Rascasse Audience Intelligence

Kalimantan Audience in United States

A data profile of the people who buy, follow and care about Kalimantan in United States — modelled from more than twelve digital signal sources. Kalimantan has an estimated audience of 363,146 people in United States.

#4938among POI in United States#3591in Travel & Leisure

The average Kalimantan fan in United States is 33.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Indeed.com, Part Time Jobs, Jollibee, with strongest over-indexing on Indeed.com (13.08× the country average).

Demographically, the Kalimantan audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Spirituality, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kalimantan fan in United States is balanced, around 33.0 years old, with strong Spirituality tendencies and a notable affinity for Indeed.com.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kalimantan profile in United States.

Audience size
363K
in United States
Gender
51.4%♀
48.6% male
Age
33.0
average years
Country rank
#43757
POI in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kalimantan fans

51.4% are female, 48.6% are male, average age 33.0.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Kalimantan audience in United States
MetricValue
Female51.4%
Male48.6%
Average age33.0
Estimated audience size363,146
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Kalimantan audience in United States
Age bracketShare%
16-1936%
20-2923%
30-3917%
40-4913%
50+11%
Fig. 04

Worldwide distribution

6.7%

of the worldwide Kalimantan audience comes from United States.

Worldwide audience distribution share by country for Kalimantan
CountryShare
Indonesia56.6%
Malaysia9.4%
United States6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kalimantan audience in United States is strongest.

Fig. 05

Top regions by affinity

Kalimantan fans by region: top regions in United States
#RegionReachAffinity×
01California~70K1.75×
02Washington, District of Columbia~2K1.50×
03Washington~10K1.46×
04Hawaii~2K1.26×
05Alaska<1K1.18×
06Vermont<1K1.16×
07North Dakota<1K1.12×
08Colorado~6K1.10×
09Oregon~5K1.09×
10New York~20K1.08×
11Massachusetts~8K1.08×
12Rhode Island~1K1.08×
13Montana~1K1.08×
14South Dakota<1K1.08×
15Virginia~9K1.02×
16Maryland~6K1.02×
17Maine~1K1.02×
18Delaware~1K1.02×
19New Hampshire~1K1.00×
20Connecticut~4K0.99×
21West Virginia~2K0.98×
22Idaho~2K0.97×
23Illinois~10K0.94×
24Oklahoma~4K0.94×
25Utah~3K0.94×
26New Mexico~2K0.94×
27Nebraska~2K0.94×
28Kansas~3K0.93×
29Minnesota~5K0.92×
30Mississippi~3K0.92×
31Alabama~5K0.91×
32Iowa~3K0.91×
33Arkansas~3K0.91×
34Arizona~7K0.90×
35Nevada~3K0.90×
36Wisconsin~5K0.89×
37New Jersey~8K0.88×
38Louisiana~4K0.88×
39Kentucky~4K0.88×
40Florida~20K0.86×
41Tennessee~6K0.86×
42Indiana~6K0.85×
43Missouri~5K0.85×
44Pennsylvania~10K0.84×
45North Carolina~9K0.84×
46Michigan~8K0.84×
47South Carolina~5K0.84×
48Georgia~9K0.82×
49Texas~30K0.81×
50Ohio~9K0.78×
Fig. 06

Affinity by region

Affinity by region — Kalimantan, United States
0.78×1.00×1.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kalimantan audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kalimantan audience
#·InterestCategoryAffinity×
01Part Time JobsBusiness & Career138.01×
02Liza SoberanoMovies & TV93.01×
03Internet caféInternet & Social Media20.91×
04Germany national football teamSports20.00×
05Thierry HenrySports20.00×
06JollibeeFood & Beverages19.64×
07Astro (Malaysian satellite television)Movies & TV19.10×
08World Heritage SitePolitics & Society17.17×
09Cash on deliveryBusiness & Career16.76×
10Borussia DortmundSports16.30×
11The Bold and the BeautifulMovies & TV14.73×
12Giant FoodFood & Beverages14.17×
13Indeed.comBusiness & Career13.08×
14JD SportsShopping10.40×
15GoDaddyTechnology & Electronics9.77×
16Stitch!Movies & TV8.39×
17Milwaukee BrewersSports6.16×
18Detroit TigersSports4.52×
19RadioTechnology & Electronics4.21×
20Wawa Inc.Shopping3.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kalimantan audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kalimantan audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.42×
TravellingTHRILL2.16×
Luxury OrientationPREMIUM1.90×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kalimantan audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.59×
Community OrientationOPEN0.77×
DIY MentalityTHRILL0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kalimantan have in United States?

Kalimantan has an estimated audience of 363,146 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kalimantan fans?

51.4% of Kalimantan fans are female, 48.6% are male, with an average age of 33.0 years.

03

Which brands do Kalimantan fans like most?

Kalimantan fans show strongest brand affinity for Indeed.com (13.08×), Part Time Jobs (138.01×), and Jollibee (19.64×) over the country average.

04

Where do Kalimantan fans live in United States?

Kalimantan fans in United States are most concentrated in California (reach ~70K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Kalimantan fans also like?

Beyond Kalimantan itself, the audience over-indexes on Part Time Jobs (138.01×), Jollibee (19.64×), Liza Soberano (93.01×), and Giant Food (14.17×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Kalimantan audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kalimantan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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