A data profile of the people who buy, follow and care about Grupera in United States — modelled from more than twelve digital signal sources. Grupera has an estimated audience of 1,573,677 people in United States.
The average Grupera fan in United States is 37.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Travis Fimmel, Club América, FIFA Club World Cup, with strongest over-indexing on Travis Fimmel (52.02× the country average).
Demographically, the Grupera audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Spirituality, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Grupera fan in United States is balanced, around 37.6 years old, with strong Spirituality tendencies and a notable affinity for Travis Fimmel.
The key figures that characterise the Grupera profile in United States.
45.2% are female, 54.8% are male, average age 37.6.
| Metric | Value |
|---|---|
| Female | 45.2% |
| Male | 54.8% |
| Average age | 37.6 |
| Estimated audience size | 1,573,677 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 20% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 13% |
of the worldwide Grupera audience comes from United States.
| Country | Share |
|---|---|
| Mexico | 49.9% |
| United States | 28.7% |
| Colombia | 3.9% |
Where the Grupera audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wyoming | ~3K | 1.44× | |
| 02 | South Dakota | ~5K | 1.27× | |
| 03 | Kansas | ~20K | 1.22× | |
| 04 | Delaware | ~5K | 1.19× | |
| 05 | Rhode Island | ~6K | 1.16× | |
| 06 | New Mexico | ~9K | 1.12× | |
| 07 | West Virginia | ~8K | 1.12× | |
| 08 | Washington, District of Columbia | ~5K | 1.12× | |
| 09 | Nebraska | ~9K | 1.11× | |
| 10 | Idaho | ~9K | 1.10× | |
| 11 | Hawaii | ~7K | 1.09× | |
| 12 | Arkansas | ~10K | 1.06× | |
| 13 | Mississippi | ~10K | 1.05× | |
| 14 | California | ~200K | 1.02× | |
| 15 | Iowa | ~10K | 1.02× | |
| 16 | Alaska | ~3K | 1.02× | |
| 17 | Oklahoma | ~20K | 1.01× | |
| 18 | Maine | ~6K | 1.01× | |
| 19 | North Dakota | ~3K | 1.01× | |
| 20 | New Hampshire | ~6K | 1.00× | |
| 21 | Kentucky | ~20K | 0.99× | |
| 22 | Montana | ~4K | 0.99× | |
| 23 | Texas | ~100K | 0.98× | |
| 24 | Utah | ~10K | 0.98× | |
| 25 | Nevada | ~10K | 0.97× | |
| 26 | Louisiana | ~20K | 0.96× | |
| 27 | Alabama | ~20K | 0.95× | |
| 28 | Oregon | ~20K | 0.95× | |
| 29 | Connecticut | ~20K | 0.95× | |
| 30 | South Carolina | ~20K | 0.94× | |
| 31 | Wisconsin | ~20K | 0.93× | |
| 32 | Missouri | ~20K | 0.92× | |
| 33 | Indiana | ~30K | 0.91× | |
| 34 | Minnesota | ~20K | 0.91× | |
| 35 | Arizona | ~30K | 0.90× | |
| 36 | Tennessee | ~30K | 0.90× | |
| 37 | Maryland | ~20K | 0.90× | |
| 38 | Colorado | ~20K | 0.90× | |
| 39 | Illinois | ~50K | 0.89× | |
| 40 | Washington | ~30K | 0.88× | |
| 41 | Massachusetts | ~30K | 0.88× | |
| 42 | Michigan | ~40K | 0.87× | |
| 43 | Ohio | ~40K | 0.86× | |
| 44 | Georgia | ~40K | 0.86× | |
| 45 | New Jersey | ~30K | 0.86× | |
| 46 | Virginia | ~30K | 0.86× | |
| 47 | North Carolina | ~40K | 0.85× | |
| 48 | Pennsylvania | ~40K | 0.84× | |
| 49 | Florida | ~80K | 0.75× | |
| 50 | New York | ~70K | 0.75× |
The strongest cross-interests of the Grupera audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Travis Fimmel | Movies & TV | 52.02× | ||
| 02 | Atlético Nacional | Sports | 27.07× | ||
| 03 | FIFA Club World Cup | Sports | 25.77× | ||
| 04 | Lyric poetry | Literature | 25.20× | ||
| 05 | Acapulco | Travel & Leisure | 19.76× | ||
| 06 | El Señor de los Cielos | Movies & TV | 19.16× | ||
| 07 | El País | News | 19.04× | ||
| 08 | Tigres UANL | Sports | 18.38× | ||
| 09 | Atlético Madrid | Sports | 17.15× | ||
| 10 | Club América | Sports | 17.07× | ||
| 11 | Benny Blanco | Music & Radio | 13.73× | ||
| 12 | Volaris | Travel & Leisure | 12.00× | ||
| 13 | Cruz Azul | Sports | 11.57× | ||
| 14 | La Liga | Sports | 8.27× | ||
| 15 | Web server | Technology & Electronics | 7.35× | ||
| 16 | Liga MX | Sports | 7.32× | ||
| 17 | Milwaukee Brewers | Sports | 6.89× | ||
| 18 | Las Vegas | Travel & Leisure | 5.75× | ||
| 19 | Internet & Social Media | 5.52× | |||
| 20 | Spanish language | Politics & Society | 4.73× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.98× | |
| Need for Security | CONSERVATISM | 1.93× | |
| Social Media Usage | JOY | 1.66× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.57× | |
| Luxury Orientation | PREMIUM | 0.64× | |
| Individualism | JOY | 0.65× |
Grupera has an estimated audience of 1,573,677 people in United States, concentrated in California and Texas.
45.2% of Grupera fans are female, 54.8% are male, with an average age of 37.6 years.
Grupera fans show strongest brand affinity for Travis Fimmel (52.02×), Club América (17.07×), and FIFA Club World Cup (25.77×) over the country average.
Grupera fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Grupera itself, the audience over-indexes on Club América (17.07×), FIFA Club World Cup (25.77×), Las Vegas (5.75×), and Lyric poetry (25.2×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Grupera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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