A data profile of the people who buy, follow and care about Jørn Utzon in United States — modelled from more than twelve digital signal sources. Jørn Utzon has an estimated audience of 9,856 people in United States.
The average Jørn Utzon fan in United States is 36.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Art Deco, Non-alcoholic beverage, IKEA, with strongest over-indexing on Art Deco (9.33× the country average).
Demographically, the Jørn Utzon audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Career Orientation, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Jørn Utzon fan in United States is more male, around 36.9 years old, with strong Career Orientation tendencies and a notable affinity for Art Deco.
The key figures that characterise the Jørn Utzon profile in United States.
44.7% are female, 55.3% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 44.7% |
| Male | 55.3% |
| Average age | 36.9 |
| Estimated audience size | 9,856 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 24% | |
| 30-39 | 21% | |
| 40-49 | 21% | |
| 50+ | 12% |
Where the Jørn Utzon audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | <1K | 1.49× | |
| 02 | North Dakota | <1K | 1.48× | |
| 03 | Vermont | <1K | 1.37× | |
| 04 | Montana | <1K | 1.21× | |
| 05 | Rhode Island | <1K | 1.15× | |
| 06 | Delaware | <1K | 1.13× | |
| 07 | Maine | <1K | 1.12× | |
| 08 | Idaho | <1K | 1.10× | |
| 09 | South Dakota | <1K | 1.10× | |
| 10 | New Mexico | <1K | 1.07× | |
| 11 | Hawaii | <1K | 1.07× | |
| 12 | New Hampshire | <1K | 1.07× | |
| 13 | Washington, District of Columbia | <1K | 1.05× | |
| 14 | Mississippi | <1K | 1.04× | |
| 15 | Nebraska | <1K | 1.04× | |
| 16 | Arkansas | <1K | 1.01× | |
| 17 | Kansas | <1K | 1.01× | |
| 18 | West Virginia | <1K | 1.01× | |
| 19 | Utah | <1K | 0.97× | |
| 20 | Iowa | <1K | 0.97× | |
| 21 | Alabama | <1K | 0.96× | |
| 22 | Oklahoma | <1K | 0.96× | |
| 23 | Louisiana | <1K | 0.94× | |
| 24 | Kentucky | <1K | 0.94× | |
| 25 | Connecticut | <1K | 0.94× | |
| 26 | Nevada | <1K | 0.94× | |
| 27 | Colorado | <1K | 0.93× | |
| 28 | Oregon | <1K | 0.93× | |
| 29 | Arizona | <1K | 0.92× | |
| 30 | Washington | <1K | 0.92× | |
| 31 | South Carolina | <1K | 0.91× | |
| 32 | Missouri | <1K | 0.90× | |
| 33 | Wisconsin | <1K | 0.90× | |
| 34 | Indiana | <1K | 0.89× | |
| 35 | Minnesota | <1K | 0.89× | |
| 36 | Tennessee | <1K | 0.88× | |
| 37 | Maryland | <1K | 0.88× | |
| 38 | Massachusetts | <1K | 0.87× | |
| 39 | Michigan | <1K | 0.85× | |
| 40 | Ohio | <1K | 0.84× | |
| 41 | New Jersey | <1K | 0.84× | |
| 42 | Virginia | <1K | 0.84× | |
| 43 | Georgia | <1K | 0.83× | |
| 44 | North Carolina | <1K | 0.83× | |
| 45 | Pennsylvania | <1K | 0.82× | |
| 46 | Illinois | <1K | 0.81× | |
| 47 | New York | <1K | 0.77× | |
| 48 | Florida | <1K | 0.72× | |
| 49 | California | <1K | 0.71× | |
| 50 | Texas | <1K | 0.70× |
The strongest cross-interests of the Jørn Utzon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Art Deco | Arts & Culture | 9.33× | ||
| 02 | Urban agriculture | Business & Career | 6.89× | ||
| 03 | Antique shop | Home & Garden | 6.29× | ||
| 04 | Non-alcoholic beverage | Food & Beverages | 5.70× | ||
| 05 | Rail transport | Travel & Leisure | 4.02× | ||
| 06 | Flea market | Home & Garden | 3.61× | ||
| 07 | Microwave oven | Home & Garden | 3.60× | ||
| 08 | Bohemianism | Fashion & Accessoires | 3.60× | ||
| 09 | Innovation | Business & Career | 3.28× | ||
| 10 | Public transport | Cars & Mobility | 3.11× | ||
| 11 | IKEA | Home & Garden | 2.85× | ||
| 12 | Virtual reality | Technology & Electronics | 2.76× | ||
| 13 | Zoo | Kids & Family | 2.55× | ||
| 14 | American Express | Business & Career | 2.42× | ||
| 15 | Britney Spears | Music & Radio | 2.12× | ||
| 16 | Cloud computing | Technology & Electronics | 2.00× | ||
| 17 | Bakery | Food & Beverages | 2.00× | ||
| 18 | Cocktail | Food & Beverages | 1.77× | ||
| 19 | Nonprofit organization | Politics & Society | 1.65× | ||
| 20 | CNN | Movies & TV | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.14× | |
| DIY Mentality | THRILL | 1.53× | |
| Tradition | CONSERVATISM | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.34× | |
| Risk Appetite | THRILL | 0.40× | |
| Travelling | THRILL | 0.72× |
Jørn Utzon has an estimated audience of 9,856 people in United States, concentrated in California and Texas.
44.7% of Jørn Utzon fans are female, 55.3% are male, with an average age of 36.9 years.
Jørn Utzon fans show strongest brand affinity for Art Deco (9.33×), Non-alcoholic beverage (5.7×), and IKEA (2.85×) over the country average.
Jørn Utzon fans in United States are most concentrated in California (reach <1K), Texas (reach <1K), and Florida (reach <1K). These three regions account for the largest share of the active audience.
Beyond Jørn Utzon itself, the audience over-indexes on Non-alcoholic beverage (5.7×), IKEA (2.85×), Rail transport (4.02×), and Innovation (3.28×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Jørn Utzon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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