Indian Institute of Technology Delhi Audience in United States

Indian Institute of Technology Delhi logo

Indian Institute of Technology Delhi has an estimated audience of 487,863 people in United States. 52.1% are female, 47.9% are male, average age 32.9. Top regions: California, New York, Iowa. Top brand affinities: Nipsey Hussle, Bank account, Stay at Home Mum, Urban Outfitters, Elsword.

The average Indian Institute of Technology Delhi fan in United States is 32.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Iowa. Top brand affinities include Nipsey Hussle, Bank account, Stay at Home Mum, with strongest over-indexing on Nipsey Hussle (7.9× the country average). Demographically, the Indian Institute of Technology Delhi audience skews balanced with an average age of 32.9, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 40 regions tracked by Rascasse.

Category: Business & Career · Type: POI

Demographics of Indian Institute of Technology Delhi fans

Demographic split for Indian Institute of Technology Delhi audience in United States
MetricValue
Female52.1%
Male47.9%
Average age32.9
Estimated audience size487,863

Audience persona

The typical Indian Institute of Technology Delhi fan in United States is balanced, around 32.9 years old, with strong Need for Security tendencies and a notable affinity for Nipsey Hussle.

Top regions in United States

Top regions ranked by reach for Indian Institute of Technology Delhi in United States
RegionReachAffinity
California25,0780.47×
New York12,4880.46×
Iowa11,0402.75×
Virginia9,4280.79×
Texas8,8920.21×
Massachusetts7,1690.75×
Illinois6,5230.4×
Louisiana6,5091.03×
Arkansas6,5031.62×
Oklahoma6,3601.17×
Kentucky6,2591.02×
Alabama6,0590.89×
Tennessee5,7720.59×
South Carolina5,7310.78×
Pennsylvania5,7270.35×
Indiana5,5840.63×
Kansas5,5821.45×
Georgia5,5790.37×
Michigan5,5760.44×
Missouri5,4070.69×
Florida5,3660.16×
Hawaii5,3312.54×
North Carolina5,1920.35×
Ohio5,1710.34×
Wisconsin5,1200.7×
New Jersey5,0690.41×
Arizona4,9310.49×
Nebraska4,8761.99×
Connecticut4,8690.99×
New Mexico4,8511.98×
Nevada4,8351.02×
Rhode Island4,8083.1×
Maine4,8052.75×
Oregon4,7730.85×
Utah4,7451.09×
Maryland4,6900.56×
Minnesota4,5750.65×
Washington4,4200.45×
Colorado4,4070.57×
Washington, District of Columbia3,1092.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Indian Institute of Technology Delhi audience
BrandAffinityCategory
Nipsey Hussle7.9×Music & Radio
Bank account3.26×Business & Career
Stay at Home Mum15.22×Kids & Family
Urban Outfitters1.98×Shopping
Elsword15.85×Games
Nebraska Cornhuskers football3.39×Sports
Product design1.82×Business & Career
JDSU2.68×Business & Career
Jesse Plemons2.94×Movies & TV
Home equity1.67×Home & Garden
Electrolyte3.9×Health
Riedel (glass manufacturer)20×Home & Garden
Historic site3.2×Arts & Culture
Hawthorn Football Club13.71×Sports
Mangaka3.18×Literature
Lindy Hop7.45×Music & Radio
Natural rubber1.54×Cars & Mobility
UK garage3.67×Music & Radio
Voter registration2.96×Politics & Society
Charlamagne Tha God5.83×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Indian Institute of Technology Delhi audience
TraitClusterScore
Need for SecurityCONSERVATISM2.51
PatriotismCONSERVATISM1.68
Early Adopter MentalityPOWER1.62
Price SensitivityPREMIUM1.58
Quality AwarenessPREMIUM1.56
LGBTQ+ IdentityOPEN1.55

Worldwide distribution

Worldwide audience distribution share by country for Indian Institute of Technology Delhi
CountryShare
India44.6%
United States13.2%
Japan6.1%

See Indian Institute of Technology Delhi audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Indian Institute of Technology Delhi have in United States?

Indian Institute of Technology Delhi has an estimated audience of 487,863 people in United States, concentrated in California and New York.

What is the gender split and age of Indian Institute of Technology Delhi fans?

52.1% of Indian Institute of Technology Delhi fans are female, 47.9% are male, with an average age of 32.9 years.

Which brands do Indian Institute of Technology Delhi fans like most?

Indian Institute of Technology Delhi fans show strongest brand affinity for Nipsey Hussle (7.9×), Bank account (3.26×), and Stay at Home Mum (15.22×) over the country average.

Where do Indian Institute of Technology Delhi fans live in United States?

Indian Institute of Technology Delhi fans in United States are most concentrated in California (reach 25,078), New York (reach 12,488), and Iowa (reach 11,040). These three regions account for the largest share of the active audience.

What other brands do Indian Institute of Technology Delhi fans also like?

Beyond Indian Institute of Technology Delhi itself, the audience over-indexes on Bank account (3.26×), Stay at Home Mum (15.22×), Urban Outfitters (1.98×), and Elsword (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Indian Institute of Technology Delhi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.