Cream cheese Audience in United States

Cream cheese logo

Cream cheese has an estimated audience of 2,786,709 people in United States. 71.2% are female, 28.8% are male, average age 37.0. Top regions: California, Texas, Florida. Top brand affinities: Kroger, Culinary art, Cookie, Cheese, Dish (food).

The average Cream cheese fan in United States is 37.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Kroger, Culinary art, Cookie, with strongest over-indexing on Kroger (1.63× the country average). Demographically, the Cream cheese audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Indulgence, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

Demographics of Cream cheese fans

Demographic split for Cream cheese audience in United States
MetricValue
Female71.2%
Male28.8%
Average age37.0
Estimated audience size2,786,709

Audience persona

The typical Cream cheese fan in United States is more female, around 37.0 years old, with strong Indulgence tendencies and a notable affinity for Kroger.

Top regions in United States

Top regions ranked by reach for Cream cheese in United States
RegionReachAffinity
California388,0381.27×
Texas303,8691.27×
Florida194,1331.03×
New York162,4931.04×
Illinois107,2081.15×
Georgia100,3731.17×
North Carolina96,9131.16×
Pennsylvania91,7980.98×
Ohio90,2111.05×
Michigan84,7111.16×
Virginia67,0060.99×
New Jersey65,4280.92×
Tennessee61,8661.11×
Arizona61,3061.08×
Washington60,3451.08×
Indiana57,4531.13×
Massachusetts49,7230.91×
Alabama49,5541.27×
South Carolina48,3831.15×
Missouri47,0811.05×
Maryland45,6320.95×
Wisconsin44,5781.06×
Louisiana42,5021.18×
Minnesota39,9801×
Colorado36,3390.83×
Kentucky36,1251.03×
Oklahoma35,2381.14×
Oregon29,9090.94×
Mississippi28,3431.23×
Arkansas27,9251.22×
Nevada27,5851.02×
Connecticut23,7320.85×
Kansas23,6011.07×
Utah23,1270.93×
Iowa22,7550.99×
Nebraska15,0361.08×
New Mexico14,5731.04×
Hawaii13,4681.12×
Idaho12,8100.92×
West Virginia12,2380.94×
New Hampshire8,0630.73×
Maine7,4490.75×
Rhode Island7,2470.82×
Delaware6,5610.85×
Montana5,9820.77×
South Dakota5,5280.86×
Washington, District of Columbia5,2810.63×
North Dakota5,1320.9×
Alaska4,8530.81×
Wyoming3,0630.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cream cheese audience
BrandAffinityCategory
Kroger1.63×Food & Beverages
Culinary art1.52×Arts & Culture
Cookie1.61×Food & Beverages
Cheese1.55×Food & Beverages
Dish (food)1.62×Food & Beverages
Cookbook1.8×Food & Beverages
Fondant icing4.62×Food & Beverages
Cream2.08×Food & Beverages
Cheesecake2.69×Food & Beverages
Sandwich1.52×Food & Beverages
Flour1.6×Food & Beverages
Dunkin' Donuts1.6×Food & Beverages
Slow cooker2.23×Food & Beverages
Food Lion2.04×Shopping
Ice cream1.51×Food & Beverages
Dough1.74×Food & Beverages
Icing (food)2.76×Food & Beverages
Snacking1.81×Food & Beverages
Christmas tree1.63×Kids & Family
Nut (fruit)1.61×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cream cheese audience
TraitClusterScore
IndulgenceJOY1.48
Healthy LifestyleBALANCE1.31
Price SensitivityPREMIUM1.3
Family OrientationCONSERVATISM1.28
Convenience OrientationPREMIUM1.27
CreativityOPEN1.19

Worldwide distribution

Worldwide audience distribution share by country for Cream cheese
CountryShare
United States22.5%
Japan7.0%
Mexico4.3%

See Cream cheese audiences in other countries

More Cheese audiences in United States

Frequently asked questions

How many fans does Cream cheese have in United States?

Cream cheese has an estimated audience of 2,786,709 people in United States, concentrated in California and Texas.

What is the gender split and age of Cream cheese fans?

71.2% of Cream cheese fans are female, 28.8% are male, with an average age of 37.0 years.

Which brands do Cream cheese fans like most?

Cream cheese fans show strongest brand affinity for Kroger (1.63×), Culinary art (1.52×), and Cookie (1.61×) over the country average.

Where do Cream cheese fans live in United States?

Cream cheese fans in United States are most concentrated in California (reach 388,038), Texas (reach 303,869), and Florida (reach 194,133). These three regions account for the largest share of the active audience.

What other brands do Cream cheese fans also like?

Beyond Cream cheese itself, the audience over-indexes on Culinary art (1.52×), Cookie (1.61×), Cheese (1.55×), and Dish (food) (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cream cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.