Rascasse Audience Intelligence

Justin Thomas Audience in United States

A data profile of the people who buy, follow and care about Justin Thomas in United States — modelled from more than twelve digital signal sources. Justin Thomas has an estimated audience of 1,838,857 people in United States.

#32among Golf in United States#2867among Person in United States#1361in Sports

The average Justin Thomas fan in United States is 36.5 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, California.

Top brand affinities include Masters Tournament, PGA Tour, Tiger Woods, with strongest over-indexing on Masters Tournament (16.13× the country average).

Demographically, the Justin Thomas audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 44 regions tracked by Rascasse.

The typical Justin Thomas fan in United States is more male, around 36.5 years old, with strong Patriotism tendencies and a notable affinity for Masters Tournament.

Category: Sports · Type: Person · Subtype: Golf

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Justin Thomas profile in United States.

Audience size
1.8M
in United States
Gender
25.2%♀
74.8% male
Age
36.5
average years
Country rank
#15217
Person in United States
Fig. 01

Search interest · 12-month trend

-53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Justin Thomas fans

25.2% are female, 74.8% are male, average age 36.5.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Justin Thomas audience in United States
MetricValue
Female25.2%
Male74.8%
Average age36.5
Estimated audience size1,838,857
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Justin Thomas audience in United States
Age bracketShare%
16-1927%
20-2921%
30-3919%
40-4917%
50+16%
Fig. 04

Worldwide distribution

76.7%

of the worldwide Justin Thomas audience comes from United States.

Worldwide audience distribution share by country for Justin Thomas
CountryShare
United States76.7%
United Kingdom6.7%
Canada5.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Justin Thomas audience in United States is strongest.

Fig. 05

Top regions by affinity

Justin Thomas fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~90K4.05×
02South Carolina~40K1.64×
03Minnesota~30K1.23×
04North Carolina~60K1.22×
05Ohio~70K1.21×
06Florida~100K1.16×
07Indiana~40K1.16×
08Massachusetts~40K1.15×
09Connecticut~20K1.13×
10North Dakota~4K1.13×
11Wisconsin~30K1.09×
12New Hampshire~8K1.09×
13Pennsylvania~60K1.08×
14Tennessee~40K1.08×
15Iowa~20K1.06×
16Nebraska~9K1.06×
17South Dakota~4K1.06×
18Georgia~60K1.03×
19Rhode Island~6K0.99×
20Montana~5K0.98×
21Michigan~40K0.97×
22Illinois~50K0.94×
23Missouri~30K0.94×
24Vermont~3K0.94×
25Maine~6K0.92×
26Kansas~10K0.90×
27Idaho~8K0.89×
28Delaware~4K0.88×
29Wyoming~2K0.88×
30Arkansas~10K0.84×
31West Virginia~7K0.82×
32Virginia~30K0.81×
33Mississippi~10K0.81×
34Oklahoma~20K0.79×
35New Jersey~30K0.77×
36New York~70K0.74×
37Louisiana~20K0.72×
38Alaska~3K0.71×
39Oregon~10K0.69×
40Texas~100K0.68×
41Maryland~20K0.68×
42Nevada~10K0.67×
43New Mexico~5K0.61×
44California~100K0.53×
Fig. 06

Affinity by region

Affinity by region — Justin Thomas, United States
0.53×1.00×4.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Justin Thomas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Justin Thomas audience
#·InterestCategoryAffinity×
01Indoor golfSports22.90×
02Masters TournamentSports16.13×
03Tiger WoodsSports10.01×
04Ryder CupSports8.74×
05PGA TourSports8.29×
06Weber GrillsHome & Garden6.92×
07Sophia BushMovies & TV6.39×
08Charli XCXMusic & Radio6.13×
09US Open (tennis)Sports4.91×
10Winter Olympic GamesSports3.82×
11FedExBusiness & Career3.64×
12Weather forecastingHome & Garden2.86×
13The Open ChampionshipSports2.66×
14GolfSports2.62×
15CyclingSports2.50×
16Hair ExtensionsBeauty & Wellness2.12×
17BicycleCars & Mobility2.06×
18New York YankeesSports1.98×
19Mortgage loansBusiness & Career1.93×
20High-definition televisionTechnology & Electronics1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Justin Thomas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Justin Thomas audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.10×
Luxury OrientationPREMIUM1.45×
Risk AppetiteTHRILL1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Justin Thomas audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.72×
ExtroversionTHRILL0.84×
SpiritualityBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Justin Thomas have in United States?

Justin Thomas has an estimated audience of 1,838,857 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Justin Thomas fans?

25.2% of Justin Thomas fans are female, 74.8% are male, with an average age of 36.5 years.

03

Which brands do Justin Thomas fans like most?

Justin Thomas fans show strongest brand affinity for Masters Tournament (16.13×), PGA Tour (8.29×), and Tiger Woods (10.01×) over the country average.

04

Where do Justin Thomas fans live in United States?

Justin Thomas fans in United States are most concentrated in Florida (reach ~100K), Texas (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Justin Thomas fans also like?

Beyond Justin Thomas itself, the audience over-indexes on PGA Tour (8.29×), Tiger Woods (10.01×), Ryder Cup (8.74×), and Golf (2.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Golf audiences in United States

See Justin Thomas audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Justin Thomas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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