Rascasse Audience Intelligence

Jessica Jones Audience in United States

A data profile of the people who buy, follow and care about Jessica Jones in United States — modelled from more than twelve digital signal sources. Jessica Jones has an estimated audience of 1,096,829 people in United States.

#435among TV series in United States#1688among Movie / TV Show / Series in United States#3973in Movies & TV

The average Jessica Jones fan in United States is 33.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include John Wick 2, 24 (TV series), Samuel L. Jackson, with strongest over-indexing on John Wick 2 (96.15× the country average).

Demographically, the Jessica Jones audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jessica Jones fan in United States is more male, around 33.8 years old, with strong Indulgence tendencies and a notable affinity for John Wick 2.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jessica Jones profile in United States.

Audience size
1.1M
in United States
Gender
40.0%♀
60.0% male
Age
33.8
average years
Country rank
#22235
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+61%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jessica Jones viewers

40.0% are female, 60.0% are male, average age 33.8.

Fig. 02

Gender split

40.0%
Female
60.0%
Male
Demographic split for Jessica Jones audience in United States
MetricValue
Female40.0%
Male60.0%
Average age33.8
Estimated audience size1,096,829
Fig. 03

Age distribution

Ø 33.8
average years
Age distribution of the Jessica Jones audience in United States
Age bracketShare%
16-1933%
20-2921%
30-3920%
40-4917%
50+9%
Fig. 04

Worldwide distribution

27.9%

of the worldwide Jessica Jones audience comes from United States.

Worldwide audience distribution share by country for Jessica Jones
CountryShare
United States27.9%
Brazil11.2%
India5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jessica Jones audience in United States is strongest.

Fig. 05

Top regions by affinity

Jessica Jones fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.13×
02Washington~20K1.13×
03Texas~90K1.12×
04New York~60K1.11×
05Oklahoma~10K1.11×
06Oregon~10K1.10×
07Pennsylvania~40K1.08×
08Arizona~20K1.07×
09Maryland~20K1.07×
10New Jersey~30K1.06×
11Nevada~10K1.06×
12New Mexico~5K1.06×
13Illinois~30K1.05×
14Kansas~8K1.05×
15Indiana~20K1.04×
16Connecticut~10K1.04×
17Utah~9K1.04×
18Arkansas~8K1.04×
19Georgia~30K1.03×
20Kentucky~10K1.03×
21Florida~70K1.02×
22Ohio~30K1.01×
23Michigan~30K1.01×
24Virginia~20K1.01×
25Alaska~2K1.01×
26North Carolina~30K1.00×
27Tennessee~20K1.00×
28Missouri~20K1.00×
29Louisiana~10K1.00×
30Mississippi~8K1.00×
31West Virginia~5K1.00×
32New Hampshire~4K1.00×
33Massachusetts~20K0.99×
34Idaho~5K0.99×
35Rhode Island~3K0.99×
36Delaware~3K0.98×
37Colorado~10K0.97×
38Iowa~8K0.97×
39Nebraska~5K0.96×
40Maine~3K0.96×
41Alabama~10K0.95×
42South Carolina~10K0.93×
43North Dakota~2K0.92×
44Minnesota~10K0.91×
45Hawaii~4K0.91×
46South Dakota~2K0.91×
47Wisconsin~10K0.89×
48Washington, District of Columbia~3K0.88×
49Vermont~2K0.88×
50Montana~2K0.87×
Fig. 06

Affinity by region

Affinity by region — Jessica Jones, United States
0.87×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jessica Jones audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jessica Jones audience
#·InterestCategoryAffinity×
01John Wick 2Movies & TV96.15×
02Bourne (film series)Movies & TV31.73×
0324 (TV series)Movies & TV29.41×
04The 100 (TV series)Movies & TV24.41×
05Indiana Jones (franchise)Movies & TV24.24×
06Samuel L. JacksonMovies & TV22.94×
07X-MenMovies & TV18.25×
08Chris HemsworthMovies & TV18.00×
09Ant-Man (film)Movies & TV17.61×
10The IncrediblesMovies & TV16.08×
11Die HardMovies & TV15.38×
12United States national football teamSports13.63×
13Superhero fictionLiterature11.89×
14Online music storeMusic & Radio11.71×
15Joey KingMovies & TV11.57×
16Guardians of the Galaxy (film)Movies & TV11.11×
17Graphic novelLiterature10.62×
18Dexter (TV series)Movies & TV9.23×
19Spider-ManMovies & TV6.00×
20SupermanMovies & TV2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jessica Jones audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jessica Jones audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.28×
Pet OwnershipJOY1.86×
TraditionCONSERVATISM1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jessica Jones audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.69×
TravellingTHRILL0.74×
DIY MentalityTHRILL0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jessica Jones have in United States?

Jessica Jones has an estimated audience of 1,096,829 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jessica Jones viewers?

40.0% of Jessica Jones fans are female, 60.0% are male, with an average age of 33.8 years.

03

Which brands do Jessica Jones fans like most?

Jessica Jones fans show strongest brand affinity for John Wick 2 (96.15×), 24 (TV series) (29.41×), and Samuel L. Jackson (22.94×) over the country average.

04

Where do Jessica Jones fans live in United States?

Jessica Jones fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Jessica Jones fans also like?

Beyond Jessica Jones itself, the audience over-indexes on 24 (TV series) (29.41×), Samuel L. Jackson (22.94×), Chris Hemsworth (18×), and Indiana Jones (franchise) (24.24×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Jessica Jones audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jessica Jones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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