Grokipedia Audience in United States

Grokipedia has an estimated audience of 1,081,586 people in United States. 50.2% are female, 49.8% are male, average age 42.0. Top brand affinities: Goop, Hibachi, Governor of Michigan, Israel, Google Home.
Top brand affinities include Goop, Hibachi, Governor of Michigan, with strongest over-indexing on Goop (9.63× the country average). Demographically, the Grokipedia audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Need for Security, Patriotism.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of Grokipedia fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 42.0 |
| Estimated audience size | 1,081,586 |
Audience persona
The typical Grokipedia fan in United States is balanced, around 42.0 years old, with strong Need for Security tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 9.63× | Internet & Social Media |
| Hibachi | 13.41× | Food & Beverages |
| Governor of Michigan | 10.4× | Politics & Society |
| Israel | 2.92× | Travel & Leisure |
| Google Home | 8.25× | Technology & Electronics |
| Wok | 8.23× | Food & Beverages |
| Vocal harmony | 5.34× | Music & Radio |
| Elsword | 18.58× | Games |
| Grinch | 4.52× | Movies & TV |
| Nationality | 2.3× | Politics & Society |
| headspace | 9.05× | Health |
| Grace Slick | 8.43× | Music & Radio |
| Fairy godmother | 6.72× | Literature |
| Cherish (group) | 9.79× | Music & Radio |
| No Escape (1994 film) | 9.75× | Movies & TV |
| Hipster | 7.98× | Politics & Society |
| TV Fanatic | 8.39× | Movies & TV |
| El Paso County, Colorado | 9.36× | Travel & Leisure |
| Historic site | 2.86× | Arts & Culture |
| Gift registry | 8.62× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.67 |
| Patriotism | CONSERVATISM | 1.48 |
| Individualism | JOY | 1.41 |
| Early Adopter Mentality | POWER | 1.28 |
| Spirituality | BALANCE | 1.23 |
| Extroversion | THRILL | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.8% |
| Germany | 10.5% |
| France | 7.5% |
See Grokipedia audiences in other countries
More Internet & Social Media audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Grokipedia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.