Human spaceflight Audience in United States

Human spaceflight logo

Human spaceflight has an estimated audience of 2,211,867 people in United States. 34.5% are female, 65.5% are male, average age 42.9. Top regions: Florida, California, Texas. Top brand affinities: RÜFÜS, Capital One, AccuWeather, Google Maps, Bruce Willis.

The average Human spaceflight fan in United States is 42.9 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include RÜFÜS, Capital One, AccuWeather, with strongest over-indexing on RÜFÜS (142.65× the country average). Demographically, the Human spaceflight audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Human spaceflight fans

Demographic split for Human spaceflight audience in United States
MetricValue
Female34.5%
Male65.5%
Average age42.9
Estimated audience size2,211,867

Audience persona

The typical Human spaceflight fan in United States is more male, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for RÜFÜS.

Top regions in United States

Top regions ranked by reach for Human spaceflight in United States
RegionReachAffinity
Florida103,9190.69×
California100,8490.41×
Texas67,7340.36×
New York38,1090.31×
Virginia33,4740.62×
Georgia27,7030.41×
Kentucky26,9380.97×
Pennsylvania24,2960.33×
Illinois23,7790.32×
Washington22,8250.51×
Ohio22,2530.33×
Colorado20,8650.6×
Tennessee19,8720.45×
North Carolina18,9920.29×
Mississippi18,9031.04×
Missouri18,6180.52×
Alabama18,2520.59×
Indiana18,0220.45×
Michigan17,7220.31×
Massachusetts17,5370.4×
South Carolina17,2640.52×
Maryland17,1580.45×
Louisiana16,8070.59×
Arkansas16,7930.92×
Oklahoma16,4230.67×
Arizona15,9150.35×
West Virginia15,6051.52×
Alaska15,5733.29×
Wisconsin15,4240.46×
Oregon15,4060.61×
Nevada14,5650.68×
Kansas14,4140.83×
Idaho14,4111.3×
New Jersey14,0960.25×
Minnesota13,7810.43×
Hawaii13,7661.45×
Iowa13,6840.75×
Connecticut13,6190.61×
Montana13,5752.21×
South Dakota13,3992.62×
North Dakota13,0472.87×
New Hampshire12,8581.48×
Wyoming12,6243.85×
Nebraska12,5911.14×
New Mexico12,5251.13×
Rhode Island12,4161.76×
Maine12,4081.57×
Utah12,2520.62×
Vermont12,2123.14×
Delaware11,1191.82×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Human spaceflight audience
BrandAffinityCategory
RÜFÜS142.65×Music & Radio
Capital One10.73×Business & Career
AccuWeather12.3×Home & Garden
Google Maps7.34×Internet & Social Media
Bruce Willis12.4×Movies & TV
European Space Agency53.82×Cars & Mobility
Diane Keaton9.38×Movies & TV
Beetlejuice7.25×Movies & TV
CarGurus8.66×Cars & Mobility
William Shatner17.19×Movies & TV
Circle K9.64×Shopping
Clint Eastwood11.98×Movies & TV
DeviantArt9.22×Internet & Social Media
Indeed.com5.29×Business & Career
Google News7.32×News
Billy Bob Thornton10.83×Movies & TV
Aaron Rodgers7.9×Sports
Stephen Hawking15.56×Business & Career
Matthew McConaughey10.35×Movies & TV
Boeing20.38×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Human spaceflight audience
TraitClusterScore
PatriotismCONSERVATISM4.04
LGBTQ+ IdentityOPEN2.24
Community OrientationOPEN2.23
Risk AppetiteTHRILL1.96
SustainabilityBALANCE1.93
Early Adopter MentalityPOWER1.9

Worldwide distribution

Worldwide audience distribution share by country for Human spaceflight
CountryShare
United States33.2%
United Kingdom7.2%
China6.9%

See Human spaceflight audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Human spaceflight have in United States?

Human spaceflight has an estimated audience of 2,211,867 people in United States, concentrated in Florida and California.

What is the gender split and age of Human spaceflight fans?

34.5% of Human spaceflight fans are female, 65.5% are male, with an average age of 42.9 years.

Which brands do Human spaceflight fans like most?

Human spaceflight fans show strongest brand affinity for RÜFÜS (142.65×), Capital One (10.73×), and AccuWeather (12.3×) over the country average.

Where do Human spaceflight fans live in United States?

Human spaceflight fans in United States are most concentrated in Florida (reach 103,919), California (reach 100,849), and Texas (reach 67,734). These three regions account for the largest share of the active audience.

What other brands do Human spaceflight fans also like?

Beyond Human spaceflight itself, the audience over-indexes on Capital One (10.73×), AccuWeather (12.3×), Google Maps (7.34×), and Bruce Willis (12.4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Human spaceflight. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.