Total Wine & MoreFood & Beverages7.13×
08Non-alcoholic beverageFood & Beverages5.91×
09HypermarketShopping4.63×
10Weather forecastingHome & Garden4.59×
11Microwave ovenHome & Garden4.28×
12QVCMovies & TV4.20×
13Discount storesShopping3.73×
14Renewable energyBusiness & Career3.54×
15FedExBusiness & Career3.09×
16Solar energyHome & Garden3.08×
17Pizza HutFood & Beverages2.52×
18Shopping mallsShopping2.44×
19Mortgage loansBusiness & Career2.29×
20AirbnbTravel & Leisure2.06×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Glossary of wine terms audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Glossary of wine terms audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.61×
Urban LifestyleOPEN2.33×
IndulgenceJOY2.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Glossary of wine terms audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.61×
CreativityOPEN0.74×
Healthy LifestyleBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Glossary of wine terms have in United States?

Glossary of wine terms has an estimated audience of 410,378 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Glossary of wine terms fans?

65.0% of Glossary of wine terms fans are female, 35.0% are male, with an average age of 43.7 years.

03

Which brands do Glossary of wine terms fans like most?

Glossary of wine terms fans show strongest brand affinity for Web server (9.25×), Chilean wine (42.11×), and Mineral water (7.13×) over the country average.

04

Where do Glossary of wine terms fans live in United States?

Glossary of wine terms fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Glossary of wine terms fans also like?

Beyond Glossary of wine terms itself, the audience over-indexes on Chilean wine (42.11×), Mineral water (7.13×), Total Wine & More (7.13×), and Non-alcoholic beverage (5.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Glossary of wine terms audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Glossary of wine terms. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →