Rascasse Audience Intelligence

Ionos Target Market in United States

A data profile of the people who buy, follow and care about Ionos in United States — modelled from more than twelve digital signal sources. Ionos has an estimated audience of 738,146 people in United States.

#9among Hosting in United States#2979among Brand in United States#852in Technology & Electronics

The average Ionos fan in United States is 37.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Web server, Virtual private server, Reseller web hosting, with strongest over-indexing on Web server (42.84× the country average).

Demographically, the Ionos audience skews balanced with an average age of 37.3, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ionos fan in United States is balanced, around 37.3 years old, with strong Patriotism tendencies and a notable affinity for Web server.

Category: Technology & Electronics · Type: Brand · Subtype: Hosting

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ionos profile in United States.

Audience size
738K
in United States
Gender
46.3%♀
53.7% male
Age
37.3
average years
Country rank
#28933
Brand in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Ionos

46.3% are female, 53.7% are male, average age 37.3.

Fig. 02

Gender split

46.3%
Female
53.7%
Male
Demographic split for Ionos audience in United States
MetricValue
Female46.3%
Male53.7%
Average age37.3
Estimated audience size738,146
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Ionos audience in United States
Age bracketShare%
16-1929%
20-2917%
30-3916%
40-4918%
50+20%
Fig. 04

Worldwide distribution

6.6%

of the worldwide Ionos audience comes from United States.

Worldwide audience distribution share by country for Ionos
CountryShare
Germany40.4%
Spain15.7%
France14.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ionos audience in United States is strongest.

Fig. 05

Top regions by affinity

Ionos customers by region in United States
#RegionReachAffinity×
01Florida~80K1.66×
02Georgia~30K1.42×
03Washington, District of Columbia~3K1.39×
04Nevada~9K1.29×
05Texas~80K1.26×
06New Jersey~20K1.24×
07Idaho~4K1.24×
08New York~50K1.23×
09California~90K1.22×
10Colorado~10K1.22×
11Utah~8K1.22×
12Arizona~20K1.18×
13Oregon~9K1.16×
14Virginia~20K1.11×
15North Carolina~20K1.10×
16Maryland~10K1.09×
17Pennsylvania~30K1.08×
18Michigan~20K1.05×
19Tennessee~10K1.05×
20Connecticut~7K1.04×
21Kansas~6K1.04×
22Washington~10K1.03×
23Missouri~10K1.00×
24South Carolina~10K1.00×
25Kentucky~9K1.00×
26Oklahoma~8K0.97×
27Illinois~20K0.96×
28Massachusetts~10K0.96×
29Alabama~9K0.96×
30Hawaii~3K0.96×
31Mississippi~6K0.95×
32Indiana~10K0.94×
33Delaware~2K0.94×
34New Hampshire~3K0.93×
35Ohio~20K0.92×
36New Mexico~3K0.91×
37Arkansas~5K0.90×
38Rhode Island~2K0.88×
39Minnesota~9K0.87×
40Montana~2K0.85×
41Louisiana~8K0.82×
42Maine~2K0.82×
43Vermont~1K0.82×
44Wisconsin~9K0.81×
45Nebraska~3K0.81×
46West Virginia~3K0.79×
47South Dakota~1K0.78×
48Iowa~4K0.75×
49Alaska~1K0.74×
50North Dakota~1K0.70×
Fig. 06

Affinity by region

Affinity by region — Ionos, United States
0.70×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ionos audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ionos audience
#·InterestCategoryAffinity×
01Virtual private serverTechnology & Electronics172.70×
02Dedicated hosting serviceTechnology & Electronics165.42×
03Reseller web hostingTechnology & Electronics133.44×
04Web serverTechnology & Electronics42.84×
05WordPressTechnology & Electronics20.77×
06malwarebytesTechnology & Electronics20.00×
07International educationBusiness & Career11.85×
08Miles TellerMovies & TV10.87×
09Amazon Web ServicesTechnology & Electronics9.91×
10Information securityBusiness & Career6.51×
11Renewable energyBusiness & Career3.99×
12FedExBusiness & Career3.79×
13Sustainable energyHome & Garden3.79×
147-ElevenShopping3.73×
15InnovationBusiness & Career3.72×
16Vehicle insuranceCars & Mobility3.46×
17Cloud computingTechnology & Electronics3.13×
18Solar energyHome & Garden3.01×
19Mortgage loansBusiness & Career2.84×
20PinterestInternet & Social Media2.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ionos audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ionos audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.86×
Need for SecurityCONSERVATISM2.47×
Convenience OrientationPREMIUM2.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ionos audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.80×
Design AffinityPREMIUM0.81×
Healthy LifestyleBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Ionos's target market in United States?

Ionos's target market in United States covers an estimated 738,146 people, concentrated in California and Florida.

02

What is the gender split and age of Ionos customers?

46.3% of the Ionos audience are female, 53.7% are male, with an average age of 37.3 years.

03

Which brands do Ionos fans like most?

Ionos fans show strongest brand affinity for Web server (42.84×), Virtual private server (172.7×), and Reseller web hosting (133.44×) over the country average.

04

Where do Ionos fans live in United States?

Ionos fans in United States are most concentrated in California (reach ~90K), Florida (reach ~80K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Ionos fans also like?

Beyond Ionos itself, the audience over-indexes on Virtual private server (172.7×), Reseller web hosting (133.44×), Dedicated hosting service (165.42×), and WordPress (20.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Ionos audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ionos. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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