Rascasse Audience Intelligence

Cream cheese Audience in United States

A data profile of the people who buy, follow and care about Cream cheese in United States — modelled from more than twelve digital signal sources. Cream cheese has an estimated audience of 2,786,709 people in United States.

#4among Cheese in United States#5310among Topic in United States#677in Food & Beverages

The average Cream cheese fan in United States is 37.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Kroger, Culinary art, Melania Trump, with strongest over-indexing on Kroger (1.63× the country average).

Demographically, the Cream cheese audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cream cheese fan in United States is more female, around 37.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Kroger.

Category: Food & Beverages · Type: Topic · Subtype: Cheese

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cream cheese profile in United States.

Audience size
2.8M
in United States
Gender
71.2%♀
28.8% male
Age
37.0
average years
Country rank
#10916
Topic in United States
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cream cheese fans

71.2% are female, 28.8% are male, average age 37.0.

Fig. 02

Gender split

71.2%
Female
28.8%
Male
Demographic split for Cream cheese audience in United States
MetricValue
Female71.2%
Male28.8%
Average age37.0
Estimated audience size2,786,709
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Cream cheese audience in United States
Age bracketShare%
16-1929%
20-2918%
30-3916%
40-4919%
50+18%
Fig. 04

Worldwide distribution

22.5%

of the worldwide Cream cheese audience comes from United States.

Worldwide audience distribution share by country for Cream cheese
CountryShare
United States22.5%
Japan7.0%
Mexico4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cream cheese audience in United States is strongest.

Fig. 05

Top regions by affinity

Cream cheese fans by region: top regions in United States
#RegionReachAffinity×
01Texas~300K1.34×
02Mississippi~30K1.27×
03California~400K1.26×
04Alabama~50K1.23×
05Hawaii~10K1.23×
06Louisiana~40K1.21×
07Georgia~100K1.18×
08Arkansas~30K1.17×
09North Carolina~90K1.13×
10South Carolina~50K1.11×
11Oklahoma~30K1.11×
12Illinois~100K1.09×
13Kansas~20K1.09×
14Michigan~80K1.08×
15Arizona~60K1.08×
16Washington~60K1.08×
17Indiana~60K1.08×
18Nebraska~20K1.07×
19New Mexico~10K1.07×
20Nevada~30K1.06×
21Tennessee~60K1.05×
22Wisconsin~40K1.01×
23Minnesota~40K1.00×
24Kentucky~40K1.00×
25Florida~200K0.99×
26Missouri~40K0.99×
27Alaska~6K0.99×
28New York~200K0.98×
29Iowa~20K0.98×
30Ohio~80K0.97×
31North Dakota~6K0.97×
32Virginia~70K0.96×
33Maryland~50K0.96×
34Idaho~10K0.96×
35Utah~20K0.95×
36West Virginia~10K0.95×
37Oregon~30K0.94×
38South Dakota~6K0.94×
39Massachusetts~50K0.93×
40Pennsylvania~90K0.92×
41New Jersey~60K0.91×
42Delaware~7K0.89×
43Connecticut~20K0.87×
44Rhode Island~8K0.85×
45Colorado~40K0.84×
46Wyoming~3K0.84×
47Montana~6K0.81×
48Maine~8K0.77×
49New Hampshire~8K0.76×
50Washington, District of Columbia~6K0.69×
Fig. 06

Affinity by region

Affinity by region — Cream cheese, United States
0.69×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cream cheese audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cream cheese audience
#·InterestCategoryAffinity×
01Fondant icingFood & Beverages4.62×
02Icing (food)Food & Beverages2.76×
03CheesecakeFood & Beverages2.69×
04Slow cookerFood & Beverages2.23×
05CreamFood & Beverages2.08×
06Food LionShopping2.04×
07SnackingFood & Beverages1.81×
08CookbookFood & Beverages1.80×
09DoughFood & Beverages1.74×
10KrogerFood & Beverages1.63×
11Dish (food)Food & Beverages1.62×
12CookieFood & Beverages1.61×
13FlourFood & Beverages1.60×
14Dunkin' DonutsFood & Beverages1.60×
15Dick Van DykeMovies & TV1.57×
16CheeseFood & Beverages1.55×
17Culinary artArts & Culture1.52×
18SandwichFood & Beverages1.52×
19Ice creamFood & Beverages1.51×
20Melania TrumpPolitics & Society1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cream cheese audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cream cheese audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.12×
Community OrientationOPEN1.11×
CreativityOPEN1.09×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cream cheese audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.78×
Design AffinityPREMIUM0.78×
Luxury OrientationPREMIUM0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cream cheese have in United States?

Cream cheese has an estimated audience of 2,786,709 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cream cheese fans?

71.2% of Cream cheese fans are female, 28.8% are male, with an average age of 37.0 years.

03

Which brands do Cream cheese fans like most?

Cream cheese fans show strongest brand affinity for Kroger (1.63×), Culinary art (1.52×), and Melania Trump (1.5×) over the country average.

04

Where do Cream cheese fans live in United States?

Cream cheese fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Cream cheese fans also like?

Beyond Cream cheese itself, the audience over-indexes on Culinary art (1.52×), Melania Trump (1.5×), Cookie (1.61×), and Cheese (1.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cheese audiences in United States

See Cream cheese audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cream cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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