Kazakhstan Audience in United States

Kazakhstan has an estimated audience of 2,072,627 people in United States. 46.9% are female, 53.1% are male, average age 40.3. Top regions: California, Texas, New York. Top brand affinities: Google News, Nicole Scherzinger, Philz Coffee, Google Maps, Indeed.com.

The average Kazakhstan fan in United States is 40.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google News, Nicole Scherzinger, Philz Coffee, with strongest over-indexing on Google News (52.29× the country average). Demographically, the Kazakhstan audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Kazakhstan fans

Demographic split for Kazakhstan audience in United States
MetricValue
Female46.9%
Male53.1%
Average age40.3
Estimated audience size2,072,627

Audience persona

The typical Kazakhstan fan in United States is balanced, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for Google News.

Top regions in United States

Top regions ranked by reach for Kazakhstan in United States
RegionReachAffinity
California310,5571.36×
Texas186,8201.05×
New York161,4731.39×
Florida151,0271.08×
Illinois85,3011.24×
New Jersey78,0261.48×
Pennsylvania69,1500.99×
Virginia63,2241.25×
Georgia62,7400.98×
North Carolina60,3720.97×
Washington58,2271.4×
Massachusetts56,0581.37×
Ohio54,1140.85×
Michigan50,4010.93×
Arizona41,3730.98×
Maryland38,7361.09×
Colorado35,2341.08×
Tennessee35,0080.84×
Indiana32,1680.85×
Minnesota31,3121.05×
Missouri29,1530.87×
Oregon27,9411.18×
Wisconsin27,6030.89×
South Carolina26,0490.84×
Kentucky22,7450.88×
Connecticut22,0661.06×
Utah20,8771.12×
Nevada20,6361.03×
Alabama19,6140.68×
Oklahoma18,4890.8×
Louisiana17,9750.67×
Iowa14,5650.85×
Kansas14,0880.86×
Washington, District of Columbia11,8321.9×
Hawaii11,7641.32×
Arkansas11,7560.69×
Mississippi10,2920.6×
Idaho9,4690.91×
Nebraska8,1570.78×
New Mexico7,7680.75×
New Hampshire7,7120.94×
Maine7,4421×
West Virginia6,6280.69×
Rhode Island6,0740.92×
Alaska5,9291.34×
Montana5,6690.99×
Delaware4,7790.84×
South Dakota3,8060.79×
Vermont3,7621.03×
North Dakota3,1850.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kazakhstan audience
BrandAffinityCategory
Google News52.29×News
Nicole Scherzinger77.86×Music & Radio
Philz Coffee69.73×Food & Beverages
Google Maps12.1×Internet & Social Media
Indeed.com12.64×Business & Career
Malta67.65×Travel & Leisure
Semi-detached87.84×Home & Garden
Enterprise Rent-A-Car13.27×Cars & Mobility
Autism Awareness19.03×Health
Capital One7.98×Business & Career
Gala58.32×News
Diabetes mellitus awareness12.48×Health
Jollibee18.9×Food & Beverages
Apple Store12.95×Shopping
Kia Rio61.54×Cars & Mobility
DuckDuckGo13.81×Internet & Social Media
Zac Efron13.83×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
StubHub11.67×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kazakhstan audience
TraitClusterScore
PatriotismCONSERVATISM2.46
Design AffinityPREMIUM1.38
Quality AwarenessPREMIUM1.3
MindfulnessBALANCE1.23
Early Adopter MentalityPOWER1.19
DIY MentalityTHRILL1.12

Worldwide distribution

Worldwide audience distribution share by country for Kazakhstan
CountryShare
United States8.0%
Germany7.7%
Uzbekistan7.4%

See Kazakhstan audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Kazakhstan have in United States?

Kazakhstan has an estimated audience of 2,072,627 people in United States, concentrated in California and Texas.

What is the gender split and age of Kazakhstan fans?

46.9% of Kazakhstan fans are female, 53.1% are male, with an average age of 40.3 years.

Which brands do Kazakhstan fans like most?

Kazakhstan fans show strongest brand affinity for Google News (52.29×), Nicole Scherzinger (77.86×), and Philz Coffee (69.73×) over the country average.

Where do Kazakhstan fans live in United States?

Kazakhstan fans in United States are most concentrated in California (reach 310,557), Texas (reach 186,820), and New York (reach 161,473). These three regions account for the largest share of the active audience.

What other brands do Kazakhstan fans also like?

Beyond Kazakhstan itself, the audience over-indexes on Nicole Scherzinger (77.86×), Philz Coffee (69.73×), Google Maps (12.1×), and Indeed.com (12.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kazakhstan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.