Ink Master Audience in United States

Ink Master has an estimated audience of 4,395,326 people in United States. 49.0% are female, 51.0% are male, average age 31.2. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Product design, UK garage, Home construction, Bank account.
The average Ink Master fan in United States is 31.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Product design, UK garage, with strongest over-indexing on Dog breed (1.99× the country average). Demographically, the Ink Master audience skews balanced with an average age of 31.2, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Ink Master fans
| Metric | Value |
|---|---|
| Female | 49.0% |
| Male | 51.0% |
| Average age | 31.2 |
| Estimated audience size | 4,395,326 |
Audience persona
The typical Ink Master fan in United States is balanced, around 31.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 433,388 | 0.9× |
| Texas | 381,755 | 1.01× |
| Florida | 231,896 | 0.78× |
| New York | 204,060 | 0.83× |
| Pennsylvania | 147,066 | 0.99× |
| Ohio | 141,298 | 1.04× |
| Illinois | 127,687 | 0.87× |
| North Carolina | 123,483 | 0.93× |
| Michigan | 114,613 | 1× |
| Arizona | 107,293 | 1.2× |
| Georgia | 106,325 | 0.79× |
| Virginia | 91,125 | 0.85× |
| Indiana | 89,399 | 1.11× |
| Tennessee | 87,042 | 0.99× |
| New Jersey | 86,660 | 0.78× |
| Washington | 85,885 | 0.97× |
| Colorado | 84,217 | 1.22× |
| Missouri | 78,699 | 1.11× |
| Massachusetts | 72,768 | 0.84× |
| Wisconsin | 66,432 | 1× |
| Kentucky | 65,313 | 1.19× |
| Maryland | 62,850 | 0.83× |
| South Carolina | 58,869 | 0.89× |
| Oklahoma | 58,125 | 1.19× |
| Minnesota | 57,873 | 0.92× |
| Oregon | 56,859 | 1.13× |
| Alabama | 53,286 | 0.87× |
| Nevada | 51,135 | 1.2× |
| Utah | 48,980 | 1.24× |
| Louisiana | 48,220 | 0.85× |
| Iowa | 39,474 | 1.09× |
| Arkansas | 38,965 | 1.08× |
| Kansas | 38,304 | 1.11× |
| Connecticut | 37,153 | 0.84× |
| Idaho | 29,935 | 1.36× |
| Mississippi | 29,932 | 0.83× |
| New Mexico | 29,799 | 1.35× |
| West Virginia | 24,099 | 1.18× |
| Nebraska | 23,096 | 1.05× |
| New Hampshire | 18,244 | 1.05× |
| Maine | 16,341 | 1.04× |
| Montana | 15,537 | 1.27× |
| Hawaii | 13,381 | 0.71× |
| Rhode Island | 12,409 | 0.89× |
| Alaska | 11,109 | 1.18× |
| Delaware | 9,370 | 0.77× |
| North Dakota | 9,307 | 1.03× |
| South Dakota | 9,296 | 0.91× |
| Wyoming | 8,411 | 1.29× |
| Vermont | 7,275 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.99× | Pets & Animals |
| Product design | 2.99× | Business & Career |
| UK garage | 6.47× | Music & Radio |
| Home construction | 1.66× | Home & Garden |
| Bank account | 2.58× | Business & Career |
| Collectable | 1.62× | Kids & Family |
| Home staging | 5.11× | Home & Garden |
| Combat sport | 1.51× | Sports |
| JDSU | 2.69× | Business & Career |
| Staycation | 2.73× | Home & Garden |
| Natural rubber | 1.55× | Cars & Mobility |
| Pro-Ject | 3.04× | Music & Radio |
| Joshua Jackson | 2.54× | Movies & TV |
| Stamp collecting | 2.39× | Home & Garden |
| Euchre | 6.17× | Games |
| Personalised Gifts | 2.01× | Home & Garden |
| Acoustic music | 2.03× | Music & Radio |
| Hypertext | 2.65× | Technology & Electronics |
| Tiffany Haddish | 2.08× | Movies & TV |
| Isometric exercise | 3.47× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.1 |
| Extroversion | THRILL | 2.06 |
| Sustainability | BALANCE | 1.56 |
| Early Adopter Mentality | POWER | 1.56 |
| Luxury Orientation | PREMIUM | 1.4 |
| Mindfulness | BALANCE | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 81.2% |
| China | 2.3% |
| Japan | 1.6% |
See Ink Master audiences in other countries
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Frequently asked questions
How many fans does Ink Master have in United States?
Ink Master has an estimated audience of 4,395,326 people in United States, concentrated in California and Texas.
What is the gender split and age of Ink Master fans?
49.0% of Ink Master fans are female, 51.0% are male, with an average age of 31.2 years.
Which brands do Ink Master fans like most?
Ink Master fans show strongest brand affinity for Dog breed (1.99×), Product design (2.99×), and UK garage (6.47×) over the country average.
Where do Ink Master fans live in United States?
Ink Master fans in United States are most concentrated in California (reach 433,388), Texas (reach 381,755), and Florida (reach 231,896). These three regions account for the largest share of the active audience.
What other brands do Ink Master fans also like?
Beyond Ink Master itself, the audience over-indexes on Product design (2.99×), UK garage (6.47×), Home construction (1.66×), and Bank account (2.58×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ink Master. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.