ICC - International Cricket Council Audience in United States
ICC - International Cricket Council has an estimated audience of 580,766 people in United States. 25.5% are female, 74.5% are male, average age 34.6. Top brand affinities: Electrolyte, Noodle (Gorillaz), Voter registration, Bank account, Jesse Plemons.
Top brand affinities include Electrolyte, Noodle (Gorillaz), Voter registration, with strongest over-indexing on Electrolyte (6.53× the country average). Demographically, the ICC - International Cricket Council audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity.
Category: Sports · Type: NGO / Political Party · Subtype: Cricket
Demographics of ICC - International Cricket Council fans
| Metric | Value |
|---|---|
| Female | 25.5% |
| Male | 74.5% |
| Average age | 34.6 |
| Estimated audience size | 580,766 |
Audience persona
The typical ICC - International Cricket Council fan in United States is more male, around 34.6 years old, with strong Quality Awareness tendencies and a notable affinity for Electrolyte.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Electrolyte | 6.53× | Health |
| Noodle (Gorillaz) | 4.67× | Music & Radio |
| Voter registration | 6.19× | Politics & Society |
| Bank account | 2.93× | Business & Career |
| Jesse Plemons | 3.43× | Movies & TV |
| Natural rubber | 2.04× | Cars & Mobility |
| Nebraska Cornhuskers football | 3.48× | Sports |
| UK garage | 5.26× | Music & Radio |
| Jaguar F-Pace | 13.12× | Cars & Mobility |
| JDSU | 2.85× | Business & Career |
| Haverford College | 25.03× | Business & Career |
| Kendra Scott | 2.38× | Fashion & Accessoires |
| Product design | 1.56× | Business & Career |
| Dental hygienist | 5.2× | Health |
| Sears | 2.97× | Shopping |
| Fox 13 News | 4.68× | Movies & TV |
| Staycation | 2.25× | Home & Garden |
| Necktie | 3.44× | Fashion & Accessoires |
| Information sensitivity | 5.7× | Technology & Electronics |
| Jeepney | 14.45× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.97 |
| Price Sensitivity | PREMIUM | 1.64 |
| Early Adopter Mentality | POWER | 1.49 |
| Travelling | THRILL | 1.43 |
| Luxury Orientation | PREMIUM | 1.43 |
| Career Orientation | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 60.8% |
| United States | 5.7% |
| United Kingdom | 5.6% |
See ICC - International Cricket Council audiences in other countries
- ICC - International Cricket Council — Germany
- ICC - International Cricket Council — United Kingdom
- ICC - International Cricket Council — France
- ICC - International Cricket Council — Italy
- ICC - International Cricket Council — Spain
- ICC - International Cricket Council — Brazil
- ICC - International Cricket Council — Japan
- ICC - International Cricket Council — South Korea
- ICC - International Cricket Council — India
More Cricket audiences in United States
- Indian Premier League (21,620,146)
- Indian Premier League (3,955,406)
- India national cricket team (3,585,582)
- Cricket World Cup (2,105,982)
- Pakistan national cricket team (1,817,383)
How to read this data
Audience size is the estimated number of people in United States who actively search for ICC - International Cricket Council. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.