Rascasse Audience Intelligence

Irish Setter Audience in United States

A data profile of the people who buy, follow and care about Irish Setter in United States — modelled from more than twelve digital signal sources. Irish Setter has an estimated audience of 634,019 people in United States.

#47among Dog breed in United States#10427among Topic in United States#474in Pets & Animals

The average Irish Setter fan in United States is 44.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dogo Argentino, Solar energy, Renewable energy, with strongest over-indexing on Dogo Argentino (103.21× the country average).

Demographically, the Irish Setter audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Irish Setter fan in United States is balanced, around 44.4 years old, with strong Convenience Orientation tendencies and a notable affinity for Dogo Argentino.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Irish Setter profile in United States.

Audience size
634K
in United States
Gender
47.7%♀
52.3% male
Age
44.4
average years
Country rank
#31766
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Irish Setter fans

47.7% are female, 52.3% are male, average age 44.4.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Irish Setter audience in United States
MetricValue
Female47.7%
Male52.3%
Average age44.4
Estimated audience size634,019
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Irish Setter audience in United States
Age bracketShare%
16-1911%
20-2914%
30-3918%
40-4924%
50+33%
Fig. 04

Worldwide distribution

40.1%

of the worldwide Irish Setter audience comes from United States.

Worldwide audience distribution share by country for Irish Setter
CountryShare
United States40.1%
Canada15.5%
Belgium8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Irish Setter audience in United States is strongest.

Fig. 05

Top regions by affinity

Irish Setter fans by region: top regions in United States
#RegionReachAffinity×
01Montana~3K1.43×
02Utah~8K1.36×
03Idaho~4K1.29×
04Maine~3K1.29×
05West Virginia~4K1.26×
06Vermont~1K1.25×
07Michigan~20K1.23×
08New Hampshire~3K1.17×
09Tennessee~10K1.14×
10Kentucky~9K1.14×
11Arkansas~6K1.14×
12Alaska~2K1.14×
13Indiana~10K1.13×
14Minnesota~10K1.13×
15Oklahoma~8K1.13×
16North Dakota~1K1.13×
17Iowa~6K1.12×
18Ohio~20K1.11×
19Wisconsin~10K1.10×
20Alabama~10K1.10×
21Oregon~8K1.10×
22Missouri~10K1.09×
23Nebraska~3K1.09×
24South Dakota~2K1.09×
25Pennsylvania~20K1.04×
26Colorado~10K1.02×
27North Carolina~20K0.99×
28Washington~10K0.99×
29Kansas~5K0.99×
30Massachusetts~10K0.98×
31South Carolina~9K0.97×
32Mississippi~5K0.95×
33Louisiana~7K0.89×
34Georgia~20K0.88×
35Rhode Island~2K0.88×
36Illinois~20K0.87×
37Virginia~10K0.87×
38Connecticut~5K0.84×
39Washington, District of Columbia~2K0.80×
40Texas~40K0.77×
41New York~30K0.77×
42Delaware~1K0.77×
43Arizona~10K0.75×
44Florida~30K0.74×
45New Jersey~10K0.68×
46Hawaii~2K0.68×
47California~50K0.67×
48Maryland~7K0.67×
49New Mexico~2K0.67×
50Nevada~4K0.60×
Fig. 06

Affinity by region

Affinity by region — Irish Setter, United States
0.60×1.00×1.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Irish Setter audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Irish Setter audience
#·InterestCategoryAffinity×
01Dogo ArgentinoPets & Animals103.21×
02Ariel WinterMovies & TV10.97×
03Weber GrillsHome & Garden10.23×
04StihlHome & Garden8.98×
05Christopher LloydMovies & TV8.28×
06BuickCars & Mobility5.83×
07CarharttFashion & Accessoires5.17×
08Lawn mowerHome & Garden4.94×
09Renewable energyBusiness & Career4.75×
10LotteryGames4.72×
11Weather forecastingHome & Garden4.70×
12Sustainable energyHome & Garden4.57×
13Solar energyHome & Garden4.42×
14FedExBusiness & Career4.03×
15Drudge ReportSports4.01×
16Discount TireShopping3.04×
17Mortgage loansBusiness & Career2.99×
18Vehicle insuranceCars & Mobility2.92×
19FurnitureHome & Garden1.67×
20PinterestInternet & Social Media1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Irish Setter audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Irish Setter audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.30×
PatriotismCONSERVATISM2.18×
Need for SecurityCONSERVATISM1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Irish Setter audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.72×
CreativityOPEN0.78×
Design AffinityPREMIUM0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Irish Setter have in United States?

Irish Setter has an estimated audience of 634,019 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Irish Setter fans?

47.7% of Irish Setter fans are female, 52.3% are male, with an average age of 44.4 years.

03

Which brands do Irish Setter fans like most?

Irish Setter fans show strongest brand affinity for Dogo Argentino (103.21×), Solar energy (4.42×), and Renewable energy (4.75×) over the country average.

04

Where do Irish Setter fans live in United States?

Irish Setter fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Irish Setter fans also like?

Beyond Irish Setter itself, the audience over-indexes on Solar energy (4.42×), Renewable energy (4.75×), FedEx (4.03×), and Mortgage loans (2.99×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Irish Setter audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Irish Setter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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