Indecision Audience in United States

Indecision has an estimated audience of 743,522 people in United States. 54.1% are female, 45.9% are male, average age 43.0. Top brand affinities: Inglourious Basterds, Google Maps, Indeed.com, Fox News Channel, Capital One.

Top brand affinities include Inglourious Basterds, Google Maps, Indeed.com, with strongest over-indexing on Inglourious Basterds (49.31× the country average). Demographically, the Indecision audience skews balanced with an average age of 43.0, and over-indexes on personality traits such as Patriotism, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Indecision fans

Demographic split for Indecision audience in United States
MetricValue
Female54.1%
Male45.9%
Average age43.0
Estimated audience size743,522

Audience persona

The typical Indecision fan in United States is balanced, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for Inglourious Basterds.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Indecision audience
BrandAffinityCategory
Inglourious Basterds49.31×Movies & TV
Google Maps3.73×Internet & Social Media
Indeed.com2.97×Business & Career
Fox News Channel2.01×Movies & TV
Capital One2.6×Business & Career
Google News3.59×News
Microsoft Flight Simulator22.14×Games
Draught beer8.06×Food & Beverages
Hobby Lobby2.24×Home & Garden
Diabetes mellitus awareness3.85×Health
Autism Awareness5.35×Health
Enterprise Rent-A-Car3.47×Cars & Mobility
My Big Fat Greek Wedding16.64×Movies & TV
Houston Astros4.61×Sports
Singer-songwriter2.18×Music & Radio
CarGurus2.81×Cars & Mobility
Naomi Scott10.11×Movies & TV
Aldi1.88×Shopping
Dentistry2.56×Business & Career
Austin Powers (film series)8.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Indecision audience
TraitClusterScore
PatriotismCONSERVATISM3.24
SustainabilityBALANCE1.5
Community OrientationOPEN1.42
Need for SecurityCONSERVATISM1.41
SpiritualityBALANCE1.4
TravellingTHRILL1.35

Worldwide distribution

Worldwide audience distribution share by country for Indecision
CountryShare
United States48.6%
India8.2%
United Kingdom5.7%

See Indecision audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Indecision. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.