Infinity Ward Audience in United States

Infinity Ward logo

Infinity Ward has an estimated audience of 468,652 people in United States. 33.9% are female, 66.1% are male, average age 31.6. Top regions: California, Texas, Florida. Top brand affinities: Honda Vezel, Combat sport, Home construction, Berenstain Bears, Wikia.

The average Infinity Ward fan in United States is 31.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Honda Vezel, Combat sport, Home construction, with strongest over-indexing on Honda Vezel (90.1× the country average). Demographically, the Infinity Ward audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Infinity Ward fans

Demographic split for Infinity Ward audience in United States
MetricValue
Female33.9%
Male66.1%
Average age31.6
Estimated audience size468,652

Audience persona

The typical Infinity Ward fan in United States is more male, around 31.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Honda Vezel.

Top regions in United States

Top regions ranked by reach for Infinity Ward in United States
RegionReachAffinity
California109,7302.13×
Texas47,5331.18×
Florida30,7570.97×
New York27,7981.06×
Illinois17,1411.1×
Pennsylvania15,8281×
Georgia14,9201.03×
Ohio14,2560.99×
North Carolina13,9090.99×
Washington13,1491.4×
Virginia11,8951.04×
Michigan11,6260.95×
Arizona10,2911.08×
New Jersey9,9850.84×
Tennessee9,0800.97×
Indiana8,7841.03×
Massachusetts7,9690.86×
Missouri7,7491.03×
Wisconsin7,3371.04×
Maryland7,2330.9×
South Carolina6,9620.99×
Colorado6,9340.94×
Kentucky6,8251.16×
Oregon6,5431.22×
Oklahoma6,0431.16×
Minnesota5,9850.89×
Alabama5,4730.84×
Louisiana5,1700.86×
Nevada4,5181×
Connecticut4,3230.92×
Utah4,2121×
Arkansas3,8491×
Iowa3,7140.96×
Kansas3,6520.99×
Mississippi2,9650.77×
New Mexico2,1150.9×
West Virginia2,0710.95×
Nebraska2,0510.87×
Idaho1,9120.81×
Hawaii1,8270.91×
New Hampshire1,7840.97×
Montana1,3101.01×
Alaska1,1271.12×
Rhode Island1,1230.75×
Maine1,1230.67×
Delaware1,0730.83×
South Dakota9700.9×
Washington, District of Columbia9690.69×
North Dakota9440.98×
Wyoming9141.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Infinity Ward audience
BrandAffinityCategory
Honda Vezel90.1×Cars & Mobility
Combat sport2.95×Sports
Home construction2.41×Home & Garden
Berenstain Bears12.47×Literature
Wikia5.17×Internet & Social Media
Jezebel (film)9.94×Movies & TV
ENA (Emergency Nurses Association)17.6×Health
James Beard23.64×Literature
esto es guerra63.97×Movies & TV
Dog breed1.62×Pets & Animals
Hope For Paws25.66×Pets & Animals
Israel2.64×Travel & Leisure
Monogram4.65×Home & Garden
Alaska2.03×Travel & Leisure
Home lift70.76×Health
Elsword17.26×Games
Joe Haden24.35×Sports
Nationality2.18×Politics & Society
Home staging5.11×Home & Garden
Racing2.43×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Infinity Ward audience
TraitClusterScore
Early Adopter MentalityPOWER1.9
LGBTQ+ IdentityOPEN1.17
Social Media UsageJOY1.11
PatriotismCONSERVATISM1.04
ExtroversionTHRILL0.98
Convenience OrientationPREMIUM0.95

Worldwide distribution

Worldwide audience distribution share by country for Infinity Ward
CountryShare
United States45.6%
United Kingdom7.8%
Germany6.5%

See Infinity Ward audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Infinity Ward have in United States?

Infinity Ward has an estimated audience of 468,652 people in United States, concentrated in California and Texas.

What is the gender split and age of Infinity Ward fans?

33.9% of Infinity Ward fans are female, 66.1% are male, with an average age of 31.6 years.

Which brands do Infinity Ward fans like most?

Infinity Ward fans show strongest brand affinity for Honda Vezel (90.1×), Combat sport (2.95×), and Home construction (2.41×) over the country average.

Where do Infinity Ward fans live in United States?

Infinity Ward fans in United States are most concentrated in California (reach 109,730), Texas (reach 47,533), and Florida (reach 30,757). These three regions account for the largest share of the active audience.

What other brands do Infinity Ward fans also like?

Beyond Infinity Ward itself, the audience over-indexes on Combat sport (2.95×), Home construction (2.41×), Berenstain Bears (12.47×), and Wikia (5.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Infinity Ward. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.