Rascasse Audience Intelligence

Goat cheese Audience in United States

A data profile of the people who buy, follow and care about Goat cheese in United States — modelled from more than twelve digital signal sources. Goat cheese has an estimated audience of 523,346 people in United States.

#13among Cheese in United States#11208among Topic in United States#1903in Food & Beverages

The average Goat cheese fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FedEx, Sustainable energy, Renewable energy, with strongest over-indexing on FedEx (5.57× the country average).

Demographically, the Goat cheese audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Goat cheese fan in United States is more female, around 42.7 years old, with strong Family Orientation tendencies and a notable affinity for FedEx.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Goat cheese profile in United States.

Audience size
523K
in United States
Gender
70.7%♀
29.3% male
Age
42.7
average years
Country rank
#35664
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Goat cheese fans

70.7% are female, 29.3% are male, average age 42.7.

Fig. 02

Gender split

70.7%
Female
29.3%
Male
Demographic split for Goat cheese audience in United States
MetricValue
Female70.7%
Male29.3%
Average age42.7
Estimated audience size523,346
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Goat cheese audience in United States
Age bracketShare%
16-1914%
20-2915%
30-3918%
40-4924%
50+29%
Fig. 04

Worldwide distribution

22.2%

of the worldwide Goat cheese audience comes from United States.

Worldwide audience distribution share by country for Goat cheese
CountryShare
Ukraine31.2%
United States22.2%
France6.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Goat cheese audience in United States is strongest.

Fig. 05

Top regions by affinity

Goat cheese fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~3K1.41×
02Vermont~1K1.30×
03Oregon~7K1.23×
04Washington~10K1.13×
05Maine~2K1.12×
06Connecticut~6K1.10×
07New York~30K1.09×
08Michigan~10K1.09×
09Wisconsin~9K1.09×
10Massachusetts~10K1.08×
11Florida~40K1.05×
12Illinois~20K1.05×
13California~60K1.04×
14Rhode Island~2K1.04×
15Alaska~1K1.04×
16Colorado~8K1.03×
17Idaho~3K1.03×
18Washington, District of Columbia~2K1.03×
19New Jersey~10K1.02×
20Montana~1K1.02×
21North Carolina~20K1.01×
22Minnesota~8K1.01×
23Pennsylvania~20K1.00×
24New Hampshire~2K1.00×
25Louisiana~7K0.99×
26Virginia~10K0.98×
27Tennessee~10K0.98×
28Missouri~8K0.98×
29Texas~40K0.97×
30South Carolina~8K0.97×
31Georgia~20K0.96×
32Maryland~9K0.96×
33Indiana~9K0.95×
34Oklahoma~5K0.94×
35Nevada~5K0.94×
36Kansas~4K0.94×
37Nebraska~2K0.94×
38Iowa~4K0.93×
39Delaware~1K0.93×
40Arizona~10K0.92×
41Utah~4K0.92×
42Ohio~10K0.91×
43Alabama~7K0.91×
44Kentucky~6K0.91×
45North Dakota<1K0.91×
46New Mexico~2K0.90×
47Mississippi~4K0.89×
48West Virginia~2K0.89×
49Arkansas~4K0.88×
50South Dakota~1K0.86×
Fig. 06

Affinity by region

Affinity by region — Goat cheese, United States
0.86×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Goat cheese audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Goat cheese audience
#·InterestCategoryAffinity×
01Kate BosworthMovies & TV14.54×
02Baking powderFood & Beverages11.67×
03Sustainable energyHome & Garden7.01×
04FedExBusiness & Career5.57×
05Renewable energyBusiness & Career5.34×
06Potato chipFood & Beverages5.26×
07First class travelTravel & Leisure4.61×
08QVCMovies & TV4.50×
09Microwave ovenHome & Garden3.63×
10Trader Joe'sShopping3.24×
11Discount storesShopping3.23×
12Mortgage loansBusiness & Career3.15×
13SubwayFood & Beverages3.14×
14Organic foodFood & Beverages2.98×
15Pizza HutFood & Beverages2.92×
16AirbnbTravel & Leisure2.67×
17Shopping mallsShopping2.66×
18McDonald'sFood & Beverages2.64×
19PinterestInternet & Social Media2.47×
20BarbecueFood & Beverages2.07×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Goat cheese audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Goat cheese audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.20×
SustainabilityBALANCE2.19×
Convenience OrientationPREMIUM2.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Goat cheese audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.81×
Pet OwnershipJOY0.83×
ExtroversionTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Goat cheese have in United States?

Goat cheese has an estimated audience of 523,346 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Goat cheese fans?

70.7% of Goat cheese fans are female, 29.3% are male, with an average age of 42.7 years.

03

Which brands do Goat cheese fans like most?

Goat cheese fans show strongest brand affinity for FedEx (5.57×), Sustainable energy (7.01×), and Renewable energy (5.34×) over the country average.

04

Where do Goat cheese fans live in United States?

Goat cheese fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Goat cheese fans also like?

Beyond Goat cheese itself, the audience over-indexes on Sustainable energy (7.01×), Renewable energy (5.34×), Trader Joe's (3.24×), and Mortgage loans (3.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cheese audiences in United States

See Goat cheese audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Goat cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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