Justin Thomas Audience in United States
Justin Thomas has an estimated audience of 1,737,132 people in United States. 35.9% are female, 64.1% are male, average age 36.7. Top brand affinities: Ryder Cup, PGA Tour, Houston Astros, Tiger Woods, Los Angeles Dodgers.
Top brand affinities include Ryder Cup, PGA Tour, Houston Astros, with strongest over-indexing on Ryder Cup (21.35× the country average). Demographically, the Justin Thomas audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Luxury Orientation, Sports Activity.
Category: Sports · Type: Person · Subtype: Golf
Demographics of Justin Thomas fans
| Metric | Value |
|---|---|
| Female | 35.9% |
| Male | 64.1% |
| Average age | 36.7 |
| Estimated audience size | 1,737,132 |
Audience persona
The typical Justin Thomas fan in United States is more male, around 36.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Ryder Cup.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ryder Cup | 21.35× | Sports |
| PGA Tour | 9.48× | Sports |
| Houston Astros | 10.6× | Sports |
| Tiger Woods | 11.08× | Sports |
| Los Angeles Dodgers | 5.03× | Sports |
| Golf | 2.43× | Sports |
| Toyota Supra | 8.61× | Cars & Mobility |
| Boston Red Sox | 4.55× | Sports |
| Autism Awareness | 5.12× | Health |
| Diabetes mellitus awareness | 3.49× | Health |
| Los Angeles Lakers | 2.64× | Sports |
| FC Bayern Munich | 3.43× | Sports |
| Boston Celtics | 3.06× | Sports |
| Singer-songwriter | 1.88× | Music & Radio |
| Hair Extensions | 2.78× | Beauty & Wellness |
| FIFA World Cup | 1.86× | Sports |
| New York Yankees | 2.74× | Sports |
| Scooby-Doo | 2.39× | Movies & TV |
| Indoor golf | 21.08× | Sports |
| Dungeons & Dragons | 4.84× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.61 |
| Sports Activity | POWER | 1.31 |
| Early Adopter Mentality | POWER | 1.22 |
| Risk Appetite | THRILL | 1.2 |
| Family Orientation | CONSERVATISM | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.8% |
| United Kingdom | 6.9% |
| Canada | 5.6% |
See Justin Thomas audiences in other countries
More Golf audiences in United States
- PGA Tour (34,511,908)
- Australian Open (golf) (21,172,297)
- PGA Championship (19,866,669)
- The Open Championship (15,619,276)
- Rory McIlroy (12,200,700)
How to read this data
Audience size is the estimated number of people in United States who actively search for Justin Thomas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.