A data profile of the people who buy, follow and care about Humanistic psychology in United States — modelled from more than twelve digital signal sources. Humanistic psychology has an estimated audience of 507,071 people in United States.
The average Humanistic psychology fan in United States is 41.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Civil service, Nobel Peace Prize, Philanthropy, with strongest over-indexing on Civil service (45× the country average).
Demographically, the Humanistic psychology audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Community Orientation, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Humanistic psychology fan in United States is more female, around 41.6 years old, with strong Community Orientation tendencies and a notable affinity for Civil service.
The key figures that characterise the Humanistic psychology profile in United States.
65.8% are female, 34.2% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 41.6 |
| Estimated audience size | 507,071 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 15% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 26% |
Where the Humanistic psychology audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~5K | 1.20× | |
| 02 | Massachusetts | ~10K | 1.17× | |
| 03 | North Carolina | ~20K | 1.16× | |
| 04 | North Dakota | ~1K | 1.15× | |
| 05 | Wisconsin | ~9K | 1.14× | |
| 06 | Georgia | ~20K | 1.13× | |
| 07 | Connecticut | ~6K | 1.13× | |
| 08 | Pennsylvania | ~20K | 1.11× | |
| 09 | New Mexico | ~3K | 1.11× | |
| 10 | Rhode Island | ~2K | 1.11× | |
| 11 | California | ~60K | 1.10× | |
| 12 | Kentucky | ~7K | 1.09× | |
| 13 | Indiana | ~10K | 1.06× | |
| 14 | Illinois | ~20K | 1.05× | |
| 15 | Louisiana | ~7K | 1.05× | |
| 16 | Hawaii | ~2K | 1.05× | |
| 17 | Michigan | ~10K | 1.04× | |
| 18 | Missouri | ~9K | 1.04× | |
| 19 | Oregon | ~6K | 1.04× | |
| 20 | Iowa | ~4K | 1.04× | |
| 21 | Nebraska | ~3K | 1.04× | |
| 22 | Maryland | ~9K | 1.03× | |
| 23 | Idaho | ~3K | 1.03× | |
| 24 | West Virginia | ~2K | 1.02× | |
| 25 | Maine | ~2K | 1.02× | |
| 26 | Virginia | ~10K | 1.01× | |
| 27 | Texas | ~40K | 1.00× | |
| 28 | New Hampshire | ~2K | 1.00× | |
| 29 | Vermont | <1K | 1.00× | |
| 30 | Arkansas | ~4K | 0.99× | |
| 31 | South Dakota | ~1K | 0.99× | |
| 32 | Colorado | ~8K | 0.98× | |
| 33 | South Carolina | ~7K | 0.97× | |
| 34 | Kansas | ~4K | 0.96× | |
| 35 | Utah | ~4K | 0.95× | |
| 36 | Delaware | ~1K | 0.95× | |
| 37 | New Jersey | ~10K | 0.93× | |
| 38 | Montana | ~1K | 0.93× | |
| 39 | Alaska | ~1K | 0.93× | |
| 40 | Minnesota | ~7K | 0.92× | |
| 41 | Oklahoma | ~5K | 0.92× | |
| 42 | Alabama | ~6K | 0.91× | |
| 43 | Nevada | ~4K | 0.91× | |
| 44 | Arizona | ~9K | 0.90× | |
| 45 | Washington | ~9K | 0.90× | |
| 46 | Washington, District of Columbia | ~1K | 0.90× | |
| 47 | Florida | ~30K | 0.87× | |
| 48 | New York | ~20K | 0.86× | |
| 49 | Ohio | ~10K | 0.85× | |
| 50 | Tennessee | ~8K | 0.83× |
The strongest cross-interests of the Humanistic psychology audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Civil service | Politics & Society | 45.00× | ||
| 02 | Nobel Peace Prize | Politics & Society | 43.17× | ||
| 03 | Children's rights | Kids & Family | 28.65× | ||
| 04 | Philanthropy | Arts & Culture | 11.22× | ||
| 05 | Recovery approach | Health | 8.36× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 5.24× | ||
| 07 | Charitable organization | Politics & Society | 3.56× | ||
| 08 | Nonprofit organization | Politics & Society | 2.93× | ||
| 09 | Internet & Social Media | 2.35× | |||
| 10 | Beauty salons | Beauty & Wellness | 2.34× | ||
| 11 | Health care | Business & Career | 2.31× | ||
| 12 | CNN | Movies & TV | 2.29× | ||
| 13 | Veganism | Food & Beverages | 2.28× | ||
| 14 | Wine | Food & Beverages | 2.15× | ||
| 15 | Medicine | Business & Career | 2.07× | ||
| 16 | Recipes | Food & Beverages | 1.99× | ||
| 17 | Alcoholic beverages | Food & Beverages | 1.84× | ||
| 18 | Cooking | Food & Beverages | 1.83× | ||
| 19 | Home improvement | Home & Garden | 1.78× | ||
| 20 | X | Internet & Social Media | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 4.94× | |
| Family Orientation | CONSERVATISM | 3.09× | |
| Spirituality | BALANCE | 1.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.52× | |
| Risk Appetite | THRILL | 0.76× | |
| Quality Awareness | PREMIUM | 0.78× |
Humanistic psychology has an estimated audience of 507,071 people in United States, concentrated in California and Texas.
65.8% of Humanistic psychology fans are female, 34.2% are male, with an average age of 41.6 years.
Humanistic psychology fans show strongest brand affinity for Civil service (45×), Nobel Peace Prize (43.17×), and Philanthropy (11.22×) over the country average.
Humanistic psychology fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Humanistic psychology itself, the audience over-indexes on Nobel Peace Prize (43.17×), Philanthropy (11.22×), Children's rights (28.65×), and Nonprofit organization (2.93×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Humanistic psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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