King Charles Spaniel Audience in United States

King Charles Spaniel logo

King Charles Spaniel has an estimated audience of 1,376,257 people in United States. 69.1% are female, 30.9% are male, average age 41.9. Top regions: California, Texas, Florida. Top brand affinities: Pet insurance, MSN, Bachelor of Business Administration, Luxury Travel, Dog grooming.

The average King Charles Spaniel fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pet insurance, MSN, Bachelor of Business Administration, with strongest over-indexing on Pet insurance (24.96× the country average). Demographically, the King Charles Spaniel audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Luxury Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of King Charles Spaniel fans

Demographic split for King Charles Spaniel audience in United States
MetricValue
Female69.1%
Male30.9%
Average age41.9
Estimated audience size1,376,257

Audience persona

The typical King Charles Spaniel fan in United States is more female, around 41.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Pet insurance.

Top regions in United States

Top regions ranked by reach for King Charles Spaniel in United States
RegionReachAffinity
California126,2810.83×
Texas113,3630.96×
Florida88,2800.95×
New York60,1890.78×
Ohio49,7791.17×
North Carolina47,4831.15×
Pennsylvania47,2601.02×
Michigan41,7681.16×
Georgia41,3440.98×
Illinois38,6280.84×
Washington35,2551.28×
Virginia34,0361.02×
Tennessee33,4391.21×
New Jersey27,5900.79×
Indiana27,1651.08×
Arizona25,6840.91×
Missouri24,9141.12×
Colorado23,7151.09×
South Carolina23,3481.13×
Alabama21,2481.11×
Massachusetts20,8600.77×
Oregon20,7601.32×
Kentucky20,6601.2×
Wisconsin19,9800.96×
Louisiana18,7981.06×
Oklahoma18,6971.22×
Maryland18,4650.78×
Minnesota13,9200.71×
Arkansas13,8861.22×
Connecticut13,8101×
Kansas11,0741.02×
Mississippi10,9490.97×
Iowa10,6590.94×
Nevada10,5230.79×
Idaho9,5171.38×
Utah9,2990.75×
Nebraska8,0471.17×
West Virginia7,6471.19×
Maine5,6841.15×
New Hampshire4,9990.92×
Montana4,7991.26×
New Mexico4,7780.69×
Hawaii4,4910.76×
Washington, District of Columbia3,8060.92×
North Dakota3,1961.13×
Delaware3,1760.84×
Alaska2,8200.96×
Rhode Island2,7280.62×
Vermont2,7071.12×
South Dakota2,3020.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for King Charles Spaniel audience
BrandAffinityCategory
Pet insurance24.96×Pets & Animals
MSN4.48×News
Bachelor of Business Administration38.24×Business & Career
Luxury Travel11.65×Travel & Leisure
Dog grooming9.29×Pets & Animals
Prepackaged meal13.58×Food & Beverages
Horoscope7.38×Health
Sam Elliott7.29×Movies & TV
Planet Fitness2.86×Sports
Netgear20.75×Technology & Electronics
Boston Marathon10.64×Sports
Whole grain10.16×Food & Beverages
Diaper bag4.51×Kids & Family
Kia Sportage13.72×Cars & Mobility
Cross-country skiing10.12×Sports
Evite11.01×Internet & Social Media
Luxury Bags13.53×Fashion & Accessoires
Blended whiskey7.84×Food & Beverages
Boho-chic4.14×Fashion & Accessoires
Pet store3.39×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by King Charles Spaniel audience
TraitClusterScore
Luxury OrientationPREMIUM3.51
Pet OwnershipJOY1.97
Design AffinityPREMIUM1.78
Risk AppetiteTHRILL1.31
Healthy LifestyleBALANCE1.25
CreativityOPEN1.24

Worldwide distribution

Worldwide audience distribution share by country for King Charles Spaniel
CountryShare
United States37.3%
United Kingdom11.6%
Japan7.2%

See King Charles Spaniel audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does King Charles Spaniel have in United States?

King Charles Spaniel has an estimated audience of 1,376,257 people in United States, concentrated in California and Texas.

What is the gender split and age of King Charles Spaniel fans?

69.1% of King Charles Spaniel fans are female, 30.9% are male, with an average age of 41.9 years.

Which brands do King Charles Spaniel fans like most?

King Charles Spaniel fans show strongest brand affinity for Pet insurance (24.96×), MSN (4.48×), and Bachelor of Business Administration (38.24×) over the country average.

Where do King Charles Spaniel fans live in United States?

King Charles Spaniel fans in United States are most concentrated in California (reach 126,281), Texas (reach 113,363), and Florida (reach 88,280). These three regions account for the largest share of the active audience.

What other brands do King Charles Spaniel fans also like?

Beyond King Charles Spaniel itself, the audience over-indexes on MSN (4.48×), Bachelor of Business Administration (38.24×), Luxury Travel (11.65×), and Dog grooming (9.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for King Charles Spaniel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.