Rascasse Audience Intelligence

Acura TLX Audience in United States

A data profile of the people who buy, follow and care about Acura TLX in United States — modelled from more than twelve digital signal sources. Acura TLX has an estimated audience of 1,555,776 people in United States.

#130among Car type in United States#116among Car Model in United States#569in Cars & Mobility

The average Acura TLX fan in United States is 41.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Acura MDX, Enterprise Car Sales, Acura RDX, with strongest over-indexing on Acura MDX (82.04× the country average).

Demographically, the Acura TLX audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Acura TLX fan in United States is more male, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Acura MDX.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Acura TLX profile in United States.

Audience size
1.6M
in United States
Gender
29.1%♀
70.9% male
Age
41.5
average years
Country rank
#17261
Car Model in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Acura TLX fans

29.1% are female, 70.9% are male, average age 41.5.

Fig. 02

Gender split

29.1%
Female
70.9%
Male
Demographic split for Acura TLX audience in United States
MetricValue
Female29.1%
Male70.9%
Average age41.5
Estimated audience size1,555,776
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Acura TLX audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3918%
40-4919%
50+28%
Fig. 04

Worldwide distribution

76.8%

of the worldwide Acura TLX audience comes from United States.

Worldwide audience distribution share by country for Acura TLX
CountryShare
United States76.8%
Canada8.8%
Mexico2.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Acura TLX audience in United States is strongest.

Fig. 05

Top regions by affinity

Acura TLX fans by region: top regions in United States
#RegionReachAffinity×
01Connecticut~30K2.05×
02New Jersey~70K1.96×
03Maryland~50K1.96×
04Rhode Island~7K1.51×
05Delaware~6K1.46×
06Massachusetts~40K1.37×
07Illinois~70K1.36×
08California~200K1.35×
09New York~100K1.35×
10Virginia~50K1.32×
11Florida~100K1.31×
12Pennsylvania~60K1.28×
13Georgia~60K1.26×
14North Carolina~60K1.23×
15Louisiana~20K1.19×
16Ohio~50K1.13×
17Missouri~30K1.13×
18Washington~30K1.08×
19Washington, District of Columbia~5K1.07×
20Texas~100K1.05×
21Kansas~10K1.03×
22Mississippi~10K1.02×
23New Mexico~7K0.99×
24Alabama~20K0.98×
25Nevada~10K0.98×
26Utah~10K0.97×
27Tennessee~30K0.94×
28Minnesota~20K0.94×
29New Hampshire~6K0.94×
30Colorado~20K0.92×
31South Carolina~20K0.91×
32Wisconsin~20K0.91×
33Arizona~30K0.90×
34Indiana~20K0.89×
35Oklahoma~10K0.82×
36Arkansas~10K0.81×
37Hawaii~5K0.81×
38Oregon~10K0.80×
39Nebraska~6K0.78×
40Kentucky~10K0.73×
41West Virginia~5K0.69×
42Idaho~5K0.67×
43Iowa~8K0.65×
44South Dakota~2K0.64×
45Michigan~20K0.59×
46Vermont~2K0.59×
47Maine~3K0.58×
48Alaska~2K0.56×
49North Dakota~2K0.54×
50Montana~2K0.47×
Fig. 06

Affinity by region

Affinity by region — Acura TLX, United States
0.47×1.00×2.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Acura TLX audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Acura TLX audience
#·InterestCategoryAffinity×
01Acura ILXCars & Mobility148.98×
02Acura RDXCars & Mobility94.07×
03Acura MDXCars & Mobility82.04×
04Honda Civic HybridCars & Mobility79.89×
05Enterprise Car SalesCars & Mobility74.95×
06Honda PilotCars & Mobility46.33×
07Mazda3Cars & Mobility45.06×
08Mazda6Cars & Mobility44.49×
09Infiniti Q50Cars & Mobility39.50×
10Nissan SentraCars & Mobility36.06×
11Infiniti QX60Cars & Mobility35.65×
12Honda RidgelineCars & Mobility34.10×
13Toyota SiennaCars & Mobility31.80×
14Kia SoulCars & Mobility30.37×
15Mazda CX-5Cars & Mobility29.89×
16Honda CR-VCars & Mobility28.39×
17Hyundai ElantraCars & Mobility28.32×
18Hyundai TucsonCars & Mobility26.94×
19Ford ExplorerCars & Mobility21.24×
20Nissan RogueCars & Mobility20.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Acura TLX audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Acura TLX audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM3.51×
Family OrientationCONSERVATISM2.05×
PatriotismCONSERVATISM1.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Acura TLX audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.87×
ExtroversionTHRILL0.92×
Design AffinityPREMIUM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Acura TLX have in United States?

Acura TLX has an estimated audience of 1,555,776 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Acura TLX fans?

29.1% of Acura TLX fans are female, 70.9% are male, with an average age of 41.5 years.

03

Which brands do Acura TLX fans like most?

Acura TLX fans show strongest brand affinity for Acura MDX (82.04×), Enterprise Car Sales (74.95×), and Acura RDX (94.07×) over the country average.

04

Where do Acura TLX fans live in United States?

Acura TLX fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Acura TLX fans also like?

Beyond Acura TLX itself, the audience over-indexes on Enterprise Car Sales (74.95×), Acura RDX (94.07×), Honda Pilot (46.33×), and Acura ILX (148.98×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Acura TLX. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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