Rascasse Audience Intelligence

Hope Floats Audience in United States

A data profile of the people who buy, follow and care about Hope Floats in United States — modelled from more than twelve digital signal sources. Hope Floats has an estimated audience of 494,248 people in United States.

#65among Romance in United States#3246among Movie / TV Show / Series in United States#6867in Movies & TV

The average Hope Floats fan in United States is 39.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Pinterest, Weather forecasting, Britney Spears, with strongest over-indexing on Pinterest (2.27× the country average).

Demographically, the Hope Floats audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Career Orientation, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hope Floats fan in United States is more female, around 39.1 years old, with strong Career Orientation tendencies and a notable affinity for Pinterest.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hope Floats profile in United States.

Audience size
494K
in United States
Gender
99.1%♀
0.9% male
Age
39.1
average years
Country rank
#36911
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hope Floats viewers

99.1% are female, 0.9% are male, average age 39.1.

Fig. 02

Gender split

99.1%
Female
0.9%
Male
Demographic split for Hope Floats audience in United States
MetricValue
Female99.1%
Male0.9%
Average age39.1
Estimated audience size494,248
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Hope Floats audience in United States
Age bracketShare%
16-1914%
20-2920%
30-3927%
40-4928%
50+10%
Fig. 04

Worldwide distribution

82.6%

of the worldwide Hope Floats audience comes from United States.

Worldwide audience distribution share by country for Hope Floats
CountryShare
United States82.6%
Germany7.3%
Italy3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hope Floats audience in United States is strongest.

Fig. 05

Top regions by affinity

Hope Floats fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~8K1.40×
02Texas~60K1.34×
03Arkansas~5K1.33×
04Idaho~3K1.33×
05Utah~6K1.31×
06Kansas~5K1.27×
07New Mexico~3K1.27×
08Mississippi~5K1.20×
09Kentucky~7K1.19×
10Tennessee~10K1.18×
11Montana~2K1.16×
12Missouri~9K1.15×
13Alabama~8K1.12×
14West Virginia~3K1.09×
15Wyoming<1K1.09×
16Louisiana~7K1.08×
17Iowa~4K1.08×
18Nebraska~3K1.08×
19Indiana~10K1.07×
20Alaska~1K1.05×
21South Dakota~1K1.03×
22Oregon~6K1.02×
23Arizona~10K1.01×
24South Carolina~8K1.01×
25Colorado~8K0.97×
26Michigan~10K0.96×
27North Dakota<1K0.96×
28Ohio~10K0.95×
29North Carolina~10K0.94×
30Maryland~8K0.94×
31Maine~2K0.94×
32Washington~9K0.92×
33Wisconsin~7K0.92×
34Minnesota~7K0.92×
35Georgia~10K0.91×
36Washington, District of Columbia~1K0.91×
37New Hampshire~2K0.90×
38Virginia~10K0.86×
39California~50K0.85×
40Illinois~10K0.84×
41Rhode Island~1K0.84×
42Delaware~1K0.82×
43Nevada~4K0.81×
44Pennsylvania~10K0.80×
45Massachusetts~8K0.78×
46Florida~30K0.77×
47Connecticut~4K0.77×
48Hawaii~2K0.77×
49New Jersey~8K0.66×
50New York~20K0.65×
Fig. 06

Affinity by region

Affinity by region — Hope Floats, United States
0.65×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hope Floats audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hope Floats audience
#·InterestCategoryAffinity×
01Channing TatumMovies & TV6.69×
02Julia RobertsMovies & TV5.18×
03Mark WahlbergMovies & TV4.99×
04Weather forecastingHome & Garden4.80×
05Non-alcoholic beverageFood & Beverages4.63×
06Britney SpearsMusic & Radio3.36×
07ZooKids & Family2.82×
08FedExBusiness & Career2.36×
09BakeryFood & Beverages2.35×
10PinterestInternet & Social Media2.27×
11SubwayFood & Beverages1.98×
12TV talkshowsMovies & TV1.98×
13Country musicMusic & Radio1.78×
14Beauty salonsBeauty & Wellness1.73×
15BarbecueFood & Beverages1.67×
16ReligionBusiness & Career1.63×
17WineFood & Beverages1.62×
18EBayShopping1.59×
19RecipesFood & Beverages1.55×
20Donald TrumpPolitics & Society1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hope Floats audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hope Floats audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.00×
TraditionCONSERVATISM1.83×
SpiritualityBALANCE1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hope Floats audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.37×
TravellingTHRILL0.48×
Family OrientationCONSERVATISM0.52×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hope Floats have in United States?

Hope Floats has an estimated audience of 494,248 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Hope Floats viewers?

99.1% of Hope Floats fans are female, 0.9% are male, with an average age of 39.1 years.

03

Which brands do Hope Floats fans like most?

Hope Floats fans show strongest brand affinity for Pinterest (2.27×), Weather forecasting (4.8×), and Britney Spears (3.36×) over the country average.

04

Where do Hope Floats fans live in United States?

Hope Floats fans in United States are most concentrated in Texas (reach ~60K), California (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Hope Floats fans also like?

Beyond Hope Floats itself, the audience over-indexes on Weather forecasting (4.8×), Britney Spears (3.36×), Non-alcoholic beverage (4.63×), and Channing Tatum (6.69×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Romance audiences in United States

See Hope Floats audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Hope Floats. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →