A data profile of the people who buy, follow and care about Ion Television in United States — modelled from more than twelve digital signal sources. Ion Television has an estimated audience of 1,469,283 people in United States.
The average Ion Television fan in United States is 45.2 years old, more female, and lives primarily in Florida.
The audience is concentrated in Florida, California, Texas.
Top brand affinities include Lisa Kudrow, Taron Egerton, Rent-A-Center, with strongest over-indexing on Lisa Kudrow (32.1× the country average).
Demographically, the Ion Television audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ion Television fan in United States is more female, around 45.2 years old, with strong Patriotism tendencies and a notable affinity for Lisa Kudrow.
The key figures that characterise the Ion Television profile in United States.
69.6% are female, 30.4% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 45.2 |
| Estimated audience size | 1,469,283 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 25% | |
| 50+ | 34% |
of the worldwide Ion Television audience comes from United States.
| Country | Share |
|---|---|
| United States | 90.3% |
| United Kingdom | 3.7% |
| Canada | 2.9% |
Where the Ion Television audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Iowa | ~40K | 3.27× | |
| 02 | Indiana | ~50K | 1.77× | |
| 03 | Minnesota | ~30K | 1.63× | |
| 04 | Nebraska | ~10K | 1.53× | |
| 05 | Kansas | ~10K | 1.26× | |
| 06 | Wisconsin | ~30K | 1.25× | |
| 07 | Mississippi | ~10K | 1.24× | |
| 08 | South Dakota | ~4K | 1.15× | |
| 09 | Washington, District of Columbia | ~5K | 1.12× | |
| 10 | South Carolina | ~20K | 1.11× | |
| 11 | North Dakota | ~3K | 1.10× | |
| 12 | Maine | ~6K | 1.09× | |
| 13 | Missouri | ~30K | 1.08× | |
| 14 | Kentucky | ~20K | 1.08× | |
| 15 | Connecticut | ~20K | 1.06× | |
| 16 | Florida | ~100K | 1.05× | |
| 17 | Tennessee | ~30K | 1.04× | |
| 18 | West Virginia | ~7K | 1.01× | |
| 19 | New Mexico | ~7K | 0.98× | |
| 20 | Louisiana | ~20K | 0.96× | |
| 21 | Ohio | ~40K | 0.95× | |
| 22 | Montana | ~4K | 0.95× | |
| 23 | Vermont | ~2K | 0.94× | |
| 24 | Illinois | ~50K | 0.93× | |
| 25 | Alabama | ~20K | 0.93× | |
| 26 | Georgia | ~40K | 0.92× | |
| 27 | Pennsylvania | ~50K | 0.91× | |
| 28 | Michigan | ~30K | 0.91× | |
| 29 | Oklahoma | ~10K | 0.91× | |
| 30 | Arkansas | ~10K | 0.90× | |
| 31 | Maryland | ~20K | 0.89× | |
| 32 | Delaware | ~4K | 0.89× | |
| 33 | Alaska | ~3K | 0.89× | |
| 34 | Oregon | ~10K | 0.88× | |
| 35 | New Hampshire | ~5K | 0.88× | |
| 36 | North Carolina | ~40K | 0.87× | |
| 37 | Colorado | ~20K | 0.87× | |
| 38 | Rhode Island | ~4K | 0.87× | |
| 39 | Arizona | ~30K | 0.86× | |
| 40 | Idaho | ~6K | 0.81× | |
| 41 | New York | ~70K | 0.80× | |
| 42 | New Jersey | ~30K | 0.80× | |
| 43 | Virginia | ~30K | 0.80× | |
| 44 | Hawaii | ~5K | 0.79× | |
| 45 | Washington | ~20K | 0.75× | |
| 46 | Nevada | ~10K | 0.75× | |
| 47 | Texas | ~90K | 0.74× | |
| 48 | Massachusetts | ~20K | 0.73× | |
| 49 | Utah | ~9K | 0.70× | |
| 50 | California | ~100K | 0.59× |
The strongest cross-interests of the Ion Television audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lisa Kudrow | Movies & TV | 32.10× | ||
| 02 | Taron Egerton | Movies & TV | 20.00× | ||
| 03 | Erin Andrews | Sports | 20.00× | ||
| 04 | Chiwetel Ejiofor | Movies & TV | 19.37× | ||
| 05 | Seth Green | Movies & TV | 13.80× | ||
| 06 | Rent-A-Center | Home & Garden | 13.50× | ||
| 07 | Chyler Leigh | Fashion & Accessoires | 10.25× | ||
| 08 | Hallmark Channel | Movies & TV | 6.98× | ||
| 09 | Dennis Quaid | Movies & TV | 5.99× | ||
| 10 | Casey's General Stores | Food & Beverages | 4.09× | ||
| 11 | Weather forecasting | Home & Garden | 3.88× | ||
| 12 | Diaper bag | Kids & Family | 2.76× | ||
| 13 | Microwave oven | Home & Garden | 2.59× | ||
| 14 | Hardware store | Home & Garden | 2.38× | ||
| 15 | United Parcel Service | Business & Career | 2.24× | ||
| 16 | Pharmacy | Business & Career | 2.16× | ||
| 17 | Pizza Hut | Food & Beverages | 2.05× | ||
| 18 | Planet Fitness | Sports | 1.78× | ||
| 19 | Nonprofit organization | Politics & Society | 1.70× | ||
| 20 | Happiness | Health | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.47× | |
| Community Orientation | OPEN | 1.81× | |
| Convenience Orientation | PREMIUM | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.68× | |
| Sustainability | BALANCE | 0.84× | |
| Design Affinity | PREMIUM | 0.84× |
Ion Television has an estimated audience of 1,469,283 people in United States, concentrated in Florida and California.
69.6% of Ion Television fans are female, 30.4% are male, with an average age of 45.2 years.
Ion Television fans show strongest brand affinity for Lisa Kudrow (32.1×), Taron Egerton (20×), and Rent-A-Center (13.5×) over the country average.
Ion Television fans in United States are most concentrated in Florida (reach ~100K), California (reach ~100K), and Texas (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Ion Television itself, the audience over-indexes on Taron Egerton (20×), Rent-A-Center (13.5×), Chiwetel Ejiofor (19.37×), and Erin Andrews (20×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ion Television. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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