International Rescue Committee Audience in United States

International Rescue Committee logo

International Rescue Committee has an estimated audience of 845,923 people in United States. 69.4% are female, 30.6% are male, average age 41.4. Top regions: California, New York, Texas. Top brand affinities: Product design, Natural rubber, Canino, Necktie, Albany County, New York.

The average International Rescue Committee fan in United States is 41.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Product design, Natural rubber, Canino, with strongest over-indexing on Product design (3.01× the country average). Demographically, the International Rescue Committee audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Non-governmental organization

Demographics of International Rescue Committee fans

Demographic split for International Rescue Committee audience in United States
MetricValue
Female69.4%
Male30.6%
Average age41.4
Estimated audience size845,923

Audience persona

The typical International Rescue Committee fan in United States is more female, around 41.4 years old, with strong Sustainability tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for International Rescue Committee in United States
RegionReachAffinity
California144,1701.55×
New York92,5531.96×
Texas65,2420.9×
Washington45,0122.65×
Virginia39,3771.91×
Maryland39,2382.7×
Florida33,2130.58×
New Jersey29,3431.36×
Arizona28,7571.66×
Georgia28,5161.09×
Colorado23,1071.73×
Massachusetts21,7491.31×
Pennsylvania18,3790.65×
Illinois18,0760.64×
Utah17,2282.27×
Washington, District of Columbia14,8965.86×
North Carolina14,1310.56×
Ohio10,9930.42×
Kansas10,3971.56×
Michigan10,1360.46×
Oregon10,1171.04×
Connecticut9,8311.16×
Idaho8,9592.11×
Kentucky8,0080.76×
Minnesota7,7740.64×
Tennessee6,9500.41×
Indiana6,7930.44×
Missouri6,2400.46×
Wisconsin6,1650.48×
Iowa5,8490.84×
South Carolina4,8160.38×
Louisiana3,5920.33×
Oklahoma3,5100.37×
Alabama3,2300.27×
Montana3,0331.29×
Nevada2,8500.35×
Maine2,6220.87×
New Hampshire2,4360.73×
New Mexico2,2210.52×
Arkansas2,1620.31×
Rhode Island2,1110.78×
Vermont1,9871.34×
Nebraska1,6510.39×
Hawaii1,5380.42×
Mississippi1,4690.21×
Delaware1,1880.51×
West Virginia1,1750.3×
Alaska1,0210.56×
Wyoming4910.39×
South Dakota4880.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for International Rescue Committee audience
BrandAffinityCategory
Product design3.01×Business & Career
Natural rubber2.8×Cars & Mobility
Canino17.1×Travel & Leisure
Necktie3.27×Fashion & Accessoires
Albany County, New York7.17×Travel & Leisure
Solo climbing3.67×Sports
South Asian cuisine4.45×Food & Beverages
Janitor2.87×Home & Garden
UK garage2.33×Music & Radio
lose it17.85×
Business English2.37×Business & Career
Enfamil2.81×Kids & Family
Isometric exercise3.6×Sports
Parma4.77×Travel & Leisure
Laneige1.85×Beauty & Wellness
Stamp collecting1.58×Home & Garden
WESH 2 News1.62×Movies & TV
Embroidery Library4.84×Home & Garden
WFTS-TV1.85×Movies & TV
Gemma Ward4.82×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by International Rescue Committee audience
TraitClusterScore
SustainabilityBALANCE2.71
Design AffinityPREMIUM1.54
Community OrientationOPEN1.5
IndividualismJOY1.35
TravellingTHRILL1.35
MindfulnessBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for International Rescue Committee
CountryShare
United States65.2%
United Kingdom17.7%
Australia2.6%

See International Rescue Committee audiences in other countries

More Non-governmental organization audiences in United States

Frequently asked questions

How many fans does International Rescue Committee have in United States?

International Rescue Committee has an estimated audience of 845,923 people in United States, concentrated in California and New York.

What is the gender split and age of International Rescue Committee fans?

69.4% of International Rescue Committee fans are female, 30.6% are male, with an average age of 41.4 years.

Which brands do International Rescue Committee fans like most?

International Rescue Committee fans show strongest brand affinity for Product design (3.01×), Natural rubber (2.8×), and Canino (17.1×) over the country average.

Where do International Rescue Committee fans live in United States?

International Rescue Committee fans in United States are most concentrated in California (reach 144,170), New York (reach 92,553), and Texas (reach 65,242). These three regions account for the largest share of the active audience.

What other brands do International Rescue Committee fans also like?

Beyond International Rescue Committee itself, the audience over-indexes on Natural rubber (2.8×), Canino (17.1×), Necktie (3.27×), and Albany County, New York (7.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for International Rescue Committee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.