Kia EV6 Audience in United States
Kia EV6 has an estimated audience of 1,546,341 people in United States. 30.7% are female, 69.3% are male, average age 40.3. Top regions: California, Florida, Texas. Top brand affinities: Elsword, Arrietty, Leverage (TV series), Life of Pi, Jason Hawes.
The average Kia EV6 fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Elsword, Arrietty, Leverage (TV series), with strongest over-indexing on Elsword (54.44× the country average). Demographically, the Kia EV6 audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Kia EV6 fans
| Metric | Value |
|---|---|
| Female | 30.7% |
| Male | 69.3% |
| Average age | 40.3 |
| Estimated audience size | 1,546,341 |
Audience persona
The typical Kia EV6 fan in United States is more male, around 40.3 years old, with strong Family Orientation tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 363,936 | 2.14× |
| Florida | 159,155 | 1.52× |
| Texas | 146,914 | 1.11× |
| New York | 91,202 | 1.06× |
| Washington | 63,773 | 2.06× |
| Pennsylvania | 60,199 | 1.16× |
| Georgia | 58,910 | 1.24× |
| Illinois | 58,857 | 1.14× |
| North Carolina | 54,892 | 1.18× |
| New Jersey | 52,815 | 1.34× |
| Colorado | 47,935 | 1.97× |
| Arizona | 45,722 | 1.45× |
| Virginia | 45,346 | 1.2× |
| Ohio | 45,259 | 0.95× |
| Massachusetts | 44,240 | 1.45× |
| Michigan | 35,576 | 0.88× |
| Maryland | 34,448 | 1.3× |
| Oregon | 26,370 | 1.49× |
| Tennessee | 25,010 | 0.81× |
| Indiana | 22,863 | 0.81× |
| Missouri | 21,440 | 0.86× |
| Minnesota | 21,110 | 0.95× |
| Nevada | 19,798 | 1.32× |
| Connecticut | 17,721 | 1.14× |
| South Carolina | 17,308 | 0.74× |
| Utah | 17,270 | 1.25× |
| Wisconsin | 16,173 | 0.7× |
| Alabama | 13,704 | 0.63× |
| Kentucky | 13,195 | 0.68× |
| Louisiana | 12,579 | 0.63× |
| Oklahoma | 12,002 | 0.7× |
| Kansas | 10,933 | 0.9× |
| Iowa | 8,737 | 0.69× |
| Arkansas | 8,426 | 0.66× |
| Hawaii | 7,588 | 1.14× |
| New Mexico | 6,715 | 0.87× |
| Washington, District of Columbia | 6,628 | 1.43× |
| Idaho | 6,348 | 0.82× |
| New Hampshire | 5,675 | 0.93× |
| Mississippi | 5,535 | 0.43× |
| Nebraska | 5,166 | 0.67× |
| Maine | 5,029 | 0.91× |
| Rhode Island | 4,573 | 0.93× |
| Delaware | 4,459 | 1.05× |
| West Virginia | 4,151 | 0.58× |
| Vermont | 2,756 | 1.02× |
| Montana | 2,073 | 0.48× |
| South Dakota | 1,484 | 0.42× |
| North Dakota | 1,368 | 0.43× |
| Alaska | 1,333 | 0.4× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 54.44× | Games |
| Arrietty | 28.47× | Movies & TV |
| Leverage (TV series) | 9.64× | Movies & TV |
| Life of Pi | 13.08× | Movies & TV |
| Jason Hawes | 35.95× | Movies & TV |
| Hipster | 10.3× | Politics & Society |
| N1 road (South Africa) | 3.73× | Travel & Leisure |
| MK | 3.47× | Music & Radio |
| The Tree of Life (film) | 9.37× | Movies & TV |
| Northrop Grumman | 4.62× | Business & Career |
| Historic site | 3.05× | Arts & Culture |
| Vocal harmony | 3.17× | Music & Radio |
| Omaha Storm Chasers | 12.73× | Sports |
| Barclays Center | 7.9× | Sports |
| Kendra Scott | 1.72× | Fashion & Accessoires |
| Wow! Wow! Wubbzy! | 4.53× | Movies & TV |
| Tipsy Elves | 5.7× | Shopping |
| Iztacalco | 18.64× | Travel & Leisure |
| Sighthound | 6.79× | Pets & Animals |
| Academy Award for Best Production Design | 8.99× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.72 |
| Need for Security | CONSERVATISM | 1.53 |
| Quality Awareness | PREMIUM | 1.39 |
| Luxury Orientation | PREMIUM | 1.22 |
| Price Sensitivity | PREMIUM | 1.21 |
| Career Orientation | POWER | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.4% |
| Germany | 10.1% |
| United Kingdom | 7.5% |
See Kia EV6 audiences in other countries
More Car type audiences in United States
- SUVs (61,748,697)
- Used car (41,105,387)
- RVs (36,257,992)
- Used Cars (24,271,198)
- Muscle car (23,018,297)
Frequently asked questions
How many fans does Kia EV6 have in United States?
Kia EV6 has an estimated audience of 1,546,341 people in United States, concentrated in California and Florida.
What is the gender split and age of Kia EV6 fans?
30.7% of Kia EV6 fans are female, 69.3% are male, with an average age of 40.3 years.
Which brands do Kia EV6 fans like most?
Kia EV6 fans show strongest brand affinity for Elsword (54.44×), Arrietty (28.47×), and Leverage (TV series) (9.64×) over the country average.
Where do Kia EV6 fans live in United States?
Kia EV6 fans in United States are most concentrated in California (reach 363,936), Florida (reach 159,155), and Texas (reach 146,914). These three regions account for the largest share of the active audience.
What other brands do Kia EV6 fans also like?
Beyond Kia EV6 itself, the audience over-indexes on Arrietty (28.47×), Leverage (TV series) (9.64×), Life of Pi (13.08×), and Jason Hawes (35.95×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kia EV6. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.