A data profile of the people who buy, follow and care about Hotel Hell in United States — modelled from more than twelve digital signal sources. Hotel Hell has an estimated audience of 419,067 people in United States.
The average Hotel Hell fan in United States is 38.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Restaurant Gordon Ramsay, British cuisine, Kitchen Nightmares, with strongest over-indexing on Restaurant Gordon Ramsay (317.27× the country average).
Demographically, the Hotel Hell audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Hotel Hell fan in United States is balanced, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Restaurant Gordon Ramsay.
The key figures that characterise the Hotel Hell profile in United States.
50.8% are female, 49.2% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 38.1 |
| Estimated audience size | 419,067 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 22% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 17% |
of the worldwide Hotel Hell audience comes from United States.
| Country | Share |
|---|---|
| United States | 47.9% |
| United Kingdom | 14.6% |
| Canada | 4.9% |
Where the Hotel Hell audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Carolina | ~9K | 1.39× | |
| 02 | West Virginia | ~3K | 1.31× | |
| 03 | Wisconsin | ~8K | 1.29× | |
| 04 | Oregon | ~6K | 1.19× | |
| 05 | Maine | ~2K | 1.17× | |
| 06 | Kentucky | ~6K | 1.13× | |
| 07 | Ohio | ~10K | 1.12× | |
| 08 | Indiana | ~9K | 1.11× | |
| 09 | New Hampshire | ~2K | 1.11× | |
| 10 | Missouri | ~8K | 1.10× | |
| 11 | Idaho | ~2K | 1.10× | |
| 12 | Pennsylvania | ~20K | 1.08× | |
| 13 | Oklahoma | ~5K | 1.08× | |
| 14 | Vermont | <1K | 1.08× | |
| 15 | Arkansas | ~4K | 1.07× | |
| 16 | Iowa | ~4K | 1.06× | |
| 17 | New Mexico | ~2K | 1.06× | |
| 18 | Montana | ~1K | 1.04× | |
| 19 | Michigan | ~10K | 1.03× | |
| 20 | Washington | ~9K | 1.03× | |
| 21 | Rhode Island | ~1K | 1.02× | |
| 22 | Tennessee | ~9K | 1.01× | |
| 23 | Alaska | <1K | 1.01× | |
| 24 | Colorado | ~7K | 1.00× | |
| 25 | Minnesota | ~6K | 0.99× | |
| 26 | North Dakota | <1K | 0.99× | |
| 27 | Arizona | ~9K | 0.98× | |
| 28 | Kansas | ~3K | 0.98× | |
| 29 | South Dakota | <1K | 0.98× | |
| 30 | North Carolina | ~10K | 0.97× | |
| 31 | Connecticut | ~4K | 0.96× | |
| 32 | Nebraska | ~2K | 0.96× | |
| 33 | Mississippi | ~3K | 0.95× | |
| 34 | Massachusetts | ~8K | 0.94× | |
| 35 | Delaware | ~1K | 0.94× | |
| 36 | Virginia | ~10K | 0.93× | |
| 37 | Illinois | ~10K | 0.92× | |
| 38 | Alabama | ~6K | 0.92× | |
| 39 | Utah | ~4K | 0.92× | |
| 40 | Nevada | ~4K | 0.91× | |
| 41 | Georgia | ~10K | 0.88× | |
| 42 | Maryland | ~6K | 0.87× | |
| 43 | Louisiana | ~5K | 0.85× | |
| 44 | Hawaii | ~2K | 0.84× | |
| 45 | Florida | ~20K | 0.82× | |
| 46 | Washington, District of Columbia | ~1K | 0.82× | |
| 47 | New York | ~20K | 0.81× | |
| 48 | Texas | ~30K | 0.79× | |
| 49 | New Jersey | ~9K | 0.79× | |
| 50 | California | ~40K | 0.75× |
The strongest cross-interests of the Hotel Hell audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Restaurant Gordon Ramsay | Food & Beverages | 317.27× | ||
| 02 | Kitchen Nightmares | Movies & TV | 55.76× | ||
| 03 | Hell's Kitchen (U.S. TV series) | Movies & TV | 23.24× | ||
| 04 | British cuisine | Food & Beverages | 22.19× | ||
| 05 | Weber Grills | Home & Garden | 11.18× | ||
| 06 | Late-night talk show | Movies & TV | 5.99× | ||
| 07 | Internet celebrity | Internet & Social Media | 4.65× | ||
| 08 | Weather forecasting | Home & Garden | 4.32× | ||
| 09 | Non-alcoholic beverage | Food & Beverages | 4.31× | ||
| 10 | Cookbook | Food & Beverages | 4.06× | ||
| 11 | Adam Sandler | Movies & TV | 3.70× | ||
| 12 | Britney Spears | Music & Radio | 3.57× | ||
| 13 | TV game shows | Movies & TV | 2.96× | ||
| 14 | KFC | Food & Beverages | 2.87× | ||
| 15 | Subway | Food & Beverages | 2.51× | ||
| 16 | Burger King | Food & Beverages | 2.43× | ||
| 17 | Pizza Hut | Food & Beverages | 2.17× | ||
| 18 | TMZ | Internet & Social Media | 2.10× | ||
| 19 | Internet & Social Media | 2.03× | |||
| 20 | McDonald's | Food & Beverages | 1.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.72× | |
| Spirituality | BALANCE | 1.58× | |
| Urban Lifestyle | OPEN | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.75× | |
| Luxury Orientation | PREMIUM | 0.78× | |
| Healthy Lifestyle | BALANCE | 0.79× |
Hotel Hell has an estimated audience of 419,067 people in United States, concentrated in California and Texas.
50.8% of Hotel Hell fans are female, 49.2% are male, with an average age of 38.1 years.
Hotel Hell fans show strongest brand affinity for Restaurant Gordon Ramsay (317.27×), British cuisine (22.19×), and Kitchen Nightmares (55.76×) over the country average.
Hotel Hell fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Hotel Hell itself, the audience over-indexes on British cuisine (22.19×), Kitchen Nightmares (55.76×), Hell's Kitchen (U.S. TV series) (23.24×), and Internet celebrity (4.65×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Hotel Hell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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