Rascasse Audience Intelligence

Humanistic psychology Audience in United States

A data profile of the people who buy, follow and care about Humanistic psychology in United States — modelled from more than twelve digital signal sources. Humanistic psychology has an estimated audience of 507,071 people in United States.

The average Humanistic psychology fan in United States is 41.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Civil service, Nobel Peace Prize, Philanthropy, with strongest over-indexing on Civil service (45× the country average).

Demographically, the Humanistic psychology audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Community Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Humanistic psychology fan in United States is more female, around 41.6 years old, with strong Community Orientation tendencies and a notable affinity for Civil service.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Humanistic psychology profile in United States.

Audience size
507K
in United States
Gender
65.8%
34.2% male
Age
41.6
average years
Country rank
#36349
Topic in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Humanistic psychology fans

65.8% are female, 34.2% are male, average age 41.6.

Fig. 02

Gender split

65.8%
Female
34.2%
Male
Demographic split for Humanistic psychology audience in United States
MetricValue
Female65.8%
Male34.2%
Average age41.6
Estimated audience size507,071
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Humanistic psychology audience in United States
Age bracketShare%
16-1916%
20-2915%
30-3920%
40-4923%
50+26%
Fig. 04

Worldwide distribution

16.7%

of the worldwide Humanistic psychology audience comes from United States.

Worldwide audience distribution share by country for Humanistic psychology
CountryShare
Japan41.1%
United States16.7%
India13.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Humanistic psychology audience in United States is strongest.

Fig. 05

Top regions by affinity

Humanistic psychology fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~5K1.20×
02Massachusetts~10K1.17×
03North Carolina~20K1.16×
04North Dakota~1K1.15×
05Wisconsin~9K1.14×
06Georgia~20K1.13×
07Connecticut~6K1.13×
08Pennsylvania~20K1.11×
09New Mexico~3K1.11×
10Rhode Island~2K1.11×
11California~60K1.10×
12Kentucky~7K1.09×
13Indiana~10K1.06×
14Illinois~20K1.05×
15Louisiana~7K1.05×
16Hawaii~2K1.05×
17Michigan~10K1.04×
18Missouri~9K1.04×
19Oregon~6K1.04×
20Iowa~4K1.04×
21Nebraska~3K1.04×
22Maryland~9K1.03×
23Idaho~3K1.03×
24West Virginia~2K1.02×
25Maine~2K1.02×
26Virginia~10K1.01×
27Texas~40K1.00×
28New Hampshire~2K1.00×
29Vermont<1K1.00×
30Arkansas~4K0.99×
31South Dakota~1K0.99×
32Colorado~8K0.98×
33South Carolina~7K0.97×
34Kansas~4K0.96×
35Utah~4K0.95×
36Delaware~1K0.95×
37New Jersey~10K0.93×
38Montana~1K0.93×
39Alaska~1K0.93×
40Minnesota~7K0.92×
41Oklahoma~5K0.92×
42Alabama~6K0.91×
43Nevada~4K0.91×
44Arizona~9K0.90×
45Washington~9K0.90×
46Washington, District of Columbia~1K0.90×
47Florida~30K0.87×
48New York~20K0.86×
49Ohio~10K0.85×
50Tennessee~8K0.83×
Fig. 06

Affinity by region

Affinity by region — Humanistic psychology, United States
0.83×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Humanistic psychology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Humanistic psychology audience
#·InterestCategoryAffinity×
01Civil servicePolitics & Society45.00×
02Nobel Peace PrizePolitics & Society43.17×
03Children's rightsKids & Family28.65×
04PhilanthropyArts & Culture11.22×
05Recovery approachHealth8.36×
06Non-alcoholic beverageFood & Beverages5.24×
07Charitable organizationPolitics & Society3.56×
08Nonprofit organizationPolitics & Society2.93×
09PinterestInternet & Social Media2.35×
10Beauty salonsBeauty & Wellness2.34×
11Health careBusiness & Career2.31×
12CNNMovies & TV2.29×
13VeganismFood & Beverages2.28×
14WineFood & Beverages2.15×
15MedicineBusiness & Career2.07×
16RecipesFood & Beverages1.99×
17Alcoholic beveragesFood & Beverages1.84×
18CookingFood & Beverages1.83×
19Home improvementHome & Garden1.78×
20XInternet & Social Media1.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Humanistic psychology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Humanistic psychology audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN4.94×
Family OrientationCONSERVATISM3.09×
SpiritualityBALANCE1.93×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Humanistic psychology audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.52×
Risk AppetiteTHRILL0.76×
Quality AwarenessPREMIUM0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Humanistic psychology have in United States?

Humanistic psychology has an estimated audience of 507,071 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Humanistic psychology fans?

65.8% of Humanistic psychology fans are female, 34.2% are male, with an average age of 41.6 years.

03

Which brands do Humanistic psychology fans like most?

Humanistic psychology fans show strongest brand affinity for Civil service (45×), Nobel Peace Prize (43.17×), and Philanthropy (11.22×) over the country average.

04

Where do Humanistic psychology fans live in United States?

Humanistic psychology fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Humanistic psychology fans also like?

Beyond Humanistic psychology itself, the audience over-indexes on Nobel Peace Prize (43.17×), Philanthropy (11.22×), Children's rights (28.65×), and Nonprofit organization (2.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Humanistic psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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