Evite Audience in United States
Evite has an estimated audience of 3,312,019 people in United States. 69.9% are female, 30.1% are male, average age 37.5. Top regions: California, Texas, New York. Top brand affinities: Paper Source, Pogo (TV channel), Hefty, Meijer, Nothing Bundt Cakes.
The average Evite fan in United States is 37.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Paper Source, Pogo (TV channel), Hefty, with strongest over-indexing on Paper Source (93.92× the country average). Demographically, the Evite audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Family Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine
Demographics of Evite fans
| Metric | Value |
|---|---|
| Female | 69.9% |
| Male | 30.1% |
| Average age | 37.5 |
| Estimated audience size | 3,312,019 |
Audience persona
The typical Evite fan in United States is more female, around 37.5 years old, with strong Family Orientation tendencies and a notable affinity for Paper Source.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 670,474 | 1.84× |
| Texas | 379,179 | 1.33× |
| New York | 233,922 | 1.26× |
| Florida | 219,378 | 0.98× |
| Illinois | 197,757 | 1.79× |
| New Jersey | 191,781 | 2.28× |
| Georgia | 190,542 | 1.87× |
| Pennsylvania | 161,998 | 1.45× |
| North Carolina | 153,544 | 1.54× |
| Virginia | 153,032 | 1.9× |
| Maryland | 137,669 | 2.42× |
| Massachusetts | 119,634 | 1.83× |
| Colorado | 93,638 | 1.79× |
| Ohio | 88,021 | 0.86× |
| Washington | 85,753 | 1.29× |
| Arizona | 84,515 | 1.25× |
| Michigan | 68,242 | 0.79× |
| Connecticut | 62,444 | 1.88× |
| Tennessee | 61,352 | 0.92× |
| South Carolina | 55,069 | 1.11× |
| Minnesota | 53,828 | 1.13× |
| Missouri | 50,196 | 0.94× |
| Oregon | 43,559 | 1.15× |
| Wisconsin | 40,298 | 0.81× |
| Indiana | 38,837 | 0.64× |
| Alabama | 26,536 | 0.57× |
| Louisiana | 22,806 | 0.53× |
| Kansas | 21,748 | 0.83× |
| Nevada | 21,619 | 0.67× |
| Kentucky | 18,822 | 0.45× |
| Oklahoma | 18,626 | 0.51× |
| Utah | 16,625 | 0.56× |
| Washington, District of Columbia | 16,300 | 1.64× |
| Delaware | 13,455 | 1.47× |
| New Hampshire | 13,021 | 1× |
| Idaho | 11,601 | 0.7× |
| Arkansas | 11,479 | 0.42× |
| Rhode Island | 10,750 | 1.02× |
| Iowa | 9,977 | 0.37× |
| Hawaii | 9,619 | 0.68× |
| Mississippi | 9,332 | 0.34× |
| New Mexico | 7,953 | 0.48× |
| Maine | 7,866 | 0.66× |
| Nebraska | 7,778 | 0.47× |
| Vermont | 5,052 | 0.87× |
| Montana | 4,880 | 0.53× |
| West Virginia | 3,382 | 0.22× |
| Alaska | 1,955 | 0.28× |
| Wyoming | 1,464 | 0.3× |
| South Dakota | 1,411 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Paper Source | 93.92× | Shopping |
| Pogo (TV channel) | 102.02× | Movies & TV |
| Hefty | 76.64× | Home & Garden |
| Meijer | 11.51× | Shopping |
| Nothing Bundt Cakes | 12.11× | Food & Beverages |
| Craigslist | 5.69× | Shopping |
| Canasta | 53.97× | Games |
| Publix | 5.8× | Shopping |
| RetailMeNot | 15.54× | Fashion & Accessoires |
| E-card | 20× | Internet & Social Media |
| Paperless Post | 15.94× | Shopping |
| Kroger | 2.92× | Food & Beverages |
| Costco | 2.35× | Shopping |
| Sunday Brunch | 7.03× | Kids & Family |
| Land O'Lakes | 21.16× | Business & Career |
| Butter | 3.79× | Food & Beverages |
| Magnolia Boutique | 20× | Shopping |
| Friendship | 2.03× | Kids & Family |
| Zappos | 6.16× | Fashion & Accessoires |
| Macy's | 2.2× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.51 |
| Indulgence | JOY | 1.4 |
| Community Orientation | OPEN | 1.38 |
| DIY Mentality | THRILL | 1.35 |
| Design Affinity | PREMIUM | 1.33 |
| Creativity | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.9% |
| Brazil | 1.0% |
| United Kingdom | 0.7% |
See Evite audiences in other countries
More Internet & Social Media audiences in United States
Frequently asked questions
How many fans does Evite have in United States?
Evite has an estimated audience of 3,312,019 people in United States, concentrated in California and Texas.
What is the gender split and age of Evite fans?
69.9% of Evite fans are female, 30.1% are male, with an average age of 37.5 years.
Which brands do Evite fans like most?
Evite fans show strongest brand affinity for Paper Source (93.92×), Pogo (TV channel) (102.02×), and Hefty (76.64×) over the country average.
Where do Evite fans live in United States?
Evite fans in United States are most concentrated in California (reach 670,474), Texas (reach 379,179), and New York (reach 233,922). These three regions account for the largest share of the active audience.
What other brands do Evite fans also like?
Beyond Evite itself, the audience over-indexes on Pogo (TV channel) (102.02×), Hefty (76.64×), Meijer (11.51×), and Nothing Bundt Cakes (12.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Evite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.