Rascasse Audience Intelligence

King Charles Spaniel Audience in United States

A data profile of the people who buy, follow and care about King Charles Spaniel in United States — modelled from more than twelve digital signal sources. King Charles Spaniel has an estimated audience of 1,376,257 people in United States.

#30among Dog breed in United States#7591among Topic in United States#318in Pets & Animals

The average King Charles Spaniel fan in United States is 41.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dogo Argentino, Dog grooming, Nordstrom, with strongest over-indexing on Dogo Argentino (38.83× the country average).

Demographically, the King Charles Spaniel audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Pet Ownership, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical King Charles Spaniel fan in United States is more female, around 41.9 years old, with strong Pet Ownership tendencies and a notable affinity for Dogo Argentino.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the King Charles Spaniel profile in United States.

Audience size
1.4M
in United States
Gender
69.1%♀
30.9% male
Age
41.9
average years
Country rank
#18920
Topic in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of King Charles Spaniel fans

69.1% are female, 30.9% are male, average age 41.9.

Fig. 02

Gender split

69.1%
Female
30.9%
Male
Demographic split for King Charles Spaniel audience in United States
MetricValue
Female69.1%
Male30.9%
Average age41.9
Estimated audience size1,376,257
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the King Charles Spaniel audience in United States
Age bracketShare%
16-1922%
20-2913%
30-3914%
40-4919%
50+33%
Fig. 04

Worldwide distribution

37.3%

of the worldwide King Charles Spaniel audience comes from United States.

Worldwide audience distribution share by country for King Charles Spaniel
CountryShare
United States37.3%
United Kingdom11.6%
Japan7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the King Charles Spaniel audience in United States is strongest.

Fig. 05

Top regions by affinity

King Charles Spaniel fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~9K1.37×
02Oregon~20K1.29×
03Montana~5K1.26×
04Oklahoma~20K1.25×
05West Virginia~8K1.24×
06Arkansas~10K1.22×
07North Dakota~3K1.22×
08Washington~30K1.20×
09Maine~6K1.20×
10Tennessee~30K1.19×
11Nebraska~8K1.19×
12Kentucky~20K1.16×
13Vermont~3K1.14×
14Ohio~50K1.12×
15Michigan~40K1.10×
16North Carolina~50K1.09×
17Missouri~20K1.08×
18Colorado~20K1.08×
19South Carolina~20K1.08×
20Alabama~20K1.08×
21Alaska~3K1.06×
22Indiana~30K1.05×
23Louisiana~20K1.05×
24Kansas~10K1.03×
25Mississippi~10K1.01×
26Pennsylvania~50K0.99×
27Connecticut~10K0.99×
28Virginia~30K0.97×
29Wisconsin~20K0.95×
30Georgia~40K0.94×
31Iowa~10K0.93×
32New Hampshire~5K0.93×
33Texas~100K0.90×
34Florida~80K0.90×
35Washington, District of Columbia~4K0.90×
36Arizona~20K0.88×
37Delaware~3K0.87×
38South Dakota~3K0.86×
39Illinois~40K0.81×
40California~100K0.79×
41Utah~10K0.79×
42New Jersey~30K0.78×
43Maryland~20K0.78×
44Hawaii~5K0.78×
45Nevada~10K0.77×
46New York~60K0.76×
47Massachusetts~20K0.76×
48New Mexico~5K0.76×
49Minnesota~10K0.75×
50Rhode Island~3K0.73×
Fig. 06

Affinity by region

Affinity by region — King Charles Spaniel, United States
0.73×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the King Charles Spaniel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for King Charles Spaniel audience
#·InterestCategoryAffinity×
01Dogo ArgentinoPets & Animals38.83×
02EviteInternet & Social Media11.76×
03Dog groomingPets & Animals9.83×
04Cane CorsoFood & Beverages6.52×
05NordstromShopping3.43×
06PetcoShopping3.37×
07Veterinary medicineBusiness & Career3.32×
08EtsyFashion & Accessoires3.28×
09IKEAHome & Garden2.85×
10Pet foodPets & Animals2.84×
11VeganismFood & Beverages2.79×
12Beauty salonsBeauty & Wellness2.52×
13WineFood & Beverages2.44×
14Home improvementHome & Garden2.27×
15CoffeeFood & Beverages2.26×
16Alcoholic beveragesFood & Beverages2.21×
17PinterestInternet & Social Media2.20×
18CouponsShopping2.19×
19CookingFood & Beverages2.17×
20RecipesFood & Beverages2.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the King Charles Spaniel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by King Charles Spaniel audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.07×
PatriotismCONSERVATISM1.80×
CreativityOPEN1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by King Charles Spaniel audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.90×
Need for SecurityCONSERVATISM0.90×
Quality AwarenessPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does King Charles Spaniel have in United States?

King Charles Spaniel has an estimated audience of 1,376,257 people in United States, concentrated in California and Texas.

02

What is the gender split and age of King Charles Spaniel fans?

69.1% of King Charles Spaniel fans are female, 30.9% are male, with an average age of 41.9 years.

03

Which brands do King Charles Spaniel fans like most?

King Charles Spaniel fans show strongest brand affinity for Dogo Argentino (38.83×), Dog grooming (9.83×), and Nordstrom (3.43×) over the country average.

04

Where do King Charles Spaniel fans live in United States?

King Charles Spaniel fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do King Charles Spaniel fans also like?

Beyond King Charles Spaniel itself, the audience over-indexes on Dog grooming (9.83×), Nordstrom (3.43×), Cooking (2.17×), and Alcoholic beverages (2.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See King Charles Spaniel audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for King Charles Spaniel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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