Justin Thomas Audience in United States
Justin Thomas has an estimated audience of 1,737,132 people in United States. 35.9% are female, 64.1% are male, average age 36.7. Top brand affinities: Alaska, Product design, Pro-Ject, Nebraska, Urban Outfitters.
Top brand affinities include Alaska, Product design, Pro-Ject, with strongest over-indexing on Alaska (2.74× the country average). Demographically, the Justin Thomas audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.
Category: Sports · Type: Person · Subtype: Golf
Demographics of Justin Thomas fans
| Metric | Value |
|---|---|
| Female | 35.9% |
| Male | 64.1% |
| Average age | 36.7 |
| Estimated audience size | 1,737,132 |
Audience persona
The typical Justin Thomas fan in United States is more male, around 36.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Alaska.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 2.74× | Travel & Leisure |
| Product design | 2.48× | Business & Career |
| Pro-Ject | 4.78× | Music & Radio |
| Nebraska | 3.04× | Travel & Leisure |
| Urban Outfitters | 1.88× | Shopping |
| UK garage | 5.49× | Music & Radio |
| Minnesota | 1.68× | Travel & Leisure |
| JDSU | 2.37× | Business & Career |
| Home equity | 1.5× | Home & Garden |
| Suikoden IV | 22.81× | Games |
| Fayette County, Georgia | 21.08× | Travel & Leisure |
| Sinaloa | 2.44× | Travel & Leisure |
| Home staging | 3.33× | Home & Garden |
| Staycation | 1.97× | Home & Garden |
| Justice | 1.58× | Politics & Society |
| Stamp collecting | 2.6× | Home & Garden |
| Google Analytics | 2.68× | Internet & Social Media |
| Sailor | 2.56× | Travel & Leisure |
| Joshua Jackson | 2.34× | Movies & TV |
| Isometric exercise | 4.34× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.61 |
| Sports Activity | POWER | 1.31 |
| Early Adopter Mentality | POWER | 1.22 |
| Risk Appetite | THRILL | 1.2 |
| Family Orientation | CONSERVATISM | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.8% |
| United Kingdom | 6.9% |
| Canada | 5.6% |
See Justin Thomas audiences in other countries
More Golf audiences in United States
- PGA Tour (34,511,908)
- Australian Open (golf) (21,172,297)
- PGA Championship (19,866,669)
- The Open Championship (15,619,276)
- Rory McIlroy (12,200,700)
How to read this data
Audience size is the estimated number of people in United States who actively search for Justin Thomas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.