Italian Renaissance Audience in United States

Italian Renaissance logo

Italian Renaissance has an estimated audience of 1,315,830 people in United States. 69.8% are female, 30.2% are male, average age 45.6. Top regions: California, Texas, Florida. Top brand affinities: Steampunk, Nationality, Goop, Governor of Michigan, headspace.

The average Italian Renaissance fan in United States is 45.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Steampunk, Nationality, Goop, with strongest over-indexing on Steampunk (36.6× the country average). Demographically, the Italian Renaissance audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Design Affinity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Italian Renaissance fans

Demographic split for Italian Renaissance audience in United States
MetricValue
Female69.8%
Male30.2%
Average age45.6
Estimated audience size1,315,830

Audience persona

The typical Italian Renaissance fan in United States is more female, around 45.6 years old, with strong Design Affinity tendencies and a notable affinity for Steampunk.

Top regions in United States

Top regions ranked by reach for Italian Renaissance in United States
RegionReachAffinity
California168,3971.16×
Texas119,6471.06×
Florida104,1201.17×
New York97,5711.33×
Georgia58,2021.44×
Pennsylvania45,0101.02×
Illinois41,6320.95×
North Carolina41,1411.04×
Virginia40,5871.27×
New Jersey34,7001.04×
Ohio33,8820.84×
Tennessee31,6641.2×
Massachusetts31,6231.22×
Michigan31,5070.92×
Washington30,1961.14×
Arizona26,2980.98×
Maryland25,0161.11×
Indiana23,2570.97×
Colorado19,5890.94×
Missouri19,3650.91×
South Carolina18,0480.91×
Louisiana17,5231.03×
Wisconsin16,5150.83×
Alabama16,3110.89×
Kentucky15,7380.95×
Minnesota15,6850.83×
Connecticut14,9621.13×
Oregon14,6680.97×
Utah14,0991.2×
Oklahoma12,5990.86×
Nevada11,0520.87×
Kansas10,7751.04×
Mississippi9,8540.91×
Arkansas9,5800.88×
New Mexico8,9931.36×
Iowa7,6720.71×
Idaho5,9530.9×
Hawaii5,5510.98×
New Hampshire5,3121.02×
Washington, District of Columbia5,1331.3×
Rhode Island5,0071.2×
West Virginia4,7580.78×
Nebraska4,7060.71×
Maine3,7830.8×
Alaska3,3701.2×
Montana2,8040.77×
North Dakota2,5660.95×
Vermont2,5221.09×
Delaware2,4060.66×
South Dakota2,2400.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Italian Renaissance audience
BrandAffinityCategory
Steampunk36.6×Fashion & Accessoires
Nationality5.05×Politics & Society
Goop11.92×Internet & Social Media
Governor of Michigan14.68×Politics & Society
headspace18.17×Health
Wok10.83×Food & Beverages
Google Home10.26×Technology & Electronics
Fairy godmother10.98×Literature
Israel2.99×Travel & Leisure
Nipsey Hussle8.23×Music & Radio
Hibachi10.97×Food & Beverages
Cherish (group)14.83×Music & Radio
Grace Slick11.9×Music & Radio
Natural rubber2.8×Cars & Mobility
Vocal harmony6.1×Music & Radio
St. Paul Pioneer Press28.19×News
Grinch5.21×Movies & TV
CoreLogic28.19×Business & Career
Collectable1.7×Kids & Family
Elsword17.24×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Italian Renaissance audience
TraitClusterScore
Design AffinityPREMIUM1.95
MindfulnessBALANCE1.94
TraditionCONSERVATISM1.87
SpiritualityBALANCE1.77
SustainabilityBALANCE1.71
Urban LifestyleOPEN1.66

Worldwide distribution

Worldwide audience distribution share by country for Italian Renaissance
CountryShare
United States18.4%
Italy17.5%
United Kingdom7.4%

See Italian Renaissance audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Italian Renaissance have in United States?

Italian Renaissance has an estimated audience of 1,315,830 people in United States, concentrated in California and Texas.

What is the gender split and age of Italian Renaissance fans?

69.8% of Italian Renaissance fans are female, 30.2% are male, with an average age of 45.6 years.

Which brands do Italian Renaissance fans like most?

Italian Renaissance fans show strongest brand affinity for Steampunk (36.6×), Nationality (5.05×), and Goop (11.92×) over the country average.

Where do Italian Renaissance fans live in United States?

Italian Renaissance fans in United States are most concentrated in California (reach 168,397), Texas (reach 119,647), and Florida (reach 104,120). These three regions account for the largest share of the active audience.

What other brands do Italian Renaissance fans also like?

Beyond Italian Renaissance itself, the audience over-indexes on Nationality (5.05×), Goop (11.92×), Governor of Michigan (14.68×), and headspace (18.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Italian Renaissance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.